In 2024, bottled water in Austria witnessed moderate growth in current value terms, as prices rose at a much lower rate than recent years. Given the pursuit of healthier lifestyle choices, bottled water is a popular alternative to sugary soft drinks. Price increases were caused by inflation, higher production costs and growing demand for higher priced options with added benefits or higher quality, such as flavours and functionalities. Off-trade volume sales picked up slightly in 2024, in marked...
Euromonitor International's Bottled Water in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bottled Water market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Bottled Water in Austria
Euromonitor International
November 2024
List Of Contents And Tables
BOTTLED WATER IN AUSTRIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Muted volume growth in bottled water overall
Innovation in flavoured and functional bottled waters spurs growth
Competitive landscape intensifies in bottled water
PROSPECTS AND OPPORTUNITIES
Health and wellness trend gives players growth opportunities
Discounters and hypermarkets set to gain from price sensitivity
Private label growth could lead to aggressive pricing and promotional strategies
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 2 Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2020-2024