Although booking sales in Germany continue to grow in 2024, a significant slowdown is evident. Several factors, including the cost-of-living crisis driven by high inflation the previous year, are still being felt and play a role in the shift in consumers’ behaviour and priorities. In addition, lingering economic uncertainties and political unrest contribute to a slowdown in spending, including on discretionary costs such as travel, while more essential spending is being prioritised. Nevertheless...
Euromonitor International's Booking in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Booking Offline, Booking Online, Business Travel, Direct Suppliers, Leisure Travel, Travel Intermediaries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Booking market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Booking in Germany
Euromonitor International
October 2024
List Of Contents And Tables
BOOKING IN GERMANY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Online bookings continue to gain the preference of German travellers
Der Touristik is now Dertour in a dramatically changed booking landscape
PROSPECTS AND OPPORTUNITIES
AI and immersive technologies will empower tourists to travel better
Consumers will increasingly expect sustainable travel options
CATEGORY DATA
Table 1 Booking Sales: Value 2019-2024
Table 2 Business Travel Sales: Value 2019-2024
Table 3 Leisure Travel Sales: Value 2019-2024
Table 4 Travel Intermediaries NBO Company Shares: % Value 2019-2024
Table 5 Forecast Booking Sales: Value 2024-2029
Table 6 Forecast Business Travel Sales: Value 2024-2029
Table 7 Forecast Leisure Travel Sales: Value 2024-2029
TRAVEL IN GERMANY
EXECUTIVE SUMMARY
Travel in 2024
Airlines: Key trends
Hotels: Key trends
Booking: Key trends
What next for travel?
MARKET DATA
Table 8 Surface Travel Modes Sales: Value 2019-2024
Table 9 Surface Travel Modes Online Sales: Value 2019-2024
Table 10 Forecast Surface Travel Modes Sales: Value 2024-2029
Table 11 Forecast Surface Travel Modes Online Sales: Value 2024-2029
Table 12 In-Destination Spending: Value 2019-2024
Table 13 Forecast In-Destination Spending: Value 2024-2029