Better For You Packaged Food in Morocco

Better For You Packaged Food in Morocco

In recent years, better for you (BFY) packaged food has continued to grow in popularity with this trend accelerated by the outbreak of COVID-19 as more Moroccan consumers were very concerned about maintaining their health. As a result, there was a growing focus on the ingredients in BFY packaged food, while an increase in the number of foreign brands available through the developing modern grocery retailers’ channel has led to further development of the category. Greater internet penetration has...

Euromonitor International's Better For You Packaged Food in Morocco report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Better For You Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.