Better For You Packaged Food in Ireland

Better For You Packaged Food in Ireland

Better for you is a more mature product area than other health and wellness packaged food product areas and so while value growth has continued over the review period, growth rates have been lower than other product areas. In 2021, better for you registered moderate current value and volume growth, though volume growth in particular was lower than in 2020, when retail groceries benefited from a boom during the strict lockdowns. In 2021, the re-opening of Irish foodservice outlets reduced volume...

Euromonitor International's Better For You Packaged Food in Ireland report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Better For You Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.