Better For You Packaged Food in Brazil

Better For You Packaged Food in Brazil

During the initial months following the outbreak of the pandemic in 2020, demand for packaged food recorded relevant increases as meals became fully concentrated within the home with Brazilian consumers remaining isolated and foodservice establishments closed for long periods. Under this positive scenario for retail, many better for you categories followed similar trends, benefiting mainly from the larger monthly volumes that home-confined consumers purchased to stock up pantries. Within reduced...

Euromonitor International's Better For You Packaged Food in Brazil report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Better For You Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.