Better For You Beverages in Malaysia

Better For You Beverages in Malaysia

Malaysia continued to face widespread measures to contain the spread of COVID-19 in the country in 2021, with this leading many to minimise their social contact and to plan more carefully their weekly or monthly grocery shopping trips. This continued to limit impulse sales as shoppers worked through their shopping lists methodically in order to spend as little time as possible in retail outlets and in order to make savings on non-essential items. Reduced sugar carbonates and reduced sugar RTD te...

Euromonitor International's Better For You Beverages in Malaysia report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: BFY Reduced Caffeine Beverages, BFY Reduced Fat Beverages, BFY Reduced Sugar Beverages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Better For You Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.