Better For You Beverages in Brazil

Better For You Beverages in Brazil

After seeing retail volume decline in 2020, health and wellness as a whole has seen a much better year in 2021 than in 2020, and BFY beverages has also returned to growth, offsetting much of the 2020 fall in sales. Although in Brazil the COVID-19 indicators worsened during 2021, what transpired was the co-living of Brazilians with COVID-19 and the steady reopening of out-of-home venues such as bars, cafés, restaurants, cinemas and shopping centres, and the return of parties and other gatherings.

Euromonitor International's Better For You Beverages in Brazil report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: BFY Reduced Caffeine Beverages, BFY Reduced Fat Beverages, BFY Reduced Sugar Beverages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Better For You Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.