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Beauty and Personal Care in the United Kingdom

Best Price Guarantee Length Publisher Published Date SKU
from $2,650 145 Pages Euromonitor International April, 2023 EP17973212
Best Price Guarantee
Price from $2,650
Length 145 Pages
Publisher Euromonitor International
Published Date April, 2023
SKU EP17973212

Beauty and Personal Care in the United Kingdom


Beauty and personal care in the UK experienced strong total current value growth in 2022, partly driven by soaring inflation, which resulted in strong price hikes for consumer goods. Inflationary pressures seeped across the UK, stemming from the pandemic, with the surge in demand for consumer goods impacted by sourcing and supply chain problems, which was aggravated by Russia’s invasion of Ukraine. However, this did not deter consumer spending across beauty and personal care categories, with UK...

Euromonitor International's Beauty and Personal Care in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Beauty and Personal Care in the United Kingdom
Euromonitor International
May 2023
List Of Contents And Tables
BEAUTY AND PERSONAL CARE IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 1 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 7 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
MASS BEAUTY AND PERSONAL CARE IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Value growth in mass skin care slows down
Mass adult sun care records the highest value growth
Continued growth momentum for mass colour cosmetics
PROSPECTS AND OPPORTUNITIES
Premiumisation trend will remain a key concern for mass players
Sustainability to remain a key feature in mass product innovation
Economic crisis will continue to benefit mass players
CATEGORY DATA
Table 11 Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
Table 12 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 13 NBO Company Shares of Mass Beauty and Personal Care: % Value 2018-2022
Table 14 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2019-2022
Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2022-2027
Table 16 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2022-2027
PREMIUM BEAUTY AND PERSONAL CARE IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Premium beauty and personal care continues to grow through consumer indulgence
Skinification spreads to other categories, such as hair care and bath and shower
Unisex products become more popular, especially in premium fragrances
Technology to play an increasingly important role in the purchase of premium beauty and personal care products
“Lipstick effect” will shift to hair care in the forecast period
Popularity of dupes will create stronger competition for premium products
CATEGORY DATA
Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 19 NBO Company Shares of Premium Beauty and Personal Care: % Value 2018-2022
Table 20 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2019-2022
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2022-2027
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2022-2027
BABY AND CHILD-SPECIFIC PRODUCTS IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Growth momentum continues for baby and child-specific products in 2022
Baby and child-specific sun care sees the fastest growth
New launches address consumer demand for natural ingredients
PROSPECTS AND OPPORTUNITIES
Sustainability will remain a key strategy for manufacturers
Despite the continued premiumisation trend, private label still holds opportunities
Declining birth rate raises concerns about maintaining growth
CATEGORY DATA
Table 23 Sales of Baby and Child-specific Products by Category: Value 2017-2022
Table 24 Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
Table 25 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
Table 26 NBO Company Shares of Baby and Child-specific Products: % Value 2018-2022
Table 27 LBN Brand Shares of Baby and Child-specific Products: % Value 2019-2022
Table 28 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2019-2022
Table 29 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2019-2022
Table 30 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2019-2022
Table 31 Forecast Sales of Baby and Child-specific Products by Category: Value 2022-2027
Table 32 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2022-2027
Table 33 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2022-2027
BATH AND SHOWER IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
The impact of inflation fosters declines for bath and shower
Liquid soap and hand sanitisers lose volumes as consumers relax their hygiene habits
Private label gains share as consumers cut back on essential items due to cost-of-living crisis
PROSPECTS AND OPPORTUNITIES
General volume decline of bath and shower expected to continue
Refillable pouches and bottles set to take over the bath and shower category
Skinification to grow in the forecast period as consumers focus on value for money
CATEGORY DATA
Table 34 Sales of Bath and Shower by Category: Value 2017-2022
Table 35 Sales of Bath and Shower by Category: % Value Growth 2017-2022
Table 36 Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
Table 37 NBO Company Shares of Bath and Shower: % Value 2018-2022
Table 38 LBN Brand Shares of Bath and Shower: % Value 2019-2022
Table 39 LBN Brand Shares of Premium Bath and Shower: % Value 2019-2022
Table 40 Forecast Sales of Bath and Shower by Category: Value 2022-2027
Table 41 Forecast Sales of Bath and Shower by Category: % Value Growth 2022-2027
Table 42 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2022-2027
COLOUR COSMETICS IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Colour cosmetics continues to grow in 2022
Natural make-up looks continue to be important as consumers rationalise their routines
Polarisation of consumers
PROSPECTS AND OPPORTUNITIES
Consumers will look for skinification and active ingredients to reach new beauty ideals
Sustainability and ethical practices are becoming requirements
Digital beauty solutions are becoming more commonplace
CATEGORY DATA
Table 43 Sales of Colour Cosmetics by Category: Value 2017-2022
Table 44 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 45 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
Table 46 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
Table 47 LBN Brand Shares of Eye Make-up: % Value 2019-2022
Table 48 LBN Brand Shares of Facial Make-up: % Value 2019-2022
Table 49 LBN Brand Shares of Lip Products: % Value 2019-2022
Table 50 LBN Brand Shares of Nail Products: % Value 2019-2022
Table 51 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
Table 52 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
Table 53 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
DEODORANTS IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Deodorants experiences recovery as consumers return to their normal social lives
Unilever has varied strategies to maintain its lead in deodorants
Trending D2C brand Wild Cosmetics expands to store-based retail
PROSPECTS AND OPPORTUNITIES
Deodorants expected to recover in the forecast period
Sustainable and natural deodorants likely to become mainstream
Deodorants with skin beauty benefits expected to grow in popularity
CATEGORY DATA
Table 54 Sales of Deodorants by Category: Value 2017-2022
Table 55 Sales of Deodorants by Category: % Value Growth 2017-2022
Table 56 Sales of Deodorants by Premium vs Mass: % Value 2017-2022
Table 57 NBO Company Shares of Deodorants: % Value 2018-2022
Table 58 LBN Brand Shares of Deodorants: % Value 2019-2022
Table 59 LBN Brand Shares of Premium Deodorants: % Value 2019-2022
Table 60 Forecast Sales of Deodorants by Category: Value 2022-2027
Table 61 Forecast Sales of Deodorants by Category: % Value Growth 2022-2027
Table 62 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2022-2027
DEPILATORIES IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Rising prices offset the volume decline
Shifts in channel distribution, with growing e-commerce penetration and rising sales through discounters
Companies include body positivity in their messaging to appeal to a wider consumer base
PROSPECTS AND OPPORTUNITIES
Manufacturers could aim to recapture sales through adding value
Sustainability will continue to be a top priority for companies
Dermaplaning, which is a competing trend, could create new opportunities
CATEGORY DATA
Table 63 Sales of Depilatories by Category: Value 2017-2022
Table 64 Sales of Depilatories by Category: % Value Growth 2017-2022
Table 65 Sales of Women's Razors and Blades by Type: % Value Breakdown 2018-2022
Table 66 NBO Company Shares of Depilatories: % Value 2018-2022
Table 67 LBN Brand Shares of Depilatories: % Value 2019-2022
Table 68 Forecast Sales of Depilatories by Category: Value 2022-2027
Table 69 Forecast Sales of Depilatories by Category: % Value Growth 2022-2027
FRAGRANCES IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Fragrances sees value recovery from the COVID-19 pandemic in 2022
Consumers trade up to premium products
Store-based retail regains traction
PROSPECTS AND OPPORTUNITIES
While volumes will continue to rise despite inflation, gifting could be impacted
Some celebrity brands could be successful
Sustainability continues to play a key role in consumers’ shopping behaviour
CATEGORY DATA
Table 70 Sales of Fragrances by Category: Value 2017-2022
Table 71 Sales of Fragrances by Category: % Value Growth 2017-2022
Table 72 NBO Company Shares of Fragrances: % Value 2018-2022
Table 73 LBN Brand Shares of Fragrances: % Value 2019-2022
Table 74 LBN Brand Shares of Premium Men's Fragrances: % Value 2019-2022
Table 75 LBN Brand Shares of Premium Women's Fragrances: % Value 2019-2022
Table 76 Forecast Sales of Fragrances by Category: Value 2022-2027
Table 77 Forecast Sales of Fragrances by Category: % Value Growth 2022-2027
HAIR CARE IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Salon professional hair care outperforms the overall category but faces challenges
Scalp care treatments see growing demand
Styling agents starting to evolve
PROSPECTS AND OPPORTUNITIES
After decline in 2022, volume sales of colourants set to rebound in 2023
Social media will influence spending habits
Established mass brands to benefit from premium features
CATEGORY DATA
Table 78 Sales of Hair Care by Category: Value 2017-2022
Table 79 Sales of Hair Care by Category: % Value Growth 2017-2022
Table 80 Sales of Hair Care by Premium vs Mass: % Value 2017-2022
Table 81 NBO Company Shares of Hair Care: % Value 2018-2022
Table 82 NBO Company Shares of Salon Professional Hair Care: % Value 2018-2022
Table 83 LBN Brand Shares of Hair Care: % Value 2019-2022
Table 84 LBN Brand Shares of Colourants: % Value 2019-2022
Table 85 LBN Brand Shares of Salon Professional Hair Care: % Value 2019-2022
Table 86 LBN Brand Shares of Styling Agents: % Value 2019-2022
Table 87 LBN Brand Shares of Premium Hair Care: % Value 2019-2022
Table 88 Forecast Sales of Hair Care by Category: Value 2022-2027
Table 89 Forecast Sales of Hair Care by Category: % Value Growth 2022-2027
Table 90 Forecast Sales of Hair Care by Premium vs Mass: % Value 2022-2027
MEN'S GROOMING IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Skin care products lead growth in men’s grooming
Products focused on men’s specific needs remain important
Mental health is becoming a key topic of discussion for men’s grooming brands
PROSPECTS AND OPPORTUNITIES
Sustainability is an essential area for development in men’s grooming
Unisex products represent a threat to certain categories
Razors and other shaving products set to continue their volume decline, while beard care products will continue to grow
CATEGORY DATA
Table 91 Sales of Men’s Grooming by Category: Value 2017-2022
Table 92 Sales of Men’s Grooming by Category: % Value Growth 2017-2022
Table 93 Sales of Men's Razors and Blades by Type: % Value Breakdown 2019-2022
Table 94 Sales of Men's Skin Care by Type: % Value Breakdown 2019-2022
Table 95 NBO Company Shares of Men’s Grooming: % Value 2018-2022
Table 96 LBN Brand Shares of Men’s Grooming: % Value 2019-2022
Table 97 LBN Brand Shares of Men's Razors and Blades: % Value 2019-2022
Table 98 Forecast Sales of Men’s Grooming by Category: Value 2022-2027
Table 99 Forecast Sales of Men’s Grooming by Category: % Value Growth 2022-2027
ORAL CARE IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Core oral care categories grow as consumers focus on oral hygiene
Entry-price power toothbrushes grow as consumers look for more affordable options
Manual toothbrushes and denture care return to growth as the pandemic eases
PROSPECTS AND OPPORTUNITIES
Consumers’ focus on health and hygiene will benefit oral care
Clean and green products centred on sustainability set to grow in the forecast period
Beauty trends will become more visible in the oral care space
CATEGORY DATA
Table 100 Sales of Oral Care by Category: Value 2017-2022
Table 101 Sales of Oral Care by Category: % Value Growth 2017-2022
Table 102 Sales of Toothbrushes by Category: Value 2017-2022
Table 103 Sales of Toothbrushes by Category: % Value Growth 2017-2022
Table 104 Sales of Toothpaste by Type: % Value Breakdown 2018-2022
Table 105 NBO Company Shares of Oral Care: % Value 2018-2022
Table 106 LBN Brand Shares of Oral Care: % Value 2019-2022
Table 107 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2019-2022
Table 108 LBN Brand Shares of Toothpaste: % Value 2019-2022
Table 109 Forecast Sales of Oral Care by Category: Value 2022-2027
Table 110 Forecast Sales of Oral Care by Category: % Value Growth 2022-2027
Table 111 Forecast Sales of Toothbrushes by Category: Value 2022-2027
Table 112 Forecast Sales of Toothbrushes by Category: % Value Growth 2022-2027
SKIN CARE IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Price increases and competition from colour cosmetics contribute to skin care volume contraction
Transparency and sustainability becoming the norm across premium skin care
Growing popularity of dermocosmetics leads to a greater focus on skin education
PROSPECTS AND OPPORTUNITIES
Hybridity between skin care and colour cosmetics will create challenges for future growth
Skin care players will need to invest in innovation beyond basic skin care
Bricks-and-mortar retailers explore personalised skin care experiences
CATEGORY DATA
Table 113 Sales of Skin Care by Category: Value 2017-2022
Table 114 Sales of Skin Care by Category: % Value Growth 2017-2022
Table 115 NBO Company Shares of Skin Care: % Value 2018-2022
Table 116 LBN Brand Shares of Skin Care: % Value 2019-2022
Table 117 LBN Brand Shares of Basic Moisturisers: % Value 2019-2022
Table 118 LBN Brand Shares of Anti-agers: % Value 2019-2022
Table 119 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2019-2022
Table 120 LBN Brand Shares of General Purpose Body Care: % Value 2019-2022
Table 121 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
Table 122 Forecast Sales of Skin Care by Category: Value 2022-2027
Table 123 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027
SUN CARE IN THE UNITED KINGDOM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Heatwaves and a return to travel maintain a strong performance for sun care
Manufacturers and retailers reshape sun care, making it more sustainable
Mass sun care outperforms premium due to cost-of-living crisis
PROSPECTS AND OPPORTUNITIES
Heightened awareness to drive growth in sun care in the forecast period
Year-round sun care expected to gain traction in the coming years
Competition from SPF beauty products set to grow in the forecast period
CATEGORY DATA
Table 124 Sales of Sun Care by Category: Value 2017-2022
Table 125 Sales of Sun Care by Category: % Value Growth 2017-2022
Table 126 NBO Company Shares of Sun Care: % Value 2018-2022
Table 127 LBN Brand Shares of Sun Care: % Value 2019-2022
Table 128 LBN Brand Shares of Premium Adult Sun Care: % Value 2019-2022
Table 129 Forecast Sales of Sun Care by Category: Value 2022-2027
Table 130 Forecast Sales of Sun Care by Category: % Value Growth 2022-2027

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