Beauty and Personal Care in the Czech Republic

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,650	129 Pages	Euromonitor International	April, 2024	EP18721096

Best Price Guarantee
Price	from $2,650
Length	129 Pages
Publisher	Euromonitor International
Published Date	April, 2024
SKU	EP18721096

Beauty and Personal Care in the Czech Republic

The war in Ukraine derailed the economic recovery of the Czech Republic and further disrupted the growth of real wages. GDP fell slightly in 2023, mainly reflecting a decline in household consumption amidst deteriorating consumer sentiment and a high level of uncertainty. Steep rises in energy and commodity prices have triggered a cost of living crisis and put Czech consumers into saving mode. The average rate of inflation was over 10% in 2023, despite dropping compared to 2022. As the inflation...

Euromonitor International's Beauty and Personal Care in Czech Republic report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Beauty and Personal Care in the Czech Republic
Euromonitor International
April 2024
List Of Contents And Tables
BEAUTY AND PERSONAL CARE IN THE CZECH REPUBLIC
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA: Table 1 Sales of Beauty and Personal Care by Category: Value 2018-2023; Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023; Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023; Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023; Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023; Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023; Table 7 Distribution of Beauty and Personal Care by Format: % Value 2018-2023; Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2023; Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028; Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES: Summary 1 Research Sources
MASS BEAUTY AND PERSONAL CARE IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Mass beauty and personal care products focus on adding premium elements to support sales
Stronger inclination towards private label brands
Sun care amongst the most dynamic mass market categories
PROSPECTS AND OPPORTUNITIES
Value growth will be limited, with volume sales improving
Private label expected to thrive, responding to consumers’ price sensitivity
Premiumisation trend will remain a major limiting force for mass market categories
CATEGORY DATA: Table 11 Sales of Mass Beauty and Personal Care by Category: Value 2018-2023; Table 12 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023; Table 13 NBO Company Shares of Mass Beauty and Personal Care: % Value 2019-2023; Table 14 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2020-2023; Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2023-2028; Table 16 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2023-2028
PREMIUM BEAUTY AND PERSONAL CARE IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Premium categories continue to grow through desire to indulge and feel good
Niche category gains further appeal amongst Czechs
Affordable premium brands gain wider audience
PROSPECTS AND OPPORTUNITIES
E-commerce to remain in the spotlight
Consumers to see added value and eco-friendly products
Social media engagement will remain important for premium brands
CATEGORY DATA: Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2018-2023; Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023; Table 19 NBO Company Shares of Premium Beauty and Personal Care: % Value 2019-2023; Table 20 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2020-2023; Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2023-2028; Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2023-2028
BABY AND CHILD-SPECIFIC PRODUCTS IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Shift in lifestyle preferences, as well as growing knowledge amongst parents regarding the significance of using safe and natural products
Increasing shift towards cheaper products for children above 3 years-old
Sustainability more pronounced
PROSPECTS AND OPPORTUNITIES
Premium, dermocosmetic and sustainable products will continue to drive the category
Baby and child-specific sun care set to remain the most dynamic category
Private label set to live up to its good reputation
CATEGORY DATA: Table 23 Sales of Baby and Child-specific Products by Category: Value 2018-2023; Table 24 Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023; Table 25 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023; Table 26 NBO Company Shares of Baby and Child-specific Products: % Value 2019-2023; Table 27 LBN Brand Shares of Baby and Child-specific Products: % Value 2020-2023; Table 28 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2020-2023; Table 29 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2020-2023; Table 30 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2020-2023; Table 31 Forecast Sales of Baby and Child-specific Products by Category: Value 2023-2028; Table 32 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2023-2028; Table 33 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2023-2028
BATH AND SHOWER IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Bath and shower most impacted by trading down towards cheaper alternatives and private label
Bar soaps remains popular, but struggles in terms of volume sales
Added value, such as increased hydration/essential oils or deep relaxation, plays important role
PROSPECTS AND OPPORTUNITIES
Refillable bottles and pouches to take significant share in the bath and shower category
Wellbeing trend and new formats to boost sales of bath additives
General volume decline of bath and shower products to continue in the early forecast years
CATEGORY DATA: Table 34 Sales of Bath and Shower by Category: Value 2018-2023; Table 35 Sales of Bath and Shower by Category: % Value Growth 2018-2023; Table 36 Sales of Bath and Shower by Premium vs Mass: % Value 2018-2023; Table 37 NBO Company Shares of Bath and Shower: % Value 2019-2023; Table 38 LBN Brand Shares of Bath and Shower: % Value 2020-2023; Table 39 LBN Brand Shares of Premium Bath and Shower: % Value 2020-2023; Table 40 Forecast Sales of Bath and Shower by Category: Value 2023-2028; Table 41 Forecast Sales of Bath and Shower by Category: % Value Growth 2023-2028; Table 42 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2023-2028
COLOUR COSMETICS IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Post-pandemic growth continues in 2023 in both retail value and volume
Added benefits and convenience boost demand for specific colour cosmetics products
Press-on nails unexpected new power player
PROSPECTS AND OPPORTUNITIES
Line between colour cosmetics and skin care will continue to blur
Technological advances are likely to change how consumers shop for colour cosmetics
Premium brands are expected to continue to gain traction and grow faster than mass market alternatives
CATEGORY DATA: Table 43 Sales of Colour Cosmetics by Category: Value 2018-2023; Table 44 Sales of Colour Cosmetics by Category: % Value Growth 2018-2023; Table 45 NBO Company Shares of Colour Cosmetics: % Value 2019-2023; Table 46 LBN Brand Shares of Colour Cosmetics: % Value 2020-2023; Table 47 LBN Brand Shares of Eye Make-up: % Value 2020-2023; Table 48 LBN Brand Shares of Facial Make-up: % Value 2020-2023; Table 49 LBN Brand Shares of Lip Products: % Value 2020-2023; Table 50 LBN Brand Shares of Nail Products: % Value 2020-2023; Table 51 LBN Brand Shares of Premium Colour Cosmetics: % Value 2020-2023; Table 52 Forecast Sales of Colour Cosmetics by Category: Value 2023-2028; Table 53 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2023-2028
DEODORANTS IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Stick deodorants the preferred format
Budget constrained consumers seek better value and trade down to less expensive alternatives
Beiersdorf reduces CO2 footprint of deodorant aerosol cans
PROSPECTS AND OPPORTUNITIES
International brands likely to maintain their dominant positions
More natural formulations and deodorants free of chemicals will gain more ground
Competition set to intensify
CATEGORY DATA: Table 54 Sales of Deodorants by Category: Value 2018-2023; Table 55 Sales of Deodorants by Category: % Value Growth 2018-2023; Table 56 Sales of Deodorants by Premium vs Mass: % Value 2018-2023; Table 57 NBO Company Shares of Deodorants: % Value 2019-2023; Table 58 LBN Brand Shares of Deodorants: % Value 2020-2023; Table 59 LBN Brand Shares of Premium Deodorants: % Value 2020-2023; Table 60 Forecast Sales of Deodorants by Category: Value 2023-2028; Table 61 Forecast Sales of Deodorants by Category: % Value Growth 2023-2028; Table 62 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2023-2028
DEPILATORIES IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Increasing cost of laser hair removal and home IPL temporarily boosts sales of depilatories products
Discounters gain further market share as consumers seek cheaper alternatives
Women’s pre-shave products drive growth due to new formats
PROSPECTS AND OPPORTUNITIES
Growth potential remains fragile, with only marginal value and volume growth expected
Discounters set to grow in popularity
Online sales of depilatories likely to increase over the forecast period
CATEGORY DATA: Table 63 Sales of Depilatories by Category: Value 2018-2023; Table 64 Sales of Depilatories by Category: % Value Growth 2018-2023; Table 65 Sales of Women's Razors and Blades by Type: % Value Breakdown 2019-2023; Table 66 NBO Company Shares of Depilatories: % Value 2019-2023; Table 67 LBN Brand Shares of Depilatories: % Value 2020-2023; Table 68 Forecast Sales of Depilatories by Category: Value 2023-2028; Table 69 Forecast Sales of Depilatories by Category: % Value Growth 2023-2028
FRAGRANCES IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Robust sales driven by premium fragrances
Refillable fragrance growing on popularity
Premium unisex fragrances and sets remained popular during the review period
PROSPECTS AND OPPORTUNITIES
Sustainability, neuroscience, and digital innovation
Premium fragrances set to perform well over the forecast period
E-commerce will remain one of the dominant channels
CATEGORY DATA: Table 70 Sales of Fragrances by Category: Value 2018-2023; Table 71 Sales of Fragrances by Category: % Value Growth 2018-2023; Table 72 NBO Company Shares of Fragrances: % Value 2019-2023; Table 73 LBN Brand Shares of Fragrances: % Value 2020-2023; Table 74 LBN Brand Shares of Premium Men's Fragrances: % Value 2020-2023; Table 75 LBN Brand Shares of Premium Women's Fragrances: % Value 2020-2023; Table 76 Forecast Sales of Fragrances by Category: Value 2023-2028; Table 77 Forecast Sales of Fragrances by Category: % Value Growth 2023-2028
HAIR CARE IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Skinification trend penetrating the hair care category
Major retailer in hair care acquires competitor
Salon professional hair care continues healthy value growth, but volumes see further decline
PROSPECTS AND OPPORTUNITIES
Hair care set to see further retail value growth, but volume likely to remain under pressure
Styling agents forecast to see positive performance
The competitive landscape unlikely to see dramatic changes
CATEGORY DATA: Table 78 Sales of Hair Care by Category: Value 2018-2023; Table 79 Sales of Hair Care by Category: % Value Growth 2018-2023; Table 80 Sales of Hair Care by Premium vs Mass: % Value 2018-2023; Table 81 NBO Company Shares of Hair Care: % Value 2019-2023; Table 82 NBO Company Shares of Salon Professional Hair Care: % Value 2019-2023; Table 83 LBN Brand Shares of Hair Care: % Value 2020-2023; Table 84 LBN Brand Shares of Colourants: % Value 2020-2023; Table 85 LBN Brand Shares of Salon Professional Hair Care: % Value 2020-2023; Table 86 LBN Brand Shares of Styling Agents: % Value 2020-2023; Table 87 LBN Brand Shares of Premium Hair Care: % Value 2020-2023; Table 88 Forecast Sales of Hair Care by Category: Value 2023-2028; Table 89 Forecast Sales of Hair Care by Category: % Value Growth 2023-2028; Table 90 Forecast Sales of Hair Care by Premium vs Mass: % Value 2023-2028
MEN'S GROOMING IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Men’s grooming posts solid retail value growth
The Italian brand, Borotalco, introduces its new men’s line
Angry beards opens its first offline store
PROSPECTS AND OPPORTUNITIES
Positive trend expected over the forecast period
Sustainability will further penetrate the men’s grooming category
Online sales will continue to perform well in coming years
CATEGORY DATA: Table 122 Sales of Men’s Grooming by Category: Value 2018-2023; Table 123 Sales of Men’s Grooming by Category: % Value Growth 2018-2023; Table 124 Sales of Men's Razors and Blades by Type: % Value Breakdown 2020-2023; Table 125 Sales of Men's Skin Care by Type: % Value Breakdown 2020-2023; Table 126 NBO Company Shares of Men’s Grooming: % Value 2019-2023; Table 127 LBN Brand Shares of Men’s Grooming: % Value 2020-2023; Table 128 LBN Brand Shares of Men's Razors and Blades: % Value 2020-2023; Table 129 Forecast Sales of Men’s Grooming by Category: Value 2023-2028; Table 130 Forecast Sales of Men’s Grooming by Category: % Value Growth 2023-2028
ORAL CARE IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Toothpaste sees strong promotional activity
Demand for tooth whiteners continues to rise
Electric toothbrushes sees further polarisation
PROSPECTS AND OPPORTUNITIES
Products positioned as therapeutic set to remain popular
Electric toothbrushes to see further growth
Sustainable and clean products will gain further ground
CATEGORY DATA: Table 91 Sales of Oral Care by Category: Value 2018-2023; Table 92 Sales of Oral Care by Category: % Value Growth 2018-2023; Table 93 Sales of Toothbrushes by Category: Value 2018-2023; Table 94 Sales of Toothbrushes by Category: % Value Growth 2018-2023; Table 95 Sales of Toothpaste by Type: % Value Breakdown 2019-2023; Table 96 NBO Company Shares of Oral Care: % Value 2019-2023; Table 97 LBN Brand Shares of Oral Care: % Value 2020-2023; Table 98 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2020-2023; Table 99 LBN Brand Shares of Toothpaste: % Value 2020-2023; Table 100 Forecast Sales of Oral Care by Category: Value 2023-2028; Table 101 Forecast Sales of Oral Care by Category: % Value Growth 2023-2028; Table 102 Forecast Sales of Toothbrushes by Category: Value 2023-2028; Table 103 Forecast Sales of Toothbrushes by Category: % Value Growth 2023-2028
SKIN CARE IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
SPF is main trend in skin care, while skinimalism increases in popularity
British cosmetics brand, Elemis, officially enters the Czech market
High inflation and rising prices continue to challenge volume sales, while retail value grows strongly
PROSPECTS AND OPPORTUNITIES
Longevity research set to become new influence with hope of making skin biologically younger
The outlook is positive
Personalisation and addressing specific skin problems to remain in spotlight in skin care categories
CATEGORY DATA: Table 104 Sales of Skin Care by Category: Value 2018-2023; Table 105 Sales of Skin Care by Category: % Value Growth 2018-2023; Table 106 NBO Company Shares of Skin Care: % Value 2019-2023; Table 107 LBN Brand Shares of Skin Care: % Value 2020-2023; Table 108 LBN Brand Shares of Basic Moisturisers: % Value 2020-2023; Table 109 LBN Brand Shares of Anti-agers: % Value 2020-2023; Table 110 LBN Brand Shares of Firming Body Care: % Value 2020-2023; Table 111 LBN Brand Shares of General Purpose Body Care: % Value 2020-2023; Table 112 LBN Brand Shares of Premium Skin Care: % Value 2020-2023; Table 113 Forecast Sales of Skin Care by Category: Value 2023-2028; Table 114 Forecast Sales of Skin Care by Category: % Value Growth 2023-2028
SUN CARE IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sun care posts slower growth in 2023 across both mass and premium categories
New product development targeting families and high SPF boost sales
Self-tanning posts healthy growth in volume terms owing to social media campaigns
PROSPECTS AND OPPORTUNITIES
Brands likely to target year-round outdoor sports to increase penetration of sun protection
Outlook for sun care remains positive
Private label will continue to play important role across sun care
CATEGORY DATA: Table 115 Sales of Sun Care by Category: Value 2018-2023; Table 116 Sales of Sun Care by Category: % Value Growth 2018-2023; Table 117 NBO Company Shares of Sun Care: % Value 2019-2023; Table 118 LBN Brand Shares of Sun Care: % Value 2020-2023; Table 119 LBN Brand Shares of Premium Adult Sun Care: % Value 2020-2023; Table 120 Forecast Sales of Sun Care by Category: Value 2023-2028; Table 121 Forecast Sales of Sun Care by Category: % Value Growth 2023-2028