Baked goods in China is projected to maintain low single-digit growth in retail volume and current value terms in 2024, which is a marginal deceleration compared with the gains seen in 2023 and prior to the pandemic. This slowdown is largely attributed to the post-pandemic economic recovery falling short of expectations, prompting consumers to adopt more cautious spending behaviours. Increasingly, consumers are seeking greater value in commodities, favouring products that offer a reasonable bala...
Euromonitor International's Baked Goods in China report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Baked Goods market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Baked Goods in China
Euromonitor International
October 2024
List Of Contents And Tables
BAKED GOODS IN CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Baked goods registers low single-digit growth in 2024
Pursuit of cost-effectiveness boosts the popularity of private label baked goods
Closures of offline bakery stores results in only low growth for unpackaged baked goods
PROSPECTS AND OPPORTUNITIES
Consumers will continue to turn to packaged cakes due to desire for small packs
Health claims are key for baked goods to differentiate
Frozen cakes, sweet pies and tarts expected to enjoy high growth potential
CATEGORY DATA
Table 1 Sales of Baked Goods by Category: Volume 2019-2024
Table 2 Sales of Baked Goods by Category: Value 2019-2024
Table 3 Sales of Baked Goods by Category: % Volume Growth 2019-2024
Table 4 Sales of Baked Goods by Category: % Value Growth 2019-2024
Table 5 Sales of Pastries by Type: % Value 2019-2024
Table 6 NBO Company Shares of Baked Goods: % Value 2020-2024
Table 7 LBN Brand Shares of Baked Goods: % Value 2021-2024
Table 8 Distribution of Baked Goods by Format: % Value 2019-2024
Table 9 Forecast Sales of Baked Goods by Category: Volume 2024-2029
Table 10 Forecast Sales of Baked Goods by Category: Value 2024-2029
Table 11 Forecast Sales of Baked Goods by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Baked Goods by Category: % Value Growth 2024-2029
STAPLE FOODS IN CHINA
EXECUTIVE SUMMARY
Staple foods in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2019-2024
Table 14 Sales of Staple Foods by Category: Value 2019-2024
Table 15 Sales of Staple Foods by Category: % Volume Growth 2019-2024
Table 16 Sales of Staple Foods by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Staple Foods: % Value 2020-2024
Table 18 LBN Brand Shares of Staple Foods: % Value 2021-2024
Table 19 Penetration of Private Label by Category: % Value 2019-2024
Table 20 Distribution of Staple Foods by Format: % Value 2019-2024
Table 21 Forecast Sales of Staple Foods by Category: Volume 2024-2029
Table 22 Forecast Sales of Staple Foods by Category: Value 2024-2029
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2024-2029