K-Culture continues to exert a strong influence on consumer preferences in Thailand, driving demand for bags and luggage in 2024. While the trend is not entirely new, its enduring appeal remains supported by the younger generation’s enthusiasm for all things Korean. This influence has been particularly visible at Siam Discovery, where 15 new Korean-fashion brands, including K-Fashion 82 and the Carlyn pop-up boutique, were introduced. Brands such as MLB, Stand Oil (known for its Stand Oil Chubby...
Euromonitor International's Bags and Luggagein Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Bags, Luggage.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bags and Luggage market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Bags and Luggage in Thailand
Euromonitor International
January 2025
List Of Contents And Tables
BAGS AND LUGGAGE IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
K-Culture fever shapes demand for bags and luggage in 2024
Brands use localisation strategies to market products, while discounts and promotions remain important
Sustainability continues as key focus for consumers and brands
PROSPECTS AND OPPORTUNITIES
Forecast period to see continued development for store-based retailing
Local players set to expand within competitive landscape
Luxury bags will see growth in second-hand market, while players invest more in innovation
CATEGORY DATA
Table 1 Sales of Bags and Luggage by Category: Volume 2019-2024
Table 2 Sales of Bags and Luggage by Category: Value 2019-2024
Table 3 Sales of Bags and Luggage by Category: % Volume Growth 2019-2024
Table 4 Sales of Bags and Luggage by Category: % Value Growth 2019-2024
Table 5 Sales of Luggage by Type: % Value 2019-2024
Table 6 NBO Company Shares of Bags and Luggage: % Value 2020-2024
Table 7 LBN Brand Shares of Bags and Luggage: % Value 2021-2024
Table 8 Distribution of Bags and Luggage by Format: % Value 2019-2024
Table 9 Forecast Sales of Bags and Luggage by Category: Volume 2024-2029
Table 10 Forecast Sales of Bags and Luggage by Category: Value 2024-2029
Table 11 Forecast Sales of Bags and Luggage by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Bags and Luggage by Category: % Value Growth 2024-2029
PERSONAL ACCESSORIES IN THAILAND
EXECUTIVE SUMMARY
Personal accessories in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for personal accessories?
MARKET DATA
Table 13 Sales of Personal Accessories by Category: Volume 2019-2024
Table 14 Sales of Personal Accessories by Category: Value 2019-2024
Table 15 Sales of Personal Accessories by Category: % Volume Growth 2019-2024
Table 16 Sales of Personal Accessories by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Personal Accessories: % Value 2020-2024
Table 18 LBN Brand Shares of Personal Accessories: % Value 2021-2024
Table 19 Distribution of Personal Accessories by Format: % Value 2019-2024
Table 20 Forecast Sales of Personal Accessories by Category: Volume 2024-2029
Table 21 Forecast Sales of Personal Accessories by Category: Value 2024-2029
Table 22 Forecast Sales of Personal Accessories by Category: % Volume Growth 2024-2029
Table 23 Forecast Sales of Personal Accessories by Category: % Value Growth 2024-2029