Back from the Boom: E-Commerce Opportunities Amid Uncertainty

Back from the Boom: E-Commerce Opportunities Amid Uncertainty


As e-commerce growth rates slow from historic highs, the online channel is no longer a rising tide for all categories and brands. While potential exists with e-commerce accounting for 50% of retail’s expected growth in the next five years, retailers and brands will have to become savvier as they search for the next opportunity. Learn how to capitalise on these pockets of growth.

Euromonitor International's Back from the Boom: E-Commerce Opportunities Amid Uncertainty global briefing offers an insight into the size and shape of the retailing industry, highlights emerging trends, their effects on retailing in markets around the world, on the development of channels and consumers’ shopping patterns. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market – be they the developments of new store types, the importance of non-store retailing, economic/lifestyle influences, private label or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Retail E-Commerce, Retail Offline.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retail market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Introduction
E-commerce growth normalises
Weak economy dampens online potential
Selling online has never been harder
Finding paths to e-commerce growth
Conclusion

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