Baby Food in Lithuania

Baby Food in Lithuania


During 2023, baby food Lithuania registered moderate positive sales growth in retail volume terms, while value sales increased strongly as a result of inflation and subsequent unit price increases. The main reason for the positive developments in the category during the year was the growth registered in Lithuania’s slightly positive birth rate, which meant a steady increase in the size of the end consumer base for baby food: infants, babies and young children. It should also be noted that inflat...

Euromonitor International's Baby Food in Lithuania report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop


Baby Food in Lithuania
Euromonitor International
September 2023
List Of Contents And Tables
BABY FOOD IN LITHUANIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Modest sales growth as positive birth rate and rising spending influence demand
Consumers prioritise value, convenience, health and wellness and local flavours
Special baby milk formula gains ground as awareness of sensitivity and allergies grows
PROSPECTS AND OPPORTUNITIES
Saturation, maturity of demand to undermine sales growth due to the modest birth rate
Promotional strategies to remain crucial as value for money maintains its primary status
Local brands have strong prospects for gaining ground
CATEGORY DATA
Table 1 Sales of Baby Food by Category: Volume 2018-2023
Table 2 Sales of Baby Food by Category: Value 2018-2023
Table 3 Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 4 Sales of Baby Food by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Baby Food: % Value 2019-2023
Table 6 LBN Brand Shares of Baby Food: % Value 2020-2023
Table 7 Distribution of Baby Food by Format: % Value 2018-2023
Table 8 Forecast Sales of Baby Food by Category: Volume 2023-2028
Table 9 Forecast Sales of Baby Food by Category: Value 2023-2028
Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2023-2028
DAIRY PRODUCTS AND ALTERNATIVES IN LITHUANIA
EXECUTIVE SUMMARY
Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 12 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
Table 16 Penetration of Private Label by Category: % Value 2018-2023
Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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