Baby and Child-Specific Products in Serbia

Baby and Child-Specific Products in Serbia


In Serbia, brand loyalty is high in baby and child-specific products. Parents tend to stick to brands that are deemed suitable for their children, rather than switching to cheaper alternatives. However, price sensitivity remains a key driver of demand for private label products that offer a good balance between price and quality. In 2022, more consumers bought baby and child-specific products on promotion due to many consumers’ price sensitivity increasing.

Euromonitor International's Baby and Child-specific Products in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Baby and Child-specific Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Baby and Child-Specific Products in Serbia
Euromonitor International
May 2023
List Of Contents And Tables
BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
More parents buy products on promotion while others buy dermocosmetics for their kids in 2022
Urbanisation and birth rate drives demand for baby and child-specific products
Many consumers look for promotions allowing multinationals to grow value share
PROSPECTS AND OPPORTUNITIES
Rise in skin allergies set to boost sales of sensitive skin care ranges in the forecast period
Consumers likely to remain brand loyal but some to shift to private label during the forecast period
Sales growth likely despite expected decline in birth rate over the forecast period
CATEGORY DATA
Table 1 Sales of Baby and Child-specific Products by Category: Value 2017-2022
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2018-2022
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2019-2022
Table 6 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2019-2022
Table 7 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2019-2022
Table 8 Forecast Sales of Baby and Child-specific Products by Category: Value 2022-2027
Table 9 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2022-2027
Table 10 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2022-2027
BEAUTY AND PERSONAL CARE IN SERBIA
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 11 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 12 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

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