Baby and Child-Specific Products in China

Baby and Child-Specific Products in China


Despite a declining birth rate in China impacting the overall market for baby-related products, in 2023 baby and child-specific products exhibited recovery from its 2022 current value decline. This resilience can be attributed to its comparatively lower penetration when compared with essential items such as baby milk formula and nappies/diapers/pants. These core necessities experience a more direct correlation with decline in the infant population. However, the category inevitably faces downward...

Euromonitor International's Baby and Child-specific Products in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby and Child-specific Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Baby and Child-Specific Products in China
Euromonitor International
April 2024
List Of Contents And Tables
BABY AND CHILD-SPECIFIC PRODUCTS IN CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Baby and child-specific products recovers, but declining birth rate limits growth
Japanese baby and child-specific brands face a crisis of trust
Unsettled competitive landscape, with disruptive players from Douyin
PROSPECTS AND OPPORTUNITIES
Baby and child-specific sun care set to be propelled by new entrants
Popular trends in adult skin care are migrating to baby and child-specific skin care
CATEGORY DATA
Table 1 Sales of Baby and Child-specific Products by Category: Value 2018-2023
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2019-2023
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2020-2023
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2020-2023
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2020-2023
Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2020-2023
Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2023-2028
Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2023-2028
Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2023-2028
BEAUTY AND PERSONAL CARE IN CHINA
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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