Volume growth of away-from-home tissue and hygiene products was robust again in Georgia in 2024, fuelled by increasing hygiene standards and healthy competition amongst cafés and restaurants. At the same time, inflation contributed to an increase in value sales in the year. The on-trade sector is gradually recovering from the impact of the COVID-19 pandemic; however, price sensitivity is limiting the potential for further value growth.
Euromonitor International's Away-from-Home Tissue and Hygiene in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Away-from-Home Hygiene, Away-from-Home Tissue.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Away-from-Home Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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