The demand for wearable electronics has passed its peak in Austria, with significant volume decline in 2024 as the category reaches saturation. During the early years of the review period, the category was newly discovered by a mass audience, but demand is now stabilising. Nevertheless, the demand for wearable electronics remains at a very high level with increasing penetration among younger consumers aged under 25 years. The first choice for a watch is usually now a smartwatch, although users d...
Euromonitor International's Wearable Electronics in Austria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Wearable Electronics market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Wearable Electronics in Austria
Euromonitor International
July 2024
List Of Contents And Tables
WEARABLE ELECTRONICS IN AUSTRIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Rising penetration rate in wearable electronics
Wider distribution in jewellery and watch specialist retailers
Domestic player files for insolvency
PROSPECTS AND OPPORTUNITIES
Plenty of room for penetration rate to rise
Variety of retail channels will help drive sales
No relevant growth expected outside of watches
CATEGORY DATA
Table 1 Sales of Wearable Electronics by Category: Volume 2019-2024
Table 2 Sales of Wearable Electronics by Category: Value 2019-2024
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2020-2024