The demand for televisions and home video continues to suffer from the long-term shifts in consumer viewing habits and the diversity of screen options in Austrian households. Due to other available screens and the trend towards steaming and non-linear content, TVs have become less of a must-have item in Austrian households. According to the latest available results of the annual, large-scale Bewegtbildstudie survey by the Broadcasting and Telecommunications regulation authorities, almost 65% of...
Euromonitor International's Home Video in Austria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Televisions, Video Players.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Home Video market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Home Video in Austria
Euromonitor International
July 2024
List Of Contents And Tables
HOME VIDEO IN AUSTRIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Video consumption continues to fall
New television fee supports demand for televisions
Hisense investment continues to pay off
PROSPECTS AND OPPORTUNITIES
Television sales will continue to suffer from changing media consumption
New television fee may provide some growth impetus
Mid-price segment will come under further pressure
CATEGORY DATA
Table 1 Sales of Home Video by Category: Volume 2019-2024
Table 2 Sales of Home Video by Category: Value 2019-2024
Table 3 Sales of Home Video by Category: % Volume Growth 2019-2024
Table 4 Sales of Home Video by Category: % Value Growth 2019-2024
Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2019-2024
Table 6 NBO Company Shares of Home Video: % Volume 2020-2024
Table 7 LBN Brand Shares of Home Video: % Volume 2021-2024
Table 8 Distribution of Home Video by Channel: % Volume 2019-2024
Table 9 Forecast Sales of Home Video by Category: Volume 2024-2029
Table 10 Forecast Sales of Home Video by Category: Value 2024-2029
Table 11 Forecast Sales of Home Video by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Home Video by Category: % Value Growth 2024-2029
Table 13 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2024-2029
CONSUMER ELECTRONICS IN AUSTRIA
EXECUTIVE SUMMARY
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2019-2024
Table 15 Sales of Consumer Electronics by Category: Value 2019-2024
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2020-2024