Fragrances in Australia experienced a notable upsurge in demand throughout 2023, building upon the recovery observed the previous year. This growth trend was largely driven by pent-up demand resulting from the pandemic, as social activities resumed. Consumer perfume usage has returned to pre-pandemic levels, further contributing to the category's momentum.
Euromonitor International's Fragrances in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Fragrances market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Fragrances in Australia
Euromonitor International
May 2024
List Of Contents And Tables
FRAGRANCES IN AUSTRALIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Premium fragrances drive resilient growth
Wellness-focused formulations gain further ground
Local brands are making strides with inclusive and sustainable practices