Argentina Consumer Lifestyles

Consumer Lifestyles in Argentina


Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.

Euromonitor's Consumer Lifestyles in Argentina report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Overview market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Scope
Consumer landscape in Argentina 2024
Personal traits and values
Respondents take health and safety precautions when they leave home
Time with children is top priority for older generations
Consumers in Argentina feel comfortable expressing their identity with friends and family
Argentinian consumers enjoy trying new products
Younger Argentinians are more optimistic about the future
Personal traits and values survey highlights
Home life and leisure time
Gen Z more likely to be studying than socialising online when at home
Argentinian consumers enjoy face-to-face interactions
Millennials prefer homes with an outside space
Argentinians would much rather buy a home in a safe location
Argentinian travellers seek to relax and unwind
Home life and leisure time survey highlights
Eating and dietary habits
Millennials most actively reducing alcohol consumption
Millennials’ busy schedules keep them from cooking
Gen Z most prone to snacking while watching TV
Baby boomers most likely to be reducing their meat consumption
Millennials are most willing to pay a premium for better tasting food
Eating and dietary habits survey highlights
Working life
Baby boomers list self-expression as top priority in the workplace
Argentinians value work-life balance most
Gen X places most priority on job security when seeking employment
Argentinians expect to work from home in the future
Working life survey highlights
Health and wellness
Consumers in Argentina enjoy walking or hiking to exercise
Baby boomers prefer meditation to alleviate stress
Argentinians consider health and nutritional properties the most influential healthy food
Gen Z most frequently visits health-related or medical sites
Health and wellness survey highlights
Shopping and spending
Argentinians like to find bargains
Gen X are the most brand-conscious generation
Gen Z wants unambiguous product labels
Baby boomers most likely to repair, not replace, broken items
Argentinians often share/swap items or services
Gen Z are most willing to share products on social media
Consumers in Argentina highly trust their friends’ and family’s recommendations
Argentinians expect to spend more on travel and holidays
Baby boomers are most concerned about their finances
Shopping and spending survey highlights

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