Appliances and electronics specialists saw current value growth in Brazil in 2023, finally recovering to the pre-pandemic level of sales. One positive factor was the higher temperatures driving sales of air treatment products. However, the channel has also had to contend with challenges, such as the drop in the purchasing power of the working population, and changing consumer preferences, with more consumers needing to take advantage of sales and promotional activities, and increasingly leveragi...
Euromonitor International's Appliances and Electronics Specialists in Brazil report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Appliances and Electronics Specialists market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Appliances and Electronics Specialists in Brazil
Euromonitor International
March 2024
List Of Contents And Tables
APPLIANCES AND ELECTRONICS SPECIALISTS IN BRAZIL
KEY DATA FINDINGS
2023 DEVELOPMENTS
Despite seeing growth, falling purchasing power and a loss of trust prevent stronger growth for appliances and electronics specialists in 2023
Via Varejo/Grupo Casas Bahia aims to improve its financial indicators
National group Magazine Luiza faces challenges in 2023
PROSPECTS AND OPPORTUNITIES
With the prospect of increasing employment and an improvement in family income, growth is expected over the forecast period
Climate change, with drought in the north and floods in the south, and the prospect of more intense summer heat signal strong sales of fans and air conditioners
Paris Olympic Games expected to boost sales of electronics, especially televisions
CHANNEL DATA
Table 1 Appliances and Electronics Specialists: Value Sales, Outlets and Selling Space 2018-2023
Table 2 Appliances and Electronics Specialists: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 3 Appliances and Electronics Specialists GBO Company Shares: % Value 2019-2023
Table 4 Appliances and Electronics Specialists GBN Brand Shares: % Value 2020-2023