Apparel and Footwear in South Korea


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Apparel and Footwear in South Korea

In 2021, retail volume and current value sales of apparel and footwear recovered fully from the COVID-19-driven decline in 2020, surpassing the pre-pandemic levels of sales. Nevertheless, growth continued by both measures in 2022, catalysed by excitement about the new normal. As social distancing was lifted completely in April 2022, after almost two years, people gradually returned to their pre-COVID-19 lifestyles. With workplaces and schools reopening, instead of the comfortable, casual look th...

Euromonitor International's Apparel and Footwear in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Apparel and Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Apparel and Footwear in South Korea
Euromonitor International
January 2023
List Of Contents And Tables
APPAREL AND FOOTWEAR IN SOUTH KOREA
EXECUTIVE SUMMARY
Apparel and footwear in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 1 Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 2 Sales of Apparel and Footwear by Category: Value 2017-2022
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2018-2022
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2019-2022
Table 7 Distribution of Apparel and Footwear by Format: % Value 2017-2022
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2022
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2022-2027
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2022-2027
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2022-2027
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
WOMENSWEAR IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales of womenswear increase in both volume and value terms
Different fashion vertical platforms target different age groups for womenswear
Athleisure fashion continues to be a major trend
PROSPECTS AND OPPORTUNITIES
Womenswear will continue to grow during the forecast period
Ethical and sustainable as the future of fashion
Fashion vertical platforms for women over the age of 40 will start to boom
CATEGORY DATA
Table 13 Sales of Womenswear by Category: Volume 2017-2022
Table 14 Sales of Womenswear by Category: Value 2017-2022
Table 15 Sales of Womenswear by Category: % Volume Growth 2017-2022
Table 16 Sales of Womenswear by Category: % Value Growth 2017-2022
Table 17 NBO Company Shares of Womenswear: % Value 2018-2022
Table 18 LBN Brand Shares of Womenswear: % Value 2019-2022
Table 19 NBO Company Shares of Women's Nightwear: % Value 2018-2022
Table 20 LBN Brand Shares of Women's Nightwear: % Value 2019-2022
Table 21 NBO Company Shares of Women's Outerwear: % Value 2018-2022
Table 22 LBN Brand Shares of Women's Outerwear: % Value 2019-2022
Table 23 NBO Company Shares of Women’s Swimwear: % Value 2018-2022
Table 24 LBN Brand Shares of Women’s Swimwear: % Value 2019-2022
Table 25 NBO Company Shares of Women's Underwear: % Value 2018-2022
Table 26 LBN Brand Shares of Women's Underwear: % Value 2019-2022
Table 27 Forecast Sales of Womenswear by Category: Volume 2022-2027
Table 28 Forecast Sales of Womenswear by Category: Value 2022-2027
Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2022-2027
Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2022-2027
MENSWEAR IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales of menswear completely recover and continue to grow despite inflation
Fashion vertical platforms become a one-stop-shop for men
Gorpcore look gaining attention among millennials and gen Z
PROSPECTS AND OPPORTUNITIES
Growth of menswear expected to slow down
Male consumers will become more proactive in their fashion purchases
Gender-fluid fashion set to rise
CATEGORY DATA
Table 31 Sales of Menswear by Category: Volume 2017-2022
Table 32 Sales of Menswear by Category: Value 2017-2022
Table 33 Sales of Menswear by Category: % Volume Growth 2017-2022
Table 34 Sales of Menswear by Category: % Value Growth 2017-2022
Table 35 NBO Company Shares of Menswear: % Value 2018-2022
Table 36 LBN Brand Shares of Menswear: % Value 2019-2022
Table 37 NBO Company Shares of Men’s Nightwear: % Value 2018-2022
Table 38 LBN Brand Shares of Men’s Nightwear: % Value 2019-2022
Table 39 NBO Company Shares of Men’s Outerwear: % Value 2018-2022
Table 40 LBN Brand Shares of Men’s Outerwear: % Value 2019-2022
Table 41 NBO Company Shares of Men’s Swimwear: % Value 2018-2022
Table 42 LBN Brand Shares of Men’s Swimwear: % Value 2019-2022
Table 43 NBO Company Shares of Men’s Underwear: % Value 2018-2022
Table 44 LBN Brand Shares of Men’s Underwear: % Value 2019-2022
Table 45 Forecast Sales of Menswear by Category: Volume 2022-2027
Table 46 Forecast Sales of Menswear by Category: Value 2022-2027
Table 47 Forecast Sales of Menswear by Category: % Volume Growth 2022-2027
Table 48 Forecast Sales of Menswear by Category: % Value Growth 2022-2027
CHILDRENSWEAR IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Childrenswear increases as COVID-19 restrictions are lifted
Luxury children’s lines boom, due to the “10 pocket” phenomenon
Children having a similar look to their parents continues to gain traction
PROSPECTS AND OPPORTUNITIES
Childrenswear forecast to grow in value terms, but turn to volume decline
Re-commerce booms in childrenswear
Sustainable apparel to see higher demand in childrenswear
CATEGORY DATA
Table 49 Sales of Childrenswear by Category: Volume 2017-2022
Table 50 Sales of Childrenswear by Category: Value 2017-2022
Table 51 Sales of Childrenswear by Category: % Volume Growth 2017-2022
Table 52 Sales of Childrenswear by Category: % Value Growth 2017-2022
Table 53 NBO Company Shares of Childrenswear: % Value 2018-2022
Table 54 LBN Brand Shares of Childrenswear: % Value 2019-2022
Table 55 Forecast Sales of Childrenswear by Category: Volume 2022-2027
Table 56 Forecast Sales of Childrenswear by Category: Value 2022-2027
Table 57 Forecast Sales of Childrenswear by Category: % Volume Growth 2022-2027
Table 58 Forecast Sales of Childrenswear by Category: % Value Growth 2022-2027
SPORTSWEAR IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales of sportswear completely recover, and remain strong despite inflation
Local brands continue to take the lead in women’s sportswear
Sportswear is still led by Nike and adidas, with others expanding their shares
PROSPECTS AND OPPORTUNITIES
Sportswear set to see slowing growth and become more competitive due to inflation
DTC (Direct to Consumer) model taking over sportswear
Genderless fashion to see more dynamic growth in sportswear
CATEGORY DATA
Table 59 Sales of Sportswear by Category: Value 2017-2022
Table 60 Sales of Sportswear by Category: % Value Growth 2017-2022
Table 61 NBO Company Shares of Sportswear: % Value 2018-2022
Table 62 LBN Brand Shares of Sportswear: % Value 2019-2022
Table 63 Distribution of Sportswear by Format: % Value 2017-2022
Table 64 Forecast Sales of Sportswear by Category: Value 2022-2027
Table 65 Forecast Sales of Sportswear by Category: % Value Growth 2022-2027
JEANS IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Consumer demand for jeans continues to grow, as casualwear is preferred
Jeans styles become unisex
Y2K fashion for low-rise jeans makes a comeback
PROSPECTS AND OPPORTUNITIES
Jeans set to experience slow growth over the forecast period
E-commerce becomes a channel to shop for jeans
Evolution of sustainability set to continue in jeans
CATEGORY DATA
Table 66 Sales of Jeans by Category: Volume 2017-2022
Table 67 Sales of Jeans by Category: Value 2017-2022
Table 68 Sales of Jeans by Category: % Volume Growth 2017-2022
Table 69 Sales of Jeans by Category: % Value Growth 2017-2022
Table 70 Sales of Men’s Jeans by Category: Volume 2017-2022
Table 71 Sales of Men’s Jeans by Category: Value 2017-2022
Table 72 Sales of Men’s Jeans by Category: % Volume Growth 2017-2022
Table 73 Sales of Men’s Jeans by Category: % Value Growth 2017-2022
Table 74 Sales of Women’s Jeans by Category: Volume 2017-2022
Table 75 Sales of Women’s Jeans by Category: Value 2017-2022
Table 76 Sales of Women’s Jeans by Category: % Volume Growth 2017-2022
Table 77 Sales of Women’s Jeans by Category: % Value Growth 2017-2022
Table 78 NBO Company Shares of Jeans: % Value 2018-2022
Table 79 LBN Brand Shares of Jeans: % Value 2019-2022
Table 80 Forecast Sales of Jeans by Category: Volume 2022-2027
Table 81 Forecast Sales of Jeans by Category: Value 2022-2027
Table 82 Forecast Sales of Jeans by Category: % Volume Growth 2022-2027
Table 83 Forecast Sales of Jeans by Category: % Value Growth 2022-2027
Table 84 Forecast Sales of Men’s Jeans by Category: Volume 2022-2027
Table 85 Forecast Sales of Men’s Jeans by Category: Value 2022-2027
Table 86 Forecast Sales of Men’s Jeans by Category: % Volume Growth 2022-2027
Table 87 Forecast Sales of Men’s Jeans by Category: % Value Growth 2022-2027
Table 88 Forecast Sales of Women’s Jeans by Category: Volume 2022-2027
Table 89 Forecast Sales of Women’s Jeans by Category: Value 2022-2027
Table 90 Forecast Sales of Women’s Jeans by Category: % Volume Growth 2022-2027
Table 91 Forecast Sales of Women’s Jeans by Category: % Value Growth 2022-2027
HOSIERY IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Non-sheer hosiery shows slower increases in volume and value sales
Crew socks purchased by both genders to complete the sporty look
Resurrection of knee-high and thigh-high socks
PROSPECTS AND OPPORTUNITIES
Hosiery set to deliver minimal volume growth over the forecast period
Hosiery as an add-on product for online shopping
Sheer hosiery to see less demand as outfits become more casual
CATEGORY DATA
Table 92 Sales of Hosiery by Category: Volume 2017-2022
Table 93 Sales of Hosiery by Category: Value 2017-2022
Table 94 Sales of Hosiery by Category: % Volume Growth 2017-2022
Table 95 Sales of Hosiery by Category: % Value Growth 2017-2022
Table 96 NBO Company Shares of Hosiery: % Value 2018-2022
Table 97 LBN Brand Shares of Hosiery: % Value 2019-2022
Table 98 Forecast Sales of Hosiery by Category: Volume 2022-2027
Table 99 Forecast Sales of Hosiery by Category: Value 2022-2027
Table 100 Forecast Sales of Hosiery by Category: % Volume Growth 2022-2027
Table 101 Forecast Sales of Hosiery by Category: % Value Growth 2022-2027
APPAREL ACCESSORIES IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Apparel accessories increases despite the inflation surge
Decline in demand for face masks
Growth of ‘small luxury’ purchases
PROSPECTS AND OPPORTUNITIES
Formal accessories to show decline and casual accessories to increase
Unique hats to attract young people’s attention
CATEGORY DATA
Table 102 Sales of Apparel Accessories by Category: Volume 2017-2022
Table 103 Sales of Apparel Accessories by Category: Value 2017-2022
Table 104 Sales of Apparel Accessories by Category: % Volume Growth 2017-2022
Table 105 Sales of Apparel Accessories by Category: % Value Growth 2017-2022
Table 106 NBO Company Shares of Apparel Accessories: % Value 2018-2022
Table 107 LBN Brand Shares of Apparel Accessories: % Value 2019-2022
Table 108 Forecast Sales of Apparel Accessories by Category: Volume 2022-2027
Table 109 Forecast Sales of Apparel Accessories by Category: Value 2022-2027
Table 110 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2022-2027
Table 111 Forecast Sales of Apparel Accessories by Category: % Value Growth 2022-2027
FOOTWEAR IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Raffle marketing progresses around millennials and gen Z
Re-commerce for limited edition sneakers booms online and offline
Footwear diversifies as more people participate in various sports
PROSPECTS AND OPPORTUNITIES
Breaking the barrier between sports footwear and causal footwear
E-commerce set to develop further in footwear
Sneakers collaboration trend continues, embracing street fashion
CATEGORY DATA
Table 112 Sales of Footwear by Category: Volume 2017-2022
Table 113 Sales of Footwear by Category: Value 2017-2022
Table 114 Sales of Footwear by Category: % Volume Growth 2017-2022
Table 115 Sales of Footwear by Category: % Value Growth 2017-2022
Table 116 NBO Company Shares of Footwear: % Value 2018-2022
Table 117 LBN Brand Shares of Footwear: % Value 2019-2022
Table 118 Distribution of Footwear by Format: % Value 2017-2022
Table 119 Forecast Sales of Footwear by Category: Volume 2022-2027
Table 120 Forecast Sales of Footwear by Category: Value 2022-2027
Table 121 Forecast Sales of Footwear by Category: % Volume Growth 2022-2027
Table 122 Forecast Sales of Footwear by Category: % Value Growth 2022-2027

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