The apparel and footwear market in Singapore is set to experience a notable slowdown in retail growth in 2024, compared to the robust performance of the previous three years. During 2021–2022, the market rebounded strongly, following the easing of pandemic restrictions. Consumers, eager to resume travelling, and socialising, surged back into stores, driving heightened spending, particularly on clothing and footwear aligned with hybrid work trends and healthier lifestyles.
Euromonitor International's Apparel and Footwear in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Apparel and Footwear market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Apparel and Footwear in Singapore
Euromonitor International
November 2024
List Of Contents And Tables
APPAREL AND FOOTWEAR IN SINGAPORE
EXECUTIVE SUMMARY
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 1 Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 2 Sales of Apparel and Footwear by Category: Value 2019-2024
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2020-2024
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2021-2024
Table 7 Distribution of Apparel and Footwear by Format: % Value 2019-2024
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2024
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2024-2029
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2024-2029
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
WOMENSWEAR IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Womenswear market in Singapore shows degree of resilience despite economic challenges
While appetite for luxury brands remains strong, consumers shift towards value-conscious spending
Continued demand for dresses and skirts despite casualisation trend
PROSPECTS AND OPPORTUNITIES
Omnichannel approach will be key to future success, as women shift back to in-store shopping
Singapore's fast-fashion market will continue to evolve, with integrated platforms and social commerce
Womenswear players will need to adapt to diverse consumer preferences, including luxury, fast fashion, and sustainability
CATEGORY DATA
Table 13 Sales of Womenswear by Category: Volume 2019-2024
Table 14 Sales of Womenswear by Category: Value 2019-2024
Table 15 Sales of Womenswear by Category: % Volume Growth 2019-2024
Table 16 Sales of Womenswear by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Womenswear: % Value 2020-2024
Table 18 LBN Brand Shares of Womenswear: % Value 2021-2024
Table 19 NBO Company Shares of Women's Nightwear: % Value 2020-2024
Table 20 LBN Brand Shares of Women's Nightwear: % Value 2021-2024
Table 21 NBO Company Shares of Women's Outerwear: % Value 2020-2024
Table 22 LBN Brand Shares of Women's Outerwear: % Value 2021-2024
Table 23 NBO Company Shares of Women’s Swimwear: % Value 2020-2024
Table 24 LBN Brand Shares of Women’s Swimwear: % Value 2021-2024
Table 25 NBO Company Shares of Women's Underwear: % Value 2020-2024
Table 26 LBN Brand Shares of Women's Underwear: % Value 2021-2024
Table 27 Forecast Sales of Womenswear by Category: Volume 2024-2029
Table 28 Forecast Sales of Womenswear by Category: Value 2024-2029
Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2024-2029
Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2024-2029
MENSWEAR IN SINGAPORE
2024 DEVELOPMENTS
CHILDRENSWEAR IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Childrenswear market continues to grow, despite declining birth rate
Uniqlo leads childrenswear rankings, while luxury brands lose ground
Womenswear brands expand their offerings to include childrenswear
PROSPECTS AND OPPORTUNITIES
Growing demand for children’s sportswear
Rising interest in coordinated outfits and matching sets
E-commerce will continue to be an important channel
CATEGORY DATA
Table 31 Sales of Childrenswear by Category: Volume 2019-2024
Table 32 Sales of Childrenswear by Category: Value 2019-2024
Table 33 Sales of Childrenswear by Category: % Volume Growth 2019-2024
Table 34 Sales of Childrenswear by Category: % Value Growth 2019-2024
Table 35 NBO Company Shares of Childrenswear: % Value 2020-2024
Table 36 LBN Brand Shares of Childrenswear: % Value 2021-2024
Table 37 Forecast Sales of Childrenswear by Category: Volume 2024-2029
Table 38 Forecast Sales of Childrenswear by Category: Value 2024-2029
Table 39 Forecast Sales of Childrenswear by Category: % Volume Growth 2024-2029
Table 40 Forecast Sales of Childrenswear by Category: % Value Growth 2024-2029
SPORTSWEAR IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Rise of sportswear as everyday fashion
Performance footwear gains traction
Nike, Adidas, and local players compete for dominance
PROSPECTS AND OPPORTUNITIES
Health-conscious lifestyles will fuel further expansion
More sportswear bands will embrace diversity with greater emphasis on inclusive designs
Running will continue to gain momentum as popular fitness activity
CATEGORY DATA
Table 41 Sales of Sportswear by Category: Value 2019-2024
Table 42 Sales of Sportswear by Category: % Value Growth 2019-2024
Table 43 NBO Company Shares of Sportswear: % Value 2020-2024
Table 44 LBN Brand Shares of Sportswear: % Value 2021-2024
Table 45 Distribution of Sportswear by Format: % Value 2019-2024
Table 46 Forecast Sales of Sportswear by Category: Value 2024-2029
Table 47 Forecast Sales of Sportswear by Category: % Value Growth 2024-2029
JEANS IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Jeans see static performance, despite status as versatile staple
Resurgence of denim-on-denim trend
Uniqlo leads an evolving market
PROSPECTS AND OPPORTUNITIES
Jeans will continue to evolve, alongside shifting consumer preferences
Fast-fashion giants are poised to drive growth
Online channels will remain popular amongst buyers, especially younger generations
CATEGORY DATA
Table 48 Sales of Jeans by Category: Volume 2019-2024
Table 49 Sales of Jeans by Category: Value 2019-2024
Table 50 Sales of Jeans by Category: % Volume Growth 2019-2024
Table 51 Sales of Jeans by Category: % Value Growth 2019-2024
Table 52 Sales of Men’s Jeans by Category: Volume 2019-2024
Table 53 Sales of Men’s Jeans by Category: Value 2019-2024
Table 54 Sales of Men’s Jeans by Category: % Volume Growth 2019-2024
Table 55 Sales of Men’s Jeans by Category: % Value Growth 2019-2024
Table 56 Sales of Women’s Jeans by Category: Volume 2019-2024
Table 57 Sales of Women’s Jeans by Category: Value 2019-2024
Table 58 Sales of Women’s Jeans by Category: % Volume Growth 2019-2024
Table 59 Sales of Women’s Jeans by Category: % Value Growth 2019-2024
Table 60 NBO Company Shares of Jeans: % Value 2020-2024
Table 61 LBN Brand Shares of Jeans: % Value 2021-2024
Table 62 Forecast Sales of Jeans by Category: Volume 2024-2029
Table 63 Forecast Sales of Jeans by Category: Value 2024-2029
Table 64 Forecast Sales of Jeans by Category: % Volume Growth 2024-2029
Table 65 Forecast Sales of Jeans by Category: % Value Growth 2024-2029
Table 66 Forecast Sales of Men’s Jeans by Category: Volume 2024-2029
Table 67 Forecast Sales of Men’s Jeans by Category: Value 2024-2029
Table 68 Forecast Sales of Men’s Jeans by Category: % Volume Growth 2024-2029
Table 69 Forecast Sales of Men’s Jeans by Category: % Value Growth 2024-2029
Table 70 Forecast Sales of Women’s Jeans by Category: Volume 2024-2029
Table 71 Forecast Sales of Women’s Jeans by Category: Value 2024-2029
Table 72 Forecast Sales of Women’s Jeans by Category: % Volume Growth 2024-2029
Table 73 Forecast Sales of Women’s Jeans by Category: % Value Growth 2024-2029
HOSIERY IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Hosiery sees modest growth in 2024, driven by non-sheer hosiery
Functional sports socks contribute to growing demand for non-sheer hosiery
Lack of a clear market leader
PROSPECTS AND OPPORTUNITIES
Slow growth anticipated over the forecast period
Fashion trends will boost growth in traditionally functional category
Growing role of e-commerce will boost demand for non-sheer hosiery
CATEGORY DATA
Table 74 Sales of Hosiery by Category: Volume 2019-2024
Table 75 Sales of Hosiery by Category: Value 2019-2024
Table 76 Sales of Hosiery by Category: % Volume Growth 2019-2024
Table 77 Sales of Hosiery by Category: % Value Growth 2019-2024
Table 78 NBO Company Shares of Hosiery: % Value 2020-2024
Table 79 LBN Brand Shares of Hosiery: % Value 2021-2024
Table 80 Forecast Sales of Hosiery by Category: Volume 2024-2029
Table 81 Forecast Sales of Hosiery by Category: Value 2024-2029
Table 82 Forecast Sales of Hosiery by Category: % Volume Growth 2024-2029
Table 83 Forecast Sales of Hosiery by Category: % Value Growth 2024-2029
APPAREL ACCESSORIES IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Accessories play a complementary role in the fashion landscape
Decline in demand for face masks impacts overall sales
Luxury brands remain dominant
PROSPECTS AND OPPORTUNITIES
Stagnation in apparel accessories, driven by casualisation of fashion trends
Social media and social commerce will continue to influence demand
Brands will increasingly move online
CATEGORY DATA
Table 84 Sales of Apparel Accessories by Category: Volume 2019-2024
Table 85 Sales of Apparel Accessories by Category: Value 2019-2024
Table 86 Sales of Apparel Accessories by Category: % Volume Growth 2019-2024
Table 87 Sales of Apparel Accessories by Category: % Value Growth 2019-2024
Table 88 NBO Company Shares of Apparel Accessories: % Value 2020-2024
Table 89 LBN Brand Shares of Apparel Accessories: % Value 2021-2024
Table 90 Forecast Sales of Apparel Accessories by Category: Volume 2024-2029
Table 91 Forecast Sales of Apparel Accessories by Category: Value 2024-2029
Table 92 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2024-2029
Table 93 Forecast Sales of Apparel Accessories by Category: % Value Growth 2024-2029
FOOTWEAR IN SINGAPORE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Footwear sees strong growth, driven by active lifestyles, sneaker culture, and sustainability
Focus on comfort and durability
Sportswear players dominate the market
PROSPECTS AND OPPORTUNITIES
Leading players will invest in localisation strategies
Personalisation trend will grow in strength
Physical stores will remain important to create immersive experiences for consumers
CATEGORY DATA
Table 94 Sales of Footwear by Category: Volume 2019-2024
Table 95 Sales of Footwear by Category: Value 2019-2024
Table 96 Sales of Footwear by Category: % Volume Growth 2019-2024
Table 97 Sales of Footwear by Category: % Value Growth 2019-2024
Table 98 NBO Company Shares of Footwear: % Value 2020-2024
Table 99 LBN Brand Shares of Footwear: % Value 2021-2024
Table 100 Distribution of Footwear by Format: % Value 2019-2024
Table 101 Forecast Sales of Footwear by Category: Volume 2024-2029
Table 102 Forecast Sales of Footwear by Category: Value 2024-2029
Table 103 Forecast Sales of Footwear by Category: % Volume Growth 2024-2029
Table 104 Forecast Sales of Footwear by Category: % Value Growth 2024-2029