Apparel and Footwear in Indonesia


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Apparel and Footwear in Indonesia

2022 was an important transition year for Indonesia as the COVID-19 situation moved towards endemic. Though life began to return more fully to pre-pandemic patterns, positive cases of coronavirus contagion still arose, just in a more controlled situation. The year saw pandemic-related restrictions ease, with consumers returning to social lives, study and work outside of the home, as well as to more regular and frequent in-store shopping. Public confidence was significantly boosted by greater vac...

Euromonitor International's Apparel and Footwear in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Apparel and Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Apparel and Footwear in Indonesia
Euromonitor International
January 2023
List Of Contents And Tables
APPAREL AND FOOTWEAR IN INDONESIA
EXECUTIVE SUMMARY
Apparel and footwear in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 1 Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 2 Sales of Apparel and Footwear by Category: Value 2017-2022
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2018-2022
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2019-2022
Table 7 Distribution of Apparel and Footwear by Format: % Value 2017-2022
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2022
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2022-2027
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2022-2027
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2022-2027
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
WOMENSWEAR IN INDONESIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
2022 marked the transition from pandemic to endemic
Government support outlines development direction for apparel industry
Uniqlo maintains lead, with H&M and Zara following
PROSPECTS AND OPPORTUNITIES
Womenswear set for relatively quick recovery buoyed by casualwear trend
Uniqlo to forge ahead in womenswear as local players make their mark
Athleisure trend to be key growth driver
CATEGORY DATA
Table 13 Sales of Womenswear by Category: Volume 2017-2022
Table 14 Sales of Womenswear by Category: Value 2017-2022
Table 15 Sales of Womenswear by Category: % Volume Growth 2017-2022
Table 16 Sales of Womenswear by Category: % Value Growth 2017-2022
Table 17 NBO Company Shares of Womenswear: % Value 2018-2022
Table 18 LBN Brand Shares of Womenswear: % Value 2019-2022
Table 19 NBO Company Shares of Women's Nightwear: % Value 2018-2022
Table 20 LBN Brand Shares of Women's Nightwear: % Value 2019-2022
Table 21 NBO Company Shares of Women's Outerwear: % Value 2018-2022
Table 22 LBN Brand Shares of Women's Outerwear: % Value 2019-2022
Table 23 NBO Company Shares of Women’s Swimwear: % Value 2018-2022
Table 24 LBN Brand Shares of Women’s Swimwear: % Value 2019-2022
Table 25 NBO Company Shares of Women's Underwear: % Value 2018-2022
Table 26 LBN Brand Shares of Women's Underwear: % Value 2019-2022
Table 27 Forecast Sales of Womenswear by Category: Volume 2022-2027
Table 28 Forecast Sales of Womenswear by Category: Value 2022-2027
Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2022-2027
Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2022-2027
MENSWEAR IN INDONESIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Increased mobility and back-to-office routines trigger higher growth for work-related menswear
Consumer confidence rises but inflation prompts caution
Swimwear, sportwear and underwear continue recovery
PROSPECTS AND OPPORTUNITIES
Uniqlo to remain on top
Online shopping gains favour among men
Athleisure trend to deepen within menswear over the forecast period
CATEGORY DATA
Table 31 Sales of Menswear by Category: Volume 2017-2022
Table 32 Sales of Menswear by Category: Value 2017-2022
Table 33 Sales of Menswear by Category: % Volume Growth 2017-2022
Table 34 Sales of Menswear by Category: % Value Growth 2017-2022
Table 35 NBO Company Shares of Menswear: % Value 2018-2022
Table 36 LBN Brand Shares of Menswear: % Value 2019-2022
Table 37 NBO Company Shares of Men’s Outerwear: % Value 2018-2022
Table 38 LBN Brand Shares of Men’s Outerwear: % Value 2019-2022
Table 39 NBO Company Shares of Men’s Swimwear: % Value 2018-2022
Table 40 LBN Brand Shares of Men’s Swimwear: % Value 2019-2022
Table 41 NBO Company Shares of Men’s Underwear: % Value 2018-2022
Table 42 LBN Brand Shares of Men’s Underwear: % Value 2019-2022
Table 43 Forecast Sales of Menswear by Category: Volume 2022-2027
Table 44 Forecast Sales of Menswear by Category: Value 2022-2027
Table 45 Forecast Sales of Menswear by Category: % Volume Growth 2022-2027
Table 46 Forecast Sales of Menswear by Category: % Value Growth 2022-2027
CHILDRENSWEAR IN INDONESIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Growth of children ensures growth of category
Childrenswear draws on adult clothes for inspiration, while polarised activity is seen in purchasing patterns
Fast-fashion players maintain lead of childrenswear in 2022
PROSPECTS AND OPPORTUNITIES
Local independent players to gain more ground
Social media to remain impactful on purchasing decisions and trends in childrenswear
Fast-fashion players continue to lure locals with attractive discounts and promotions
CATEGORY DATA
Table 47 Sales of Childrenswear by Category: Volume 2017-2022
Table 48 Sales of Childrenswear by Category: Value 2017-2022
Table 49 Sales of Childrenswear by Category: % Volume Growth 2017-2022
Table 50 Sales of Childrenswear by Category: % Value Growth 2017-2022
Table 51 NBO Company Shares of Childrenswear: % Value 2018-2022
Table 52 LBN Brand Shares of Childrenswear: % Value 2019-2022
Table 53 Forecast Sales of Childrenswear by Category: Volume 2022-2027
Table 54 Forecast Sales of Childrenswear by Category: Value 2022-2027
Table 55 Forecast Sales of Childrenswear by Category: % Volume Growth 2022-2027
Table 56 Forecast Sales of Childrenswear by Category: % Value Growth 2022-2027
SPORTSWEAR IN INDONESIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sportswear benefits from lifted restrictions and reopening of sports and fitness venues, as well as from rising athleisure trend
Climbing continues to rise, supporting demand for related apparel and footwear
IETE finds receptive audience, while sports footwear sees rapidly rising interest
PROSPECTS AND OPPORTUNITIES
Sportswear to benefit from fashion status on top of demand for comfort and functionality
MAPA expansion indicates high demand for sportswear apparel and sports footwear
Athleisure trend to continue to boost sales over the forecast period
CATEGORY DATA
Table 57 Sales of Sportswear by Category: Value 2017-2022
Table 58 Sales of Sportswear by Category: % Value Growth 2017-2022
Table 59 NBO Company Shares of Sportswear: % Value 2018-2022
Table 60 LBN Brand Shares of Sportswear: % Value 2019-2022
Table 61 Distribution of Sportswear by Format: % Value 2017-2022
Table 62 Forecast Sales of Sportswear by Category: Value 2022-2027
Table 63 Forecast Sales of Sportswear by Category: % Value Growth 2022-2027
JEANS IN INDONESIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Jeans sees further robust growth in 2022
Standard jeans leads sales in 2022, while premium and super premium jeans lead growth
Uniqlo maintains leadership of jeans thanks to broad appeal through products and pricing
PROSPECTS AND OPPORTUNITIES
Data-driven decision-making and innovative marketing strategy to rise in importance in boosting sales
Local players set to see greater attention as Jiniso targets young Indonesians with high-quality jeans
Lee Cooper to introduce new selvedge serios, while e-commerce development will see further progress thanks to greater investment
CATEGORY DATA
Table 64 Sales of Jeans by Category: Volume 2017-2022
Table 65 Sales of Jeans by Category: Value 2017-2022
Table 66 Sales of Jeans by Category: % Volume Growth 2017-2022
Table 67 Sales of Jeans by Category: % Value Growth 2017-2022
Table 68 Sales of Men’s Jeans by Category: Volume 2017-2022
Table 69 Sales of Men’s Jeans by Category: Value 2017-2022
Table 70 Sales of Men’s Jeans by Category: % Volume Growth 2017-2022
Table 71 Sales of Men’s Jeans by Category: % Value Growth 2017-2022
Table 72 Sales of Women’s Jeans by Category: Volume 2017-2022
Table 73 Sales of Women’s Jeans by Category: Value 2017-2022
Table 74 Sales of Women’s Jeans by Category: % Volume Growth 2017-2022
Table 75 Sales of Women’s Jeans by Category: % Value Growth 2017-2022
Table 76 NBO Company Shares of Jeans: % Value 2018-2022
Table 77 LBN Brand Shares of Jeans: % Value 2019-2022
Table 78 Forecast Sales of Jeans by Category: Volume 2022-2027
Table 79 Forecast Sales of Jeans by Category: Value 2022-2027
Table 80 Forecast Sales of Jeans by Category: % Volume Growth 2022-2027
Table 81 Forecast Sales of Jeans by Category: % Value Growth 2022-2027
Table 82 Forecast Sales of Men’s Jeans by Category: Volume 2022-2027
Table 83 Forecast Sales of Men’s Jeans by Category: Value 2022-2027
Table 84 Forecast Sales of Men’s Jeans by Category: % Volume Growth 2022-2027
Table 85 Forecast Sales of Men’s Jeans by Category: % Value Growth 2022-2027
Table 86 Forecast Sales of Women’s Jeans by Category: Volume 2022-2027
Table 87 Forecast Sales of Women’s Jeans by Category: Value 2022-2027
Table 88 Forecast Sales of Women’s Jeans by Category: % Volume Growth 2022-2027
Table 89 Forecast Sales of Women’s Jeans by Category: % Value Growth 2022-2027
HOSIERY IN INDONESIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Hosiery sees limited but robust rises in 2022
Hosiery benefits from growing interest in sports, fitness and athleisure trends
Fragmented competitive environment and little brand loyalty persist in 2022
PROSPECTS AND OPPORTUNITIES
Recovery to take until the end of the forecast period
Non-sheer hosiery to remain biggest attraction within in hosiery
Online shift to continue
CATEGORY DATA
Table 90 Sales of Hosiery by Category: Volume 2017-2022
Table 91 Sales of Hosiery by Category: Value 2017-2022
Table 92 Sales of Hosiery by Category: % Volume Growth 2017-2022
Table 93 Sales of Hosiery by Category: % Value Growth 2017-2022
Table 94 NBO Company Shares of Hosiery: % Value 2018-2022
Table 95 LBN Brand Shares of Hosiery: % Value 2019-2022
Table 96 Forecast Sales of Hosiery by Category: Volume 2022-2027
Table 97 Forecast Sales of Hosiery by Category: Value 2022-2027
Table 98 Forecast Sales of Hosiery by Category: % Volume Growth 2022-2027
Table 99 Forecast Sales of Hosiery by Category: % Value Growth 2022-2027
APPAREL ACCESSORIES IN INDONESIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Other accessories slows down as COVID-19 recedes
Muslim fashion accessories see higher demand, with the hijab in particular proving a popular style item
The hijab caters to a variety of tastes and preferences
PROSPECTS AND OPPORTUNITIES
Full recovery to be supported by the continuing return to schools and offices
“Celebgrams” push demand for fashionable hijabs
H&M set to remain on top
CATEGORY DATA
Table 100 Sales of Apparel Accessories by Category: Volume 2017-2022
Table 101 Sales of Apparel Accessories by Category: Value 2017-2022
Table 102 Sales of Apparel Accessories by Category: % Volume Growth 2017-2022
Table 103 Sales of Apparel Accessories by Category: % Value Growth 2017-2022
Table 104 NBO Company Shares of Apparel Accessories: % Value 2018-2022
Table 105 LBN Brand Shares of Apparel Accessories: % Value 2019-2022
Table 106 Forecast Sales of Apparel Accessories by Category: Volume 2022-2027
Table 107 Forecast Sales of Apparel Accessories by Category: Value 2022-2027
Table 108 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2022-2027
Table 109 Forecast Sales of Apparel Accessories by Category: % Value Growth 2022-2027
FOOTWEAR IN INDONESIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Casual footwear drives growth in 2022, with women’s footwear remaining the largest member of footwear overall
Casual sports sandal appears, and local players continue to benefit from IFN
Local brands enjoy rising interest while sportswear brands continue to grow
PROSPECTS AND OPPORTUNITIES
Inflation to slow recovery, with women’s footwear seeing fastest growth
Slip-on shoes and slippers set to see higher sales
E-commerce continues to progress, and Skechers holds on to number one spot while second-ranked Bata invests in customer service
CATEGORY DATA
Table 110 Sales of Footwear by Category: Volume 2017-2022
Table 111 Sales of Footwear by Category: Value 2017-2022
Table 112 Sales of Footwear by Category: % Volume Growth 2017-2022
Table 113 Sales of Footwear by Category: % Value Growth 2017-2022
Table 114 NBO Company Shares of Footwear: % Value 2018-2022
Table 115 LBN Brand Shares of Footwear: % Value 2019-2022
Table 116 Distribution of Footwear by Format: % Value 2017-2022
Table 117 Forecast Sales of Footwear by Category: Volume 2022-2027
Table 118 Forecast Sales of Footwear by Category: Value 2022-2027
Table 119 Forecast Sales of Footwear by Category: % Volume Growth 2022-2027
Table 120 Forecast Sales of Footwear by Category: % Value Growth 2022-2027

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