Alcoholic Drinks in Saudi Arabia
With alcoholic drinks prohibited under Islamic law, on- and off-trade sales in Saudi Arabian remained dependent on non alcoholic beer at the end of the review period. While off-trade sales of non alcoholic beer started to rebound in 2021 and 2022, the economic fallout of Coronavirus (COVID-19) limited the extent of the recovery. As the COVID-19 situation and related restrictions eased further in 2022, there was faster off-trade volume growth, compared with 2021, while on-trade volume sales incre...
Euromonitor International's Alcoholic Drinks in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Alcoholic Drinks in Saudi Arabia
- Euromonitor International
- June 2023
- List Of Contents And Tables
- ALCOHOLIC DRINKS IN SAUDI ARABIA
- EXECUTIVE SUMMARY
- Alcoholic drinks in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- On-trade vs off-trade split
- What next for alcoholic drinks?
- MARKET BACKGROUND
- Legislation
- Advertising
- Smoking ban
- Opening hours
- On-trade establishments
- Table 1 Number of On-trade Establishments by Type 2017-2022
- TAXATION AND DUTY LEVIES
- Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2022
- OPERATING ENVIRONMENT
- Contraband/parallel trade
- Duty free
- Cross-border/private imports
- KEY NEW PRODUCT LAUNCHES
- Outlook
- MARKET INDICATORS
- Table 2 Retail Consumer Expenditure on Alcoholic Drinks 2017-2022
- MARKET DATA
- Table 3 Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
- Table 4 Sales of Alcoholic Drinks by Category: Total Value 2017-2022
- Table 5 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
- Table 6 Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
- Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2022
- Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2022
- Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2022
- Table 10 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2022
- Table 11 GBO Company Shares of Alcoholic Drinks: % Total Volume 2018-2022
- Table 12 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2017-2022
- Table 13 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2022
- Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2022-2027
- Table 15 Forecast Sales of Alcoholic Drinks by Category: Total Value 2022-2027
- Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2022-2027
- Table 17 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 2 Research Sources
- BEER IN SAUDI ARABIA
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Tourism supports rebound in 2022, while flavour and price remain key considerations
- Carlsberg dominates but faces increasing competition
- Grocery retailers dominate distribution but e-commerce continues to make gains
- PROSPECTS AND OPPORTUNITIES
- Company activity set to add dynamism to non alcoholic beer
- Players to target social gatherings and sustainability to win over consumers, while the limited sale of alcohol is a possibility
- E-commerce is expected to continue to develop and grow to augment the off-trade channel
- CATEGORY BACKGROUND
- Lager price band methodology
- Summary 3 Lager by Price Band 2022
- CATEGORY DATA
- Table 18 Sales of Beer by Category: Total Volume 2017-2022
- Table 19 Sales of Beer by Category: Total Value 2017-2022
- Table 20 Sales of Beer by Category: % Total Volume Growth 2017-2022
- Table 21 Sales of Beer by Category: % Total Value Growth 2017-2022
- Table 22 Sales of Beer by Off-trade vs On-trade: Volume 2017-2022
- Table 23 Sales of Beer by Off-trade vs On-trade: Value 2017-2022
- Table 24 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2017-2022
- Table 25 Sales of Beer by Off-trade vs On-trade: % Value Growth 2017-2022
- Table 26 GBO Company Shares of Beer: % Total Volume 2018-2022
- Table 27 NBO Company Shares of Beer: % Total Volume 2018-2022
- Table 28 LBN Brand Shares of Beer: % Total Volume 2019-2022
- Table 29 Forecast Sales of Beer by Category: Total Volume 2022-2027
- Table 30 Forecast Sales of Beer by Category: Total Value 2022-2027
- Table 31 Forecast Sales of Beer by Category: % Total Volume Growth 2022-2027
- Table 32 Forecast Sales of Beer by Category: % Total Value Growth 2022-2027
- SPIRITS IN SAUDI ARABIA
- 2022 DEVELOPMENTS
- CIDER/PERRY IN SAUDI ARABIA
- 2022 DEVELOPMENTS
- RTDS IN SAUDI ARABIA
- 2022 DEVELOPMENTS
- WINE IN SAUDI ARABIA
- 2022 DEVELOPMENTS
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