Price inflation has softened in 2023, providing a welcome relief for consumers. Air care registered double-digit current value growth and steady volume growth reflecting the significance of this product area. Spray/aerosols is the main category in Lithuania, traditionally being the most common product to tackle nasty odours. However, this category is very mature and so growth is stagnating in 2023.
Euromonitor International's Air Care in Lithuania market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Air Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Air Care in Lithuania
Euromonitor International
February 2024
List Of Contents And Tables
AIR CARE IN LITHUANIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Stagnant results for air care
Liquid air fresheners outperform other products
Multinationals maintain their clear lead in 2022
PROSPECTS AND OPPORTUNITIES
Trading up offers some value growth potential
Major brands to assert their firm grip
Private label likely to gain further value share
CATEGORY DATA
Table 1 Sales of Air Care by Category: Value 2018-2023
Table 2 Sales of Air Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Air Care: % Value 2019-2023
Table 4 LBN Brand Shares of Air Care: % Value 2020-2023
Table 5 Forecast Sales of Air Care by Category: Value 2023-2028
Table 6 Forecast Sales of Air Care by Category: % Value Growth 2023-2028
HOME CARE IN LITHUANIA
EXECUTIVE SUMMARY
Home care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 7 Households 2018-2023
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2018-2023
Table 9 Sales of Home Care by Category: % Value Growth 2018-2023
Table 10 NBO Company Shares of Home Care: % Value 2019-2023
Table 11 LBN Brand Shares of Home Care: % Value 2020-2023
Table 12 Penetration of Private Label in Home Care by Category: % Value 2018-2023
Table 13 Distribution of Home Care by Format: % Value 2018-2023
Table 14 Distribution of Home Care by Format and Category: % Value 2023
Table 15 Forecast Sales of Home Care by Category: Value 2023-2028
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2023-2028