Air Care in Hong Kong, China

Air care in Hong Kong continued to record both retail volume and current value sales growth in 2024. Post-pandemic, many local consumers are in the habit of creating a pleasant home environment. Growth was particularly dynamic for liquid air fresheners, spray/aerosol air fresheners and other air care, due to a wider range of new products from both established and new players.

Euromonitor International's Air Care in Hong Kong, China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Air Care in Hong Kong, China
Euromonitor International
February 2025
List Of Contents And Tables
AIR CARE IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Stable demand for air care as consumer habits persist post-pandemic
Sales of car air fresheners continue to fall due to competition from other products
Retail e-commerce gains further growth momentum
PROSPECTS AND OPPORTUNITIES
Established trends across air care likely to be retained over the forecast period
Local brands expected to gain stronger penetration of air care in the coming years
CATEGORY DATA
Table 1 Sales of Air Care by Category: Value 2019-2024
Table 2 Sales of Air Care by Category: % Value Growth 2019-2024
Table 3 Sales of Air Care by Fragrance: Value Ranking 2022-2024
Table 4 NBO Company Shares of Air Care: % Value 2020-2024
Table 5 LBN Brand Shares of Air Care: % Value 2021-2024
Table 6 Forecast Sales of Air Care by Category: Value 2024-2029
Table 7 Forecast Sales of Air Care by Category: % Value Growth 2024-2029
HOME CARE IN HONG KONG, CHINA
EXECUTIVE SUMMARY
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 8 Households 2019-2024
MARKET DATA
Table 9 Sales of Home Care by Category: Value 2019-2024
Table 10 Sales of Home Care by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Home Care: % Value 2020-2024
Table 12 LBN Brand Shares of Home Care: % Value 2021-2024
Table 13 Penetration of Private Label in Home Care by Category: % Value 2019-2024
Table 14 Distribution of Home Care by Format: % Value 2019-2024
Table 15 Distribution of Home Care by Format and Category: % Value 2024
Table 16 Forecast Sales of Home Care by Category: Value 2024-2029
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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