Global Wet Tissues and Wipes Competitive Landscape Professional Research Report 2025

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $3,500	170 Pages	DIResearch	January, 2025	DIR19557018

Best Price Guarantee
Price	from $3,500
Length	170 Pages
Publisher	DIResearch
Published Date	January, 2025
SKU	DIR19557018

Research Summary

Wet tissues and wipes, often interchangeably referred to as wet wipes, are disposable cloths pre-moistened with a solution designed for various cleaning, personal hygiene, and sanitizing purposes. These products come in a range of sizes, textures, and formulations to accommodate different needs and preferences. Wet tissues and wipes are commonly used for tasks such as cleansing the skin, removing makeup, wiping down surfaces, and sanitizing hands. They are particularly convenient for situations where access to soap and water is limited, such as during travel, outdoor activities, or on-the-go situations. The pre-moistened solution in wet tissues and wipes may contain water, cleansing agents, moisturizers, fragrances, and sometimes disinfectants or antibacterial ingredients. However, it＇s important to note that while wet tissues and wipes provide convenience, they should be disposed of properly to prevent environmental pollution, and individuals should be mindful of potential allergic reactions or skin sensitivities to certain ingredients.

According to DIResearch's in-depth investigation and research, the global Wet Tissues and Wipes market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.

The major global manufacturers of Wet Tissues and Wipes include P&G, Kimberly-Clark, Nice-Pak Products, Johnson & Johnson, SC Johnson, Clorox, Beiersdorf, 3M, Georgia-Pacific, Cascades, Diamond Wipes International, Rockline Industries, SCA, Suominen Corporation, Lenzing, GS Coverting, Albaad Massuot, Pigeon, Oji Holdings, Hengan Group, Tongling Jieya, Vinda Group etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Wet Tissues and Wipes. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Wet Tissues and Wipes market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Wet Tissues and Wipes market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Wet Tissues and Wipes industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Wet Tissues and Wipes Include:

P&G

Kimberly-Clark

Nice-Pak Products

Johnson & Johnson

SC Johnson

Clorox

Beiersdorf

3M

Georgia-Pacific

Cascades

Diamond Wipes International

Rockline Industries

SCA

Suominen Corporation

Lenzing

GS Coverting

Albaad Massuot

Pigeon

Oji Holdings

Hengan Group

Tongling Jieya

Vinda Group

Wet Tissues and Wipes Product Segment Include:

Common Type

Sanitary Type

Antiseptic Type

Wet Tissues and Wipes Product Application Include:

Baby Use

Women Use

Other Body Use

Product Use

Others

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global Wet Tissues and Wipes Industry PESTEL Analysis

Chapter 3: Global Wet Tissues and Wipes Industry Porter’s Five Forces Analysis

Chapter 4: Global Wet Tissues and Wipes Major Regional Market Size (Revenue, Sales, Price) and Forecast Analysis

Chapter 5: Global Wet Tissues and Wipes Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Wet Tissues and Wipes Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe Wet Tissues and Wipes Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China Wet Tissues and Wipes Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) Wet Tissues and Wipes Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America Wet Tissues and Wipes Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa Wet Tissues and Wipes Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global Wet Tissues and Wipes Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources

1 Wet Tissues and Wipes Market Overview: 1.1 Product Definition and Statistical Scope; 1.2 Wet Tissues and Wipes Product by Type; 1.2.1 Common Type; 1.2.2 Sanitary Type; 1.2.3 Antiseptic Type; 1.3 Wet Tissues and Wipes Product by Application; 1.3.1 Baby Use; 1.3.2 Women Use; 1.3.3 Other Body Use; 1.3.4 Product Use; 1.3.5 Others; 1.4 Global Wet Tissues and Wipes Market Revenue and Sales Analysis; 1.4.1 Global Wet Tissues and Wipes Market Size Analysis (2020-2032); 1.4.2 Global Wet Tissues and Wipes Market Sales Analysis (2020-2032); 1.4.3 Global Wet Tissues and Wipes Market Sales Price Trend Analysis (2020-2032); 1.5 Wet Tissues and Wipes Industry Trends and Innovation; 1.5.1 Wet Tissues and Wipes Industry Trends and Innovation; 1.5.2 Wet Tissues and Wipes Market Drivers and Challenges
2 Wet Tissues and Wipes Market PESTEL Analysis: 2.1 Political Factors Analysis; 2.2 Economic Factors Analysis; 2.3 Social Factors Analysis; 2.4 Technological Factors Analysis; 2.5 Environmental Factors Analysis; 2.6 Legal Factors Analysis
3 Wet Tissues and Wipes Market Porter's Five Forces Analysis: 3.1 Competitive Rivalry; 3.2 Threat of New Entrants; 3.3 Bargaining Power of Suppliers; 3.4 Bargaining Power of Buyers; 3.5 Threat of Substitutes
4 Global Wet Tissues and Wipes Market Analysis by Regions: 4.1 Global Wet Tissues and Wipes Overall Market: 2024 VS 2025 VS 2032; 4.2 Global Wet Tissues and Wipes Revenue and Forecast Analysis (2020-2032); 4.2.1 Global Wet Tissues and Wipes Revenue and Market Share by Region (2020-2025); 4.2.2 Global Wet Tissues and Wipes Revenue Forecast by Region (2026-2032); 4.3 Global Wet Tissues and Wipes Sales and Forecast Analysis (2020-2032); 4.3.1 Global Wet Tissues and Wipes Sales and Market Share by Region (2020-2025); 4.3.2 Global Wet Tissues and Wipes Sales Forecast by Region (2026-2032); 4.4 Global Wet Tissues and Wipes Sales Price Trend Analysis (2020-2032)
5 Global Wet Tissues and Wipes Market Size by Type and Application: 5.1 Global Wet Tissues and Wipes Market Size by Type; 5.1.1 Global Wet Tissues and Wipes Revenue and Forecast Analysis by Type (2020-2032); 5.1.2 Global Wet Tissues and Wipes Sales and Forecast Analysis by Type (2020-2032); 5.2 Global Wet Tissues and Wipes Market Size by Application; 5.2.1 Global Wet Tissues and Wipes Revenue and Forecast Analysis by Application (2020-2032); 5.2.2 Global Wet Tissues and Wipes Sales and Forecast Analysis by Application (2020-2032)
6 North America: 6.1 North America Wet Tissues and Wipes Market Size and Growth Rate Analysis (2020-2032); 6.2 North America Key Manufacturers Analysis; 6.3 North America Wet Tissues and Wipes Market Size by Type; 6.3.1 North America Wet Tissues and Wipes Sales by Type (2020-2032); 6.3.2 North America Wet Tissues and Wipes Revenue by Type (2020-2032); 6.4 North America Wet Tissues and Wipes Market Size by Application; 6.4.1 North America Wet Tissues and Wipes Sales by Application (2020-2032); 6.4.2 North America Wet Tissues and Wipes Revenue by Application (2020-2032); 6.5 North America Wet Tissues and Wipes Market Size by Country; 6.5.1 US; 6.5.2 Canada
7 Europe: 7.1 Europe Wet Tissues and Wipes Market Size and Growth Rate Analysis (2020-2032); 7.2 Europe Key Manufacturers Analysis; 7.3 Europe Wet Tissues and Wipes Market Size by Type; 7.3.1 Europe Wet Tissues and Wipes Sales by Type (2020-2032); 7.3.2 Europe Wet Tissues and Wipes Revenue by Type (2020-2032); 7.4 Europe Wet Tissues and Wipes Market Size by Application; 7.4.1 Europe Wet Tissues and Wipes Sales by Application (2020-2032); 7.4.2 Europe Wet Tissues and Wipes Revenue by Application (2020-2032); 7.5 Europe Wet Tissues and Wipes Market Size by Country; 7.5.1 Germany; 7.5.2 France; 7.5.3 United Kingdom; 7.5.4 Italy; 7.5.5 Spain; 7.5.6 Benelux
8 China: 8.1 China Wet Tissues and Wipes Market Size and Growth Rate Analysis (2020-2032); 8.2 China Key Manufacturers Analysis; 8.3 China Wet Tissues and Wipes Market Size by Type; 8.3.1 China Wet Tissues and Wipes Sales by Type (2020-2032); 8.3.2 China Wet Tissues and Wipes Revenue by Type (2020-2032); 8.4 China Wet Tissues and Wipes Market Size by Application; 8.4.1 China Wet Tissues and Wipes Sales by Application (2020-2032); 8.4.2 China Wet Tissues and Wipes Revenue by Application (2020-2032)
9 APAC (excl. China): 9.1 APAC (excl. China) Wet Tissues and Wipes Market Size and Growth Rate Analysis (2020-2032); 9.2 APAC (excl. China) Key Manufacturers Analysis; 9.3 APAC (excl. China) Wet Tissues and Wipes Market Size by Type; 9.3.1 APAC (excl. China) Wet Tissues and Wipes Sales by Type (2020-2032); 9.3.2 APAC (excl. China) Wet Tissues and Wipes Revenue by Type (2020-2032); 9.4 APAC (excl. China) Wet Tissues and Wipes Market Size by Application; 9.4.1 APAC (excl. China) Wet Tissues and Wipes Sales by Application (2020-2032); 9.4.2 APAC (excl. China) Wet Tissues and Wipes Revenue by Application (2020-2032); 9.5 APAC (excl. China) Wet Tissues and Wipes Market Size by Country; 9.5.1 Japan; 9.5.2 South Korea; 9.5.3 India; 9.5.4 Australia; 9.5.5 Southeast Asia
10 Latin America: 10.1 Latin America Wet Tissues and Wipes Market Size and Growth Rate Analysis (2020-2032); 10.2 Latin America Key Manufacturers Analysis; 10.3 Latin America Wet Tissues and Wipes Market Size by Type; 10.3.1 Latin America Wet Tissues and Wipes Sales by Type (2020-2032); 10.3.2 Latin America Wet Tissues and Wipes Revenue by Type (2020-2032); 10.4 Latin America Wet Tissues and Wipes Market Size by Application; 10.4.1 Latin America Wet Tissues and Wipes Sales by Application (2020-2032); 10.4.2 Latin America Wet Tissues and Wipes Revenue by Application (2020-2032); 10.5 Latin America Wet Tissues and Wipes Market Size by Country; 10.6 Latin America Wet Tissues and Wipes Market Size by Country; 10.6.1 Mexico; 10.6.2 Brazil
11 Middle East & Africa: 11.1 Middle East & Africa Wet Tissues and Wipes Market Size and Growth Rate Analysis (2020-2032); 11.2 Middle East & Africa Key Manufacturers Analysis; 11.3 Middle East & Africa Wet Tissues and Wipes Market Size by Type; 11.3.1 Middle East & Africa Wet Tissues and Wipes Sales by Type (2020-2032); 11.3.2 Middle East & Africa Wet Tissues and Wipes Revenue by Type (2020-2032); 11.4 Middle East & Africa Wet Tissues and Wipes Market Size by Application; 11.4.1 Middle East & Africa Wet Tissues and Wipes Sales by Application (2020-2032); 11.4.2 Middle East & Africa Wet Tissues and Wipes Revenue by Application (2020-2032); 11.5 Middle East Wet Tissues and Wipes Market Size by Country; 11.5.1 Saudi Arabia; 11.5.2 South Africa
12 Competition by Manufacturers: 12.1 Global Wet Tissues and Wipes Market Sales, Revenue and Price by Key Manufacturers (2021-2025); 12.1.1 Global Wet Tissues and Wipes Market Sales by Key Manufacturers (2021-2025); 12.1.2 Global Wet Tissues and Wipes Market Revenue by Key Manufacturers (2021-2025); 12.1.3 Global Wet Tissues and Wipes Average Sales Price by Manufacturers (2021-2025); 12.2 Wet Tissues and Wipes Competitive Landscape Analysis and Market Dynamic; 12.2.1 Wet Tissues and Wipes Competitive Landscape Analysis; 12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales; 12.2.3 Market Dynamic
13 Key Companies Analysis: 13.1 P&G; 13.1.1 P&G Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.1.2 P&G Wet Tissues and Wipes Product Portfolio; 13.1.3 P&G Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.2 Kimberly-Clark; 13.2.1 Kimberly-Clark Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.2.2 Kimberly-Clark Wet Tissues and Wipes Product Portfolio; 13.2.3 Kimberly-Clark Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.3 Nice-Pak Products; 13.3.1 Nice-Pak Products Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.3.2 Nice-Pak Products Wet Tissues and Wipes Product Portfolio; 13.3.3 Nice-Pak Products Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.4 Johnson & Johnson; 13.4.1 Johnson & Johnson Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.4.2 Johnson & Johnson Wet Tissues and Wipes Product Portfolio; 13.4.3 Johnson & Johnson Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.5 SC Johnson; 13.5.1 SC Johnson Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.5.2 SC Johnson Wet Tissues and Wipes Product Portfolio; 13.5.3 SC Johnson Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.6 Clorox; 13.6.1 Clorox Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.6.2 Clorox Wet Tissues and Wipes Product Portfolio; 13.6.3 Clorox Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.7 Beiersdorf; 13.7.1 Beiersdorf Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.7.2 Beiersdorf Wet Tissues and Wipes Product Portfolio; 13.7.3 Beiersdorf Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.8 3M; 13.8.1 3M Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.8.2 3M Wet Tissues and Wipes Product Portfolio; 13.8.3 3M Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.9 Georgia-Pacific; 13.9.1 Georgia-Pacific Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.9.2 Georgia-Pacific Wet Tissues and Wipes Product Portfolio; 13.9.3 Georgia-Pacific Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.10 Cascades; 13.10.1 Cascades Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.10.2 Cascades Wet Tissues and Wipes Product Portfolio; 13.10.3 Cascades Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.11 Diamond Wipes International; 13.11.1 Diamond Wipes International Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.11.2 Diamond Wipes International Wet Tissues and Wipes Product Portfolio; 13.11.3 Diamond Wipes International Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.12 Rockline Industries; 13.12.1 Rockline Industries Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.12.2 Rockline Industries Wet Tissues and Wipes Product Portfolio; 13.12.3 Rockline Industries Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.13 SCA; 13.13.1 SCA Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.13.2 SCA Wet Tissues and Wipes Product Portfolio; 13.13.3 SCA Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.14 Suominen Corporation; 13.14.1 Suominen Corporation Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.14.2 Suominen Corporation Wet Tissues and Wipes Product Portfolio; 13.14.3 Suominen Corporation Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.15 Lenzing; 13.15.1 Lenzing Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.15.2 Lenzing Wet Tissues and Wipes Product Portfolio; 13.15.3 Lenzing Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.16 GS Coverting; 13.16.1 GS Coverting Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.16.2 GS Coverting Wet Tissues and Wipes Product Portfolio; 13.16.3 GS Coverting Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.17 Albaad Massuot; 13.17.1 Albaad Massuot Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.17.2 Albaad Massuot Wet Tissues and Wipes Product Portfolio; 13.17.3 Albaad Massuot Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.18 Pigeon; 13.18.1 Pigeon Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.18.2 Pigeon Wet Tissues and Wipes Product Portfolio; 13.18.3 Pigeon Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.19 Oji Holdings; 13.19.1 Oji Holdings Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.19.2 Oji Holdings Wet Tissues and Wipes Product Portfolio; 13.19.3 Oji Holdings Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.20 Hengan Group; 13.20.1 Hengan Group Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.20.2 Hengan Group Wet Tissues and Wipes Product Portfolio; 13.20.3 Hengan Group Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.21 Tongling Jieya; 13.21.1 Tongling Jieya Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.21.2 Tongling Jieya Wet Tissues and Wipes Product Portfolio; 13.21.3 Tongling Jieya Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025); 13.22 Vinda Group; 13.22.1 Vinda Group Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.22.2 Vinda Group Wet Tissues and Wipes Product Portfolio; 13.22.3 Vinda Group Wet Tissues and Wipes Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
14 Industry Chain Analysis: 14.1 Wet Tissues and Wipes Industry Chain Analysis; 14.2 Wet Tissues and Wipes Industry Raw Material and Suppliers Analysis; 14.2.1 Wet Tissues and Wipes Key Raw Material Supply Analysis; 14.2.2 Raw Material Suppliers and Contact Information; 14.3 Wet Tissues and Wipes Typical Downstream Customers; 14.4 Wet Tissues and Wipes Sales Channel Analysis
15 Research Findings and Conclusion
16 Methodology and Data Source: 16.1 Methodology/Research Approach; 16.2 Research Scope; 16.3 Benchmarks and Assumptions; 16.4 Date Source; 16.4.1 Primary Sources; 16.4.2 Secondary Sources; 16.5 Data Cross Validation; 16.6 Disclaimer