Global User Experience (UX) Research Software Competitive Landscape Professional Research Report 2025

Research Summary

User Experience (UX) research software refers to tools and applications designed to facilitate the process of gathering, analyzing, and interpreting data related to the user experience of digital products and services. UX researchers use these software solutions to conduct studies, surveys, usability tests, and collect user feedback to better understand how individuals interact with a website, application, or other digital interfaces. These tools often include features for creating and managing surveys, analyzing user behavior through metrics and analytics, and organizing qualitative data obtained from interviews or user testing sessions. The goal is to gain insights into user preferences, behaviors, and pain points, helping designers and developers make informed decisions to enhance the overall user experience of a product. Popular UX research software includes tools for user testing, heat mapping, analytics, and prototyping.

According to DIResearch's in-depth investigation and research, the global User Experience (UX) Research Software market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.

The major global  manufacturers of User Experience (UX) Research Software include UserTesting, Qualtrics, Hotjar, Lookback, UserZoom, Validately, Userlytics, UsabilityHub, TryMyUI, Woopra, Usabilla, TechSmith, 20 | 20, User Interviews etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of User Experience (UX) Research Software. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global User Experience (UX) Research Software market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the User Experience (UX) Research Software market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of User Experience (UX) Research Software industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.  

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of User Experience (UX) Research Software Include:

UserTesting

Qualtrics

Hotjar

Lookback

UserZoom

Validately

Userlytics

UsabilityHub

TryMyUI

Woopra

Usabilla

TechSmith

20 | 20

User Interviews

User Experience (UX) Research Software Product Segment Include:

Cloud Based

On-Premises

User Experience (UX) Research Software Product Application Include:

Large Enterprises

SMEs

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global User Experience (UX) Research Software Industry PESTEL Analysis

Chapter 3: Global User Experience (UX) Research Software Industry Porter’s Five Forces Analysis

Chapter 4: Global User Experience (UX) Research Software Major Regional Market Size and Forecast Analysis

Chapter 5: Global User Experience (UX) Research Software Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Passenger User Experience (UX) Research Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe User Experience (UX) Research Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China User Experience (UX) Research Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) User Experience (UX) Research Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America User Experience (UX) Research Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa User Experience (UX) Research Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global User Experience (UX) Research Software Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources


1 User Experience (UX) Research Software Market Overview
1.1 Product Definition and Statistical Scope
1.2 User Experience (UX) Research Software Product by Type
1.2.1 Cloud Based
1.2.2 On-Premises
1.3 User Experience (UX) Research Software Product by Application
1.3.1 Large Enterprises
1.3.2 SMEs
1.4 Global User Experience (UX) Research Software Market Size Analysis (2020-2032)
1.5 User Experience (UX) Research Software Market Development Status and Trends
1.5.1 User Experience (UX) Research Software Industry Development Status Analysis
1.5.2 User Experience (UX) Research Software Industry Development Trends Analysis
2 User Experience (UX) Research Software Market PESTEL Analysis
2.1 Political Factors Analysis
2.2 Economic Factors Analysis
2.3 Social Factors Analysis
2.4 Technological Factors Analysis
2.5 Environmental Factors Analysis
2.6 Legal Factors Analysis
3 User Experience (UX) Research Software Market Porter's Five Forces Analysis
3.1 Competitive Rivalry
3.2 Threat of New Entrants
3.3 Bargaining Power of Suppliers
3.4 Bargaining Power of Buyers
3.5 Threat of Substitutes
4 Global User Experience (UX) Research Software Market Analysis by Regions
4.1 Global User Experience (UX) Research Software Overall Market: 2024 VS 2025 VS 2032
4.2 Global User Experience (UX) Research Software Revenue and Forecast Analysis (2020-2032)
4.2.1 Global User Experience (UX) Research Software Revenue and Market Share by Region (2020-2025)
4.2.2 Global User Experience (UX) Research Software Revenue Forecast by Region (2026-2032)
5 Global User Experience (UX) Research Software Market Size by Type and Application
5.1 Global User Experience (UX) Research Software Market Size by Type (2020-2032)
5.2 Global User Experience (UX) Research Software Market Size by Application (2020-2032)
6 North America
6.1 North America User Experience (UX) Research Software Market Size and Growth Rate Analysis (2020-2032)
6.2 North America Key Manufacturers Analysis
6.3 North America User Experience (UX) Research Software Market Size by Type
6.4 North America User Experience (UX) Research Software Market Size by Application
6.5 North America User Experience (UX) Research Software Market Size by Country
6.5.1 US
6.5.2 Canada
7 Europe
7.1 Europe User Experience (UX) Research Software Market Size and Growth Rate Analysis (2020-2032)
7.2 Europe Key Manufacturers Analysis
7.3 Europe User Experience (UX) Research Software Market Size by Type
7.4 Europe User Experience (UX) Research Software Market Size by Application
7.5 Europe User Experience (UX) Research Software Market Size by Country
7.5.1 Germany
7.5.2 France
7.5.3 United Kingdom
7.5.4 Italy
7.5.5 Spain
7.5.6 Benelux
8 China
8.1 China User Experience (UX) Research Software Market Size and Growth Rate Analysis (2020-2032)
8.2 China Key Manufacturers Analysis
8.3 China User Experience (UX) Research Software Market Size by Type
8.4 China User Experience (UX) Research Software Market Size by Application
9 APAC (excl. China)
9.1 APAC (excl. China) User Experience (UX) Research Software Market Size and Growth Rate Analysis (2020-2032)
9.2 APAC (excl. China) Key Manufacturers Analysis
9.3 APAC (excl. China) User Experience (UX) Research Software Market Size by Type
9.4 APAC (excl. China) User Experience (UX) Research Software Market Size by Application
9.5 APAC (excl. China) User Experience (UX) Research Software Market Size by Country
9.5.1 Japan
9.5.2 South Korea
9.5.3 India
9.5.4 Australia
9.5.5 Southeast Asia
10 Latin America
10.1 Latin America User Experience (UX) Research Software Market Size and Growth Rate Analysis (2020-2032)
10.2 Latin America Key Manufacturers Analysis
10.3 Latin America User Experience (UX) Research Software Market Size by Type
10.4 Latin America User Experience (UX) Research Software Market Size by Application
10.5 Latin America User Experience (UX) Research Software Market Size by Country
10.5.1 Mexico
10.5.2 Brazil
11 Middle East & Africa
11.1 Middle East & Africa User Experience (UX) Research Software Market Size and Growth Rate Analysis (2020-2032)
11.2 Middle East & Africa Key Manufacturers Analysis
11.3 Middle East & Africa User Experience (UX) Research Software Market Size by Type
11.4 Middle East & Africa User Experience (UX) Research Software Market Size by Application
11.5 Middle East & Africa User Experience (UX) Research Software Market Size by Country
11.5.1 Saudi Arabia
11.5.2 South Africa
12 Competition by Manufacturers
12.1 Global User Experience (UX) Research Software Market Revenue by Key Manufacturers (2021-2025)
12.2 User Experience (UX) Research Software Competitive Landscape Analysis and Market Dynamic
12.2.1 User Experience (UX) Research Software Competitive Landscape Analysis
12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales
12.2.3 Market Dynamic
13 Key Companies Analysis
13.1 UserTesting
13.1.1 UserTesting Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.1.2 UserTesting User Experience (UX) Research Software Product Portfolio
13.1.3 UserTesting User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.2 Qualtrics
13.2.1 Qualtrics Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.2.2 Qualtrics User Experience (UX) Research Software Product Portfolio
13.2.3 Qualtrics User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.3 Hotjar
13.3.1 Hotjar Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.3.2 Hotjar User Experience (UX) Research Software Product Portfolio
13.3.3 Hotjar User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.4 Lookback
13.4.1 Lookback Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.4.2 Lookback User Experience (UX) Research Software Product Portfolio
13.4.3 Lookback User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.5 UserZoom
13.5.1 UserZoom Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.5.2 UserZoom User Experience (UX) Research Software Product Portfolio
13.5.3 UserZoom User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.6 Validately
13.6.1 Validately Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.6.2 Validately User Experience (UX) Research Software Product Portfolio
13.6.3 Validately User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.7 Userlytics
13.7.1 Userlytics Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.7.2 Userlytics User Experience (UX) Research Software Product Portfolio
13.7.3 Userlytics User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.8 UsabilityHub
13.8.1 UsabilityHub Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.8.2 UsabilityHub User Experience (UX) Research Software Product Portfolio
13.8.3 UsabilityHub User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.9 TryMyUI
13.9.1 TryMyUI Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.9.2 TryMyUI User Experience (UX) Research Software Product Portfolio
13.9.3 TryMyUI User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.10 Woopra
13.10.1 Woopra Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.10.2 Woopra User Experience (UX) Research Software Product Portfolio
13.10.3 Woopra User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.11 Usabilla
13.11.1 Usabilla Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.11.2 Usabilla User Experience (UX) Research Software Product Portfolio
13.11.3 Usabilla User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.12 TechSmith
13.12.1 TechSmith Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.12.2 TechSmith User Experience (UX) Research Software Product Portfolio
13.12.3 TechSmith User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.13 20 | 20
13.13.1 20 | 20 Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.13.2 20 | 20 User Experience (UX) Research Software Product Portfolio
13.13.3 20 | 20 User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.14 User Interviews
13.14.1 User Interviews Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.14.2 User Interviews User Experience (UX) Research Software Product Portfolio
13.14.3 User Interviews User Experience (UX) Research Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
14 Industry Chain Analysis
14.1 User Experience (UX) Research Software Industry Chain Analysis
14.2 User Experience (UX) Research Software Industry Raw Material and Suppliers Analysis
14.2.1 User Experience (UX) Research Software Key Raw Material Supply Analysis
14.2.2 Raw Material Suppliers and Contact Information
14.3 User Experience (UX) Research Software Typical Downstream Customers
14.4 User Experience (UX) Research Software Sales Channel Analysis
15 Research Findings and Conclusion
16 Methodology and Data Source
16.1 Methodology/Research Approach
16.2 Research Scope
16.3 Benchmarks and Assumptions
16.4 Date Source
16.4.1 Primary Sources
16.4.2 Secondary Sources
16.5 Data Cross Validation
16.6 Disclaimer

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