Global New Type Tea Beverage Competitive Landscape Professional Research Report 2025

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $3,500	170 Pages	DIResearch	January, 2025	DIR19555265

Best Price Guarantee
Price	from $3,500
Length	170 Pages
Publisher	DIResearch
Published Date	January, 2025
SKU	DIR19555265

Research Summary

A new type of tea beverage refers to innovative and unique tea-based drinks that deviate from traditional recipes and flavors. These beverages are often created by combining tea with other ingredients, such as fruits, herbs, spices, or milk, to create novel and exciting flavors and experiences. New types of tea beverages can include variations like fruit-infused teas, herbal tea blends, bubble teas, matcha lattes, tea-based cocktails, and iced tea concoctions with creative flavors and presentations. These beverages cater to evolving consumer preferences by offering a wider range of taste profiles, textures, and visual appeal. They often incorporate natural and organic ingredients and may provide added health benefits, such as antioxidants or relaxation properties. New type tea beverages are popular for their refreshing qualities, versatility, and ability to cater to different tastes and preferences, contributing to the overall enjoyment and experience of tea drinking.

According to DIResearch's in-depth investigation and research, the global New Type Tea Beverage market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.

The major global manufacturers of New Type Tea Beverage include Naixue, HEYTEA, LELECHA, Alittle Tea, CoCo Tea, MXBC, Happy Lemon (Yummy Town), SHUYI, CHABAIDAO, Chayanyuese, Guming etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of New Type Tea Beverage. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global New Type Tea Beverage market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the New Type Tea Beverage market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of New Type Tea Beverage industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of New Type Tea Beverage Include:

Naixue

HEYTEA

LELECHA

Alittle Tea

CoCo Tea

MXBC

Happy Lemon (Yummy Town)

SHUYI

CHABAIDAO

Chayanyuese

Guming

New Type Tea Beverage Product Segment Include:

Fruit Tea

Milk Tea

Cheese Mousse Tea

New Type Tea Beverage Product Application Include:

Online Sales

Offline Sales

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global New Type Tea Beverage Industry PESTEL Analysis

Chapter 3: Global New Type Tea Beverage Industry Porter’s Five Forces Analysis

Chapter 4: Global New Type Tea Beverage Major Regional Market Size and Forecast Analysis

Chapter 5: Global New Type Tea Beverage Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Passenger New Type Tea Beverage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe New Type Tea Beverage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China New Type Tea Beverage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) New Type Tea Beverage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America New Type Tea Beverage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa New Type Tea Beverage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global New Type Tea Beverage Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources

1 New Type Tea Beverage Market Overview: 1.1 Product Definition and Statistical Scope; 1.2 New Type Tea Beverage Product by Type; 1.2.1 Fruit Tea; 1.2.2 Milk Tea; 1.2.3 Cheese Mousse Tea; 1.3 New Type Tea Beverage Product by Application; 1.3.1 Online Sales; 1.3.2 Offline Sales; 1.4 Global New Type Tea Beverage Market Size Analysis (2020-2032); 1.5 New Type Tea Beverage Market Development Status and Trends; 1.5.1 New Type Tea Beverage Industry Development Status Analysis; 1.5.2 New Type Tea Beverage Industry Development Trends Analysis
2 New Type Tea Beverage Market PESTEL Analysis: 2.1 Political Factors Analysis; 2.2 Economic Factors Analysis; 2.3 Social Factors Analysis; 2.4 Technological Factors Analysis; 2.5 Environmental Factors Analysis; 2.6 Legal Factors Analysis
3 New Type Tea Beverage Market Porter's Five Forces Analysis: 3.1 Competitive Rivalry; 3.2 Threat of New Entrants; 3.3 Bargaining Power of Suppliers; 3.4 Bargaining Power of Buyers; 3.5 Threat of Substitutes
4 Global New Type Tea Beverage Market Analysis by Regions: 4.1 Global New Type Tea Beverage Overall Market: 2024 VS 2025 VS 2032; 4.2 Global New Type Tea Beverage Revenue and Forecast Analysis (2020-2032); 4.2.1 Global New Type Tea Beverage Revenue and Market Share by Region (2020-2025); 4.2.2 Global New Type Tea Beverage Revenue Forecast by Region (2026-2032)
5 Global New Type Tea Beverage Market Size by Type and Application: 5.1 Global New Type Tea Beverage Market Size by Type (2020-2032); 5.2 Global New Type Tea Beverage Market Size by Application (2020-2032)
6 North America: 6.1 North America New Type Tea Beverage Market Size and Growth Rate Analysis (2020-2032); 6.2 North America Key Manufacturers Analysis; 6.3 North America New Type Tea Beverage Market Size by Type; 6.4 North America New Type Tea Beverage Market Size by Application; 6.5 North America New Type Tea Beverage Market Size by Country; 6.5.1 US; 6.5.2 Canada
7 Europe: 7.1 Europe New Type Tea Beverage Market Size and Growth Rate Analysis (2020-2032); 7.2 Europe Key Manufacturers Analysis; 7.3 Europe New Type Tea Beverage Market Size by Type; 7.4 Europe New Type Tea Beverage Market Size by Application; 7.5 Europe New Type Tea Beverage Market Size by Country; 7.5.1 Germany; 7.5.2 France; 7.5.3 United Kingdom; 7.5.4 Italy; 7.5.5 Spain; 7.5.6 Benelux
8 China: 8.1 China New Type Tea Beverage Market Size and Growth Rate Analysis (2020-2032); 8.2 China Key Manufacturers Analysis; 8.3 China New Type Tea Beverage Market Size by Type; 8.4 China New Type Tea Beverage Market Size by Application
9 APAC (excl. China): 9.1 APAC (excl. China) New Type Tea Beverage Market Size and Growth Rate Analysis (2020-2032); 9.2 APAC (excl. China) Key Manufacturers Analysis; 9.3 APAC (excl. China) New Type Tea Beverage Market Size by Type; 9.4 APAC (excl. China) New Type Tea Beverage Market Size by Application; 9.5 APAC (excl. China) New Type Tea Beverage Market Size by Country; 9.5.1 Japan; 9.5.2 South Korea; 9.5.3 India; 9.5.4 Australia; 9.5.5 Southeast Asia
10 Latin America: 10.1 Latin America New Type Tea Beverage Market Size and Growth Rate Analysis (2020-2032); 10.2 Latin America Key Manufacturers Analysis; 10.3 Latin America New Type Tea Beverage Market Size by Type; 10.4 Latin America New Type Tea Beverage Market Size by Application; 10.5 Latin America New Type Tea Beverage Market Size by Country; 10.5.1 Mexico; 10.5.2 Brazil
11 Middle East & Africa: 11.1 Middle East & Africa New Type Tea Beverage Market Size and Growth Rate Analysis (2020-2032); 11.2 Middle East & Africa Key Manufacturers Analysis; 11.3 Middle East & Africa New Type Tea Beverage Market Size by Type; 11.4 Middle East & Africa New Type Tea Beverage Market Size by Application; 11.5 Middle East & Africa New Type Tea Beverage Market Size by Country; 11.5.1 Saudi Arabia; 11.5.2 South Africa
12 Competition by Manufacturers: 12.1 Global New Type Tea Beverage Market Revenue by Key Manufacturers (2021-2025); 12.2 New Type Tea Beverage Competitive Landscape Analysis and Market Dynamic; 12.2.1 New Type Tea Beverage Competitive Landscape Analysis; 12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales; 12.2.3 Market Dynamic
13 Key Companies Analysis: 13.1 Naixue; 13.1.1 Naixue Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.1.2 Naixue New Type Tea Beverage Product Portfolio; 13.1.3 Naixue New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.2 HEYTEA; 13.2.1 HEYTEA Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.2.2 HEYTEA New Type Tea Beverage Product Portfolio; 13.2.3 HEYTEA New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.3 LELECHA; 13.3.1 LELECHA Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.3.2 LELECHA New Type Tea Beverage Product Portfolio; 13.3.3 LELECHA New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.4 Alittle Tea; 13.4.1 Alittle Tea Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.4.2 Alittle Tea New Type Tea Beverage Product Portfolio; 13.4.3 Alittle Tea New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.5 CoCo Tea; 13.5.1 CoCo Tea Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.5.2 CoCo Tea New Type Tea Beverage Product Portfolio; 13.5.3 CoCo Tea New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.6 MXBC; 13.6.1 MXBC Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.6.2 MXBC New Type Tea Beverage Product Portfolio; 13.6.3 MXBC New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.7 Happy Lemon (Yummy Town); 13.7.1 Happy Lemon (Yummy Town) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.7.2 Happy Lemon (Yummy Town) New Type Tea Beverage Product Portfolio; 13.7.3 Happy Lemon (Yummy Town) New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.8 SHUYI; 13.8.1 SHUYI Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.8.2 SHUYI New Type Tea Beverage Product Portfolio; 13.8.3 SHUYI New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.9 CHABAIDAO; 13.9.1 CHABAIDAO Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.9.2 CHABAIDAO New Type Tea Beverage Product Portfolio; 13.9.3 CHABAIDAO New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.10 Chayanyuese; 13.10.1 Chayanyuese Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.10.2 Chayanyuese New Type Tea Beverage Product Portfolio; 13.10.3 Chayanyuese New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025); 13.11 Guming; 13.11.1 Guming Basic Company Profile (Employees, Areas Service, Competitors and Contact Information); 13.11.2 Guming New Type Tea Beverage Product Portfolio; 13.11.3 Guming New Type Tea Beverage Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
14 Industry Chain Analysis: 14.1 New Type Tea Beverage Industry Chain Analysis; 14.2 New Type Tea Beverage Industry Raw Material and Suppliers Analysis; 14.2.1 New Type Tea Beverage Key Raw Material Supply Analysis; 14.2.2 Raw Material Suppliers and Contact Information; 14.3 New Type Tea Beverage Typical Downstream Customers; 14.4 New Type Tea Beverage Sales Channel Analysis
15 Research Findings and Conclusion
16 Methodology and Data Source: 16.1 Methodology/Research Approach; 16.2 Research Scope; 16.3 Benchmarks and Assumptions; 16.4 Date Source; 16.4.1 Primary Sources; 16.4.2 Secondary Sources; 16.5 Data Cross Validation; 16.6 Disclaimer