Global Soft Signage Competitive Landscape Professional Research Report 2025

Research Summary

Soft signage refers to a type of display material made from fabric or flexible materials that can be printed on and used for various types of advertising, branding, and promotional purposes. Unlike traditional rigid signage, soft signage is lightweight, portable, and easy to handle, making it ideal for events, exhibitions, retail environments, and trade shows. It can be printed with high-quality graphics, logos, and messages, often using digital printing techniques, and is typically mounted on frames or hung from ceilings for maximum visibility. The versatility of soft signage allows it to be used in a variety of formats, such as banners, flags, and hanging displays. Additionally, it offers a more sustainable and eco-friendly alternative to paper-based or plastic signage, as it can be reused, recycled, and transported with minimal environmental impact. The flexibility and adaptability of soft signage make it a popular choice for businesses looking to create dynamic, eye-catching displays in a range of indoor and outdoor settings.

According to DIResearch's in-depth investigation and research, the global Soft Signage market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.

The major global  manufacturers of Soft Signage include Ultraflex Systems, The Flag Company, Wuhan Golden Laser, Showdown Displays, Source International, CANAPA Paper Technologies, ExpandaBrand, CAYIN Technology etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Soft Signage. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Soft Signage market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Soft Signage market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Soft Signage industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.  

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Soft Signage Include:

Ultraflex Systems

The Flag Company

Wuhan Golden Laser

Showdown Displays

Source International

CANAPA Paper Technologies

ExpandaBrand

CAYIN Technology

Soft Signage Product Segment Include:

LED UV Ink

Latex Ink

Others

Soft Signage Product Application Include:

Garments/apparel

Signage/visual communication

Decoration

Others

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global Soft Signage Industry PESTEL Analysis

Chapter 3: Global Soft Signage Industry Porter’s Five Forces Analysis

Chapter 4: Global Soft Signage Major Regional Market Size (Revenue, Sales, Price) and Forecast Analysis

Chapter 5: Global Soft Signage Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Soft Signage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe Soft Signage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China Soft Signage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) Soft Signage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America Soft Signage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa Soft Signage Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global Soft Signage Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources