Global Social Media Monitoring Software Competitive Landscape Professional Research Report 2024
Research Summary
Social media monitoring software is a tool used to track and analyze online conversations and activities across various social media platforms. This software enables businesses to monitor mentions of their brand, products, or services in real-time, as well as to track trends, sentiment, and engagement levels related to their industry or competitors. Social media monitoring software typically includes features such as keyword tracking, sentiment analysis, and influencer identification, allowing businesses to gain valuable insights into customer feedback, market trends, and competitive intelligence. By monitoring social media conversations, businesses can proactively manage their online reputation, identify opportunities for engagement, and make informed decisions to improve their social media strategies and overall business performance.
According to DIResearch's in-depth investigation and research, the global Social Media Monitoring Software market size will reach XX US$ Million in 2024, and is expected to reach XX US$ Million in 2030, with a CAGR of XX% (2025-2030). Among them, the China market has changed rapidly in the past few years. The market size in 2024 will be XX US$ Million, accounting for approximately XX% of the world. It is expected to reach XX US$ Million in 2030, and the global share will reach XX%.
The major global manufacturers of Social Media Monitoring Software include Zoho, Salesforce, Sprinklr, Meltwater, Digimind, LexisNexis, Crowd Analyzer, Lucidya etc. The global players competition landscape in this report is divided into three tiers. The first tiers is the global leading enterprise, which occupies a major market share, is in a leading position in the industry, has strong competitiveness and influence, and has a large revenue scale; the second tiers has a certain share and popularity in the market, actively follows the industry leaders in product, service or technological innovation, and has a medium revenue scale; the third tiers has a smaller share in the market, has a lower brand awareness, mainly focuses on the local market, and has a relatively small revenue scale.
This report studies the market size, price trends and future development prospects of Social Media Monitoring Software. Focus on analysing the market share, product portfolio, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Social Media Monitoring Software market. The report data covers historical data from 2019 to 2023, base year in 2024 and forecast data from 2025 to 2030.
The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Social Media Monitoring Software market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Social Media Monitoring Software industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Social Media Monitoring Software Include:
Zoho
Salesforce
Sprinklr
Meltwater
Digimind
LexisNexis
Crowd Analyzer
Lucidya
Social Media Monitoring Software Product Segment Include:
Cloud Based
On-premise
Social Media Monitoring Software Product Application Include:
Telecomm
BFSI
Retail
Government
Others
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends
Chapter 2: Global Social Media Monitoring Software Industry PESTEL Analysis
Chapter 3: Global Social Media Monitoring Software Industry Porter’s Five Forces Analysis
Chapter 4: Global Social Media Monitoring Software Major Regional Market Size and Forecast Analysis
Chapter 5: Global Social Media Monitoring Software Market Size and Forecast by Type and Application Analysis
Chapter 6: North America Social Media Monitoring Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 7: Europe Social Media Monitoring Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 8: China Social Media Monitoring Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 9: APAC (Excl. China) Social Media Monitoring Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 10: Latin America Social Media Monitoring Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 11: Middle East and Africa Social Media Monitoring Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 12: Global Social Media Monitoring Software Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration)
Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)
Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers
Chapter 15: Research Findings and Conclusion
Chapter 16: Methodology and Data Sources
- 1 Social Media Monitoring Software Market Overview
- 1.1 Product Definition and Statistical Scope
- 1.2 Social Media Monitoring Software Product by Type
- 1.2.1 Global Social Media Monitoring Software Market Size by Type, 2023 VS 2024 VS 2030
- 1.2.2 Cloud Based
- 1.2.3 On-premise
- 1.3 Social Media Monitoring Software Product by Application
- 1.3.1 Global Social Media Monitoring Software Market Size by Application, 2023 VS 2024 VS 2030
- 1.3.2 Telecomm
- 1.3.3 BFSI
- 1.3.4 Retail
- 1.3.5 Government
- 1.3.6 Others
- 1.4 Global Social Media Monitoring Software Market Revenue Analysis (2019-2030)
- 1.5 Social Media Monitoring Software Market Development Status and Trends
- 1.5.1 Social Media Monitoring Software Industry Development Status Analysis
- 1.5.2 Social Media Monitoring Software Industry Development Trends Analysis
- 2 Social Media Monitoring Software Market PESTEL Analysis
- 2.1 Political Factors Analysis
- 2.2 Economic Factors Analysis
- 2.3 Social Factors Analysis
- 2.4 Technological Factors Analysis
- 2.5 Environmental Factors Analysis
- 2.6 Legal Factors Analysis
- 3 Social Media Monitoring Software Market Porter's Five Forces Analysis
- 3.1 Competitive Rivalry
- 3.2 Threat of New Entrants
- 3.3 Bargaining Power of Suppliers
- 3.4 Bargaining Power of Buyers
- 3.5 Threat of Substitutes
- 4 Global Social Media Monitoring Software Market Analysis by Regions
- 4.1 Social Media Monitoring Software Overall Market: 2023 VS 2024 VS 2030
- 4.2 Global Social Media Monitoring Software Revenue and Forecast Analysis (2019-2030)
- 4.2.1 Global Social Media Monitoring Software Revenue and Market Share by Region (2019-2024)
- 4.2.2 Global Social Media Monitoring Software Revenue Forecast by Region (2025-2030)
- 5 Global Social Media Monitoring Software Market Size by Type and Application
- 5.1 Global Social Media Monitoring Software Market Size by Type
- 5.2 Global Social Media Monitoring Software Market Size by Application
- 6 North America
- 6.1 North America Social Media Monitoring Software Market Size and Growth Rate Analysis (2019-2030)
- 6.2 North America Key Manufacturers Analysis
- 6.3 North America Social Media Monitoring Software Market Size by Type
- 6.4 North America Social Media Monitoring Software Market Size by Application
- 6.5 North America Social Media Monitoring Software Market Size by Country
- 6.5.1 US
- 6.5.2 Canada
- 7 Europe
- 7.1 Europe Social Media Monitoring Software Market Size and Growth Rate Analysis (2019-2030)
- 7.2 Europe Key Manufacturers Analysis
- 7.3 Europe Social Media Monitoring Software Market Size by Type
- 7.4 Europe Social Media Monitoring Software Market Size by Application
- 7.5 Europe Social Media Monitoring Software Market Size by Country
- 7.5.1 Germany
- 7.5.2 France
- 7.5.3 United Kingdom
- 7.5.4 Italy
- 7.5.5 Spain
- 7.5.6 Benelux
- 8 China
- 8.1 China Social Media Monitoring Software Market Size and Growth Rate Analysis (2019-2030)
- 8.2 China Key Manufacturers Analysis
- 8.3 China Social Media Monitoring Software Market Size by Type
- 8.4 China Social Media Monitoring Software Market Size by Application
- 9 APAC (excl. China)
- 9.1 APAC (excl. China) Social Media Monitoring Software Market Size and Growth Rate Analysis (2019-2030)
- 9.2 APAC (excl. China) Key Manufacturers Analysis
- 9.3 APAC (excl. China) Social Media Monitoring Software Market Size by Type
- 9.4 APAC (excl. China) Social Media Monitoring Software Market Size by Application
- 9.5 APAC (excl. China) Social Media Monitoring Software Market Size by Country
- 9.5.1 Japan
- 9.5.2 South Korea
- 9.5.3 India
- 9.5.4 Australia
- 9.5.5 Indonesia
- 9.5.6 Vietnam
- 9.5.7 Malaysia
- 9.5.8 Thailand
- 10 Latin America
- 10.1 Latin America Social Media Monitoring Software Market Size and Growth Rate Analysis (2019-2030)
- 10.2 Latin America Key Manufacturers Analysis
- 10.3 Latin America Social Media Monitoring Software Market Size by Type
- 10.4 Latin America Social Media Monitoring Software Market Size by Application
- 10.5 Latin America Social Media Monitoring Software Market Size by Country
- 10.5.1 Mecixo
- 10.5.2 Brazil
- 11 Middle East & Africa
- 11.1 Middle East & Africa Social Media Monitoring Software Market Size and Growth Rate Analysis (2019-2030)
- 11.2 Middle East & Africa Key Manufacturers Analysis
- 11.3 Middle East & Africa Social Media Monitoring Software Market Size by Type
- 11.4 Middle East & Africa Social Media Monitoring Software Market Size by Application
- 11.5 Middle East & Africa Social Media Monitoring Software Market Size by Country
- 11.5.1 Saudi Arabia
- 11.5.2 South Africa
- 12 Market Competition by Manufacturers
- 12.1 Global Social Media Monitoring Software Market Revenue by Key Manufacturers (2020-2024)
- 12.2 Social Media Monitoring Software Competitive Landscape Analysis and Market Dynamic
- 12.2.1 Social Media Monitoring Software Competitive Landscape Analysis
- 12.2.2 Global Key Manufacturers Headquarter and Key Area Sales
- 12.2.3 Market Dynamic
- 13 Key Companies Analysis
- 13.1 Zoho
- 13.1.1 Zoho Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.1.2 Zoho Social Media Monitoring Software Product Portfolio
- 13.1.3 Zoho Social Media Monitoring Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
- 13.2 Salesforce
- 13.2.1 Salesforce Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.2.2 Salesforce Social Media Monitoring Software Product Portfolio
- 13.2.3 Salesforce Social Media Monitoring Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
- 13.3 Sprinklr
- 13.3.1 Sprinklr Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.3.2 Sprinklr Social Media Monitoring Software Product Portfolio
- 13.3.3 Sprinklr Social Media Monitoring Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
- 13.4 Meltwater
- 13.4.1 Meltwater Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.4.2 Meltwater Social Media Monitoring Software Product Portfolio
- 13.4.3 Meltwater Social Media Monitoring Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
- 13.5 Digimind
- 13.5.1 Digimind Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.5.2 Digimind Social Media Monitoring Software Product Portfolio
- 13.5.3 Digimind Social Media Monitoring Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
- 13.6 LexisNexis
- 13.6.1 LexisNexis Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.6.2 LexisNexis Social Media Monitoring Software Product Portfolio
- 13.6.3 LexisNexis Social Media Monitoring Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
- 13.7 Crowd Analyzer
- 13.7.1 Crowd Analyzer Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.7.2 Crowd Analyzer Social Media Monitoring Software Product Portfolio
- 13.7.3 Crowd Analyzer Social Media Monitoring Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
- 13.8 Lucidya
- 13.8.1 Lucidya Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.8.2 Lucidya Social Media Monitoring Software Product Portfolio
- 13.8.3 Lucidya Social Media Monitoring Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
- 14 Industry Chain Analysis
- 14.1 Social Media Monitoring Software Industry Chain Analysis
- 14.2 Social Media Monitoring Software Industry Raw Material and Suppliers Analysis
- 14.2.1 Upstream Key Raw Material Supply Analysis
- 14.2.2 Raw Material Suppliers and Contact Information
- 14.3 Social Media Monitoring Software Typical Downstream Customers
- 14.4 Social Media Monitoring Software Sales Channel Analysis
- 15 Research Findings and Conclusion
- 16 Methodology and Data Source
- 16.1 Methodology/Research Approach
- 16.2 Research Scope
- 16.3 Benchmarks and Assumptions
- 16.4 Date Source
- 16.4.1 Primary Sources
- 16.4.2 Secondary Sources
- 16.5 Data Cross Validation
- 16.6 Disclaimer
Research Assistance
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook