Global Smart TVs Competitive Landscape Professional Research Report 2024

Global Smart TVs Competitive Landscape Professional Research Report 2024



Research Summary

Smart TVs are television sets equipped with built-in internet connectivity and advanced features that go beyond traditional broadcasting capabilities. These TVs allow users to access a wide range of online content, including streaming services like Netflix, YouTube, and Hulu, as well as social media platforms and web browsing. Smart TVs typically feature app stores where users can download additional applications to customize their viewing experience. Additionally, they often support features like voice control, screen mirroring, and integration with smart home devices for enhanced convenience and connectivity. With their ability to access online content and offer interactive features, smart TVs have become increasingly popular, offering users a more versatile and immersive entertainment experience in the digital age.

According to DIResearch's in-depth investigation and research, the global Smart TVs market size will reach XX US$ Million in 2024, and is expected to reach XX US$ Million in 2030, with a CAGR of XX% (2025-2030). Among them, the China market has changed rapidly in the past few years. The market size in 2024 will be XX US$ Million, accounting for approximately XX% of the world. It is expected to reach XX US$ Million in 2030, and the global share will reach XX%.

The major global manufacturers of Smart TVs include Samsung, LG, TCL, Sony, Hisense, Xiaomi, Philips+AOC, Skyworth, Sharp, Vizio, Changhong etc. The global players competition landscape in this report is divided into three tiers. The first tiers is the global leading enterprise, which occupies a major market share, is in a leading position in the industry, has strong competitiveness and influence, and has a large revenue scale; the second tiers has a certain share and popularity in the market, actively follows the industry leaders in product, service or technological innovation, and has a medium revenue scale; the third tiers has a smaller share in the market, has a lower brand awareness, mainly focuses on the local market, and has a relatively small revenue scale.

This report studies the market size, price trends and future development prospects of Smart TVs. Focus on analysing the market share, product portfolio, prices, sales volume, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Smart TVs market. The report data covers historical data from 2019 to 2023, based year in 2024 and forecast data from 2025 to 2030.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Smart TVs market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Smart TVs industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Smart TVs Include:

Samsung

LG

TCL

Sony

Hisense

Xiaomi

Philips+AOC

Skyworth

Sharp

Vizio

Changhong

Smart TVs Product Segment Include:

LED TV

OLED TV

Smart TVs Product Application Include:

Residential

Commercial

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global Smart TVs Industry PESTEL Analysis

Chapter 3: Global Smart TVs Industry Porter’s Five Forces Analysis

Chapter 4: Global Smart TVs Major Regional Market Size (Revenue, Sales, Price) and Forecast Analysis

Chapter 5: Global Smart TVs Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Smart TVs Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe Smart TVs Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China Smart TVs Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) Smart TVs Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America Smart TVs Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa Smart TVs Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global Smart TVs Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources


1 Smart TVs Market Overview
1.1 Product Definition and Statistical Scope
1.2 Smart TVs Product by Type
1.2.1 Global Smart TVs Market Size by Type, 2023 VS 2024 VS 2030
1.2.2 LED TV
1.2.3 OLED TV
1.3 Smart TVs Product by Application
1.3.1 Global Smart TVs Market Size by Application, 2023 VS 2024 VS 2030
1.3.2 Residential
1.3.3 Commercial
1.4 Global Smart TVs Market Revenue and Sales Analysis
1.4.1 Global Smart TVs Market Size Analysis (2019-2030)
1.4.2 Global Smart TVs Market Sales Analysis (2019-2030)
1.4.3 Global Smart TVs Market Sales Price Trend Analysis (2019-2030)
1.5 Smart TVs Market Development Status and Trends
1.5.1 Smart TVs Industry Development Status Analysis
1.5.2 Smart TVs Industry Development Trends Analysis
2 Smart TVs Market PESTEL Analysis
2.1 Political Factors Analysis
2.2 Economic Factors Analysis
2.3 Social Factors Analysis
2.4 Technological Factors Analysis
2.5 Environmental Factors Analysis
2.6 Legal Factors Analysis
3 Smart TVs Market Porter's Five Forces Analysis
3.1 Competitive Rivalry
3.2 Threat of New Entrants
3.3 Bargaining Power of Suppliers
3.4 Bargaining Power of Buyers
3.5 Threat of Substitutes
4 Global Smart TVs Market Analysis by Regions
4.1 Smart TVs Overall Market: 2023 VS 2024 VS 2030
4.2 Global Smart TVs Revenue and Forecast Analysis (2019-2030)
4.2.1 Global Smart TVs Revenue and Market Share by Region (2019-2024)
4.2.2 Global Smart TVs Revenue Forecast by Region (2025-2030)
4.3 Global Smart TVs Sales and Forecast Analysis (2019-2030)
4.3.1 Global Smart TVs Sales and Market Share by Region (2019-2024)
4.3.2 Global Smart TVs Sales Forecast by Region (2025-2030)
4.4 Global Smart TVs Sales Price Trend Analysis (2019-2030)
5 Global Smart TVs Market Size by Type and Application
5.1 Global Smart TVs Market Size by Type
5.1.1 Global Smart TVs Revenue and Forecast Analysis by Type (2019-2030)
5.1.2 Global Smart TVs Sales and Forecast Analysis by Type (2019-2030)
5.2 Global Smart TVs Market Size by Application
5.2.1 Global Smart TVs Revenue and Forecast Analysis by Application (2019-2030)
5.2.2 Global Smart TVs Sales and Forecast Analysis by Application (2019-2030)
6 North America
6.1 North America Smart TVs Market Size and Growth Rate Analysis (2019-2030)
6.2 North America Key Manufacturers Analysis
6.3 North America Smart TVs Market Size by Type
6.3.1 North America Smart TVs Sales by Type (2019-2030)
6.3.2 North America Smart TVs Revenue by Type (2019-2030)
6.4 North America Smart TVs Market Size by Application
6.4.1 North America Smart TVs Sales by Application (2019-2030)
6.4.2 North America Smart TVs Revenue by Application (2019-2030)
6.5 North America Smart TVs Market Size by Country
6.5.1 US
6.5.2 Canada
7 Europe
7.1 Europe Smart TVs Market Size and Growth Rate Analysis (2019-2030)
7.2 Europe Key Manufacturers Analysis
7.3 Europe Smart TVs Market Size by Type
7.3.1 Europe Smart TVs Sales by Type (2019-2030)
7.3.2 Europe Smart TVs Revenue by Type (2019-2030)
7.4 Europe Smart TVs Market Size by Application
7.4.1 Europe Smart TVs Sales by Application (2019-2030)
7.4.2  Europe Smart TVs Revenue by Application (2019-2030)
7.5 Europe Smart TVs Market Size by Country
7.5.1 Germany
7.5.2 France
7.5.3 United Kingdom
7.5.4 Italy
7.5.5 Spain
7.5.6 Benelux
8 China
8.1 China Smart TVs Market Size and Growth Rate Analysis (2019-2030)
8.2 China Key Manufacturers Analysis
8.3 China Smart TVs Market Size by Type
8.3.1 China Smart TVs Sales by Type (2019-2030)
8.3.2 China Smart TVs Revenue by Type (2019-2030)
8.4 China Smart TVs Market Size by Application
8.4.1 China Smart TVs Sales by Application (2019-2030)
8.4.2 China Smart TVs Revenue by Application (2019-2030)
9 APAC (excl. China)
9.1 APAC (excl. China) Smart TVs Market Size and Growth Rate Analysis (2019-2030)
9.2 APAC (excl. China) Key Manufacturers Analysis
9.3 APAC (excl. China) Smart TVs Market Size by Type
9.3.1 APAC (excl. China) Smart TVs Sales by Type (2019-2030)
9.3.2 APAC (excl. China) Smart TVs Revenue by Type (2019-2030)
9.4 APAC (excl. China) Smart TVs Market Size by Application
9.4.1 APAC (excl. China) Smart TVs Sales by Application (2019-2030)
9.4.2 APAC (excl. China) Smart TVs Revenue by Application (2019-2030)
9.5 APAC (excl. China) Smart TVs Market Size by Country
9.5.1 Japan
9.5.2 South Korea
9.5.3 India
9.5.4 Australia
9.5.5 Indonesia
9.5.6 Vietnam
9.5.7 Malaysia
9.5.8 Thailand
10 Latin America
10.1 Latin America Smart TVs Market Size and Growth Rate Analysis (2019-2030)
10.2 Latin America Key Manufacturers Analysis
10.3 Latin America Smart TVs Market Size by Type
10.3.1 Latin America Smart TVs Sales by Type (2019-2030)
10.3.2 Latin America Smart TVs Revenue by Type (2019-2030)
10.4 Latin America Smart TVs Market Size by Application
10.4.1 Latin America Smart TVs Sales by Application (2019-2030)
10.4.2 Latin America Smart TVs Revenue by Application (2019-2030)
10.5 Latin America Smart TVs Market Size by Country
10.5.1 Mexico
10.5.2 Brazil
11 Middle East & Africa
11.1 Middle East & Africa Smart TVs Market Size and Growth Rate Analysis (2019-2030)
11.2 Middle East & Africa Key Manufacturers Analysis
11.3 Middle East & Africa Smart TVs Market Size by Type
11.3.1 Middle East & Africa Smart TVs Sales by Type (2019-2030)
11.3.2 Middle East & Africa Smart TVs Revenue by Type (2019-2030)
11.4 Middle East & Africa Smart TVs Market Size by Application
11.4.1 Middle East & Africa Smart TVs Sales by Application (2019-2030)
11.4.2 Middle East & Africa Smart TVs Revenue by Application (2019-2030)
11.5 Middle East & Africa Smart TVs Market Size by Country
11.5.1 Saudi Arabia
11.5.2 South Africa
12 Competition by Manufacturers
12.1 Global Smart TVs Market Sales, Revenue and Price by Key Manufacturers (2020-2024)
12.1.1 Global Smart TVs Market Sales by Key Manufacturers (2020-2024)
12.1.2 Global Smart TVs Market Revenue by Key Manufacturers (2020-2024)
12.1.3 Global Smart TVs Average Sales Price by Manufacturers (2020-2024)
12.2 Smart TVs Competitive Landscape Analysis and Market Dynamic
12.2.1 Smart TVs Competitive Landscape Analysis
12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales
12.2.3 Market Dynamic
13 Key Companies Analysis
13.1 Samsung
13.1.1 Samsung Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.1.2 Samsung Smart TVs Product Portfolio
13.1.3 Samsung Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.2 LG
13.2.1 LG Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.2.2 LG Smart TVs Product Portfolio
13.2.3 LG Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.3 TCL
13.3.1 TCL Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.3.2 TCL Smart TVs Product Portfolio
13.3.3 TCL Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.4 Sony
13.4.1 Sony Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.4.2 Sony Smart TVs Product Portfolio
13.4.3 Sony Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.5 Hisense
13.5.1 Hisense Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.5.2 Hisense Smart TVs Product Portfolio
13.5.3 Hisense Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.6 Xiaomi
13.6.1 Xiaomi Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.6.2 Xiaomi Smart TVs Product Portfolio
13.6.3 Xiaomi Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.7 Philips+AOC
13.7.1 Philips+AOC Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.7.2 Philips+AOC Smart TVs Product Portfolio
13.7.3 Philips+AOC Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.8 Skyworth
13.8.1 Skyworth Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.8.2 Skyworth Smart TVs Product Portfolio
13.8.3 Skyworth Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.9 Sharp
13.9.1 Sharp Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.9.2 Sharp Smart TVs Product Portfolio
13.9.3 Sharp Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.10 Vizio
13.10.1 Vizio Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.10.2 Vizio Smart TVs Product Portfolio
13.10.3 Vizio Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
13.11 Changhong
13.11.1 Changhong Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.11.2 Changhong Smart TVs Product Portfolio
13.11.3 Changhong Smart TVs Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2020-2024)
14 Industry Chain Analysis
14.1 Smart TVs Industry Chain Analysis
14.2 Smart TVs Industry Upstream Supply Analysis
14.2.1 Upstream Key Raw Material Supply Analysis
14.2.2 Raw Material Suppliers and Contact Information
14.3 Smart TVs Typical Downstream Customers
14.4 Smart TVs Sales Channel Analysis
15 Research Findings and Conclusion
16 Methodology and Data Source
16.1 Methodology/Research Approach
16.2 Research Scope
16.3 Benchmarks and Assumptions
16.4 Date Source
16.4.1 Primary Sources
16.4.2 Secondary Sources
16.5 Data Cross Validation
16.6 Disclaimer

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings