Research Summary
Sales tech, short for sales technology, encompasses a wide range of digital tools and platforms designed to enhance and optimize various aspects of the sales process. These technologies can include customer relationship management (CRM) software, sales enablement platforms, sales intelligence tools, sales automation software, and predictive analytics solutions, among others. Sales tech aims to streamline sales operations, improve productivity, increase sales effectiveness, and ultimately drive revenue growth. By leveraging data-driven insights, automation, and advanced analytics, sales tech empowers sales teams to identify and prioritize leads, personalize customer interactions, and close deals more efficiently. Additionally, sales tech enables better collaboration between sales, marketing, and other departments, leading to a more cohesive and customer-centric approach to selling.
According to DIResearch's in-depth investigation and research, the global Sales Tech market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.
The major global manufacturers of Sales Tech include Salesforce, LinkedIn, HubSpot, Zoho, Zoominfo, Outreach, Freshwork, ClickFunnels, Sugar CRM, Pipedrive, Clari, Mindtickle, Leadpages(Redbrick), Leadfeeder etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Sales Tech. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Sales Tech market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Sales Tech market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Sales Tech industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Sales Tech Include:
Salesforce
LinkedIn
HubSpot
Zoho
Zoominfo
Outreach
Freshwork
ClickFunnels
Sugar CRM
Pipedrive
Clari
Mindtickle
Leadpages(Redbrick)
Leadfeeder
Sales Tech Product Segment Include:
Customer Relationship Management (CRM)
Prospecting and Lead Generation
Sales Automation
Sales Reporting and Management
Project Management
Others
Sales Tech Product Application Include:
SMEs
Large Enterprises
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends
Chapter 2: Global Sales Tech Industry PESTEL Analysis
Chapter 3: Global Sales Tech Industry Porter’s Five Forces Analysis
Chapter 4: Global Sales Tech Major Regional Market Size and Forecast Analysis
Chapter 5: Global Sales Tech Market Size and Forecast by Type and Application Analysis
Chapter 6: North America Passenger Sales Tech Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 7: Europe Sales Tech Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 8: China Sales Tech Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 9: APAC (Excl. China) Sales Tech Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 10: Latin America Sales Tech Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 11: Middle East and Africa Sales Tech Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)
Chapter 12: Global Sales Tech Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration)
Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)
Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers
Chapter 15: Research Findings and Conclusion
Chapter 16: Methodology and Data Sources
- 1 Sales Tech Market Overview
- 1.1 Product Definition and Statistical Scope
- 1.2 Sales Tech Product by Type
- 1.2.1 Customer Relationship Management (CRM)
- 1.2.2 Prospecting and Lead Generation
- 1.2.3 Sales Automation
- 1.2.4 Sales Reporting and Management
- 1.2.5 Project Management
- 1.2.6 Others
- 1.3 Sales Tech Product by Application
- 1.3.1 SMEs
- 1.3.2 Large Enterprises
- 1.4 Global Sales Tech Market Size Analysis (2020-2032)
- 1.5 Sales Tech Market Development Status and Trends
- 1.5.1 Sales Tech Industry Development Status Analysis
- 1.5.2 Sales Tech Industry Development Trends Analysis
- 2 Sales Tech Market PESTEL Analysis
- 2.1 Political Factors Analysis
- 2.2 Economic Factors Analysis
- 2.3 Social Factors Analysis
- 2.4 Technological Factors Analysis
- 2.5 Environmental Factors Analysis
- 2.6 Legal Factors Analysis
- 3 Sales Tech Market Porter's Five Forces Analysis
- 3.1 Competitive Rivalry
- 3.2 Threat of New Entrants
- 3.3 Bargaining Power of Suppliers
- 3.4 Bargaining Power of Buyers
- 3.5 Threat of Substitutes
- 4 Global Sales Tech Market Analysis by Regions
- 4.1 Global Sales Tech Overall Market: 2024 VS 2025 VS 2032
- 4.2 Global Sales Tech Revenue and Forecast Analysis (2020-2032)
- 4.2.1 Global Sales Tech Revenue and Market Share by Region (2020-2025)
- 4.2.2 Global Sales Tech Revenue Forecast by Region (2026-2032)
- 5 Global Sales Tech Market Size by Type and Application
- 5.1 Global Sales Tech Market Size by Type (2020-2032)
- 5.2 Global Sales Tech Market Size by Application (2020-2032)
- 6 North America
- 6.1 North America Sales Tech Market Size and Growth Rate Analysis (2020-2032)
- 6.2 North America Key Manufacturers Analysis
- 6.3 North America Sales Tech Market Size by Type
- 6.4 North America Sales Tech Market Size by Application
- 6.5 North America Sales Tech Market Size by Country
- 6.5.1 US
- 6.5.2 Canada
- 7 Europe
- 7.1 Europe Sales Tech Market Size and Growth Rate Analysis (2020-2032)
- 7.2 Europe Key Manufacturers Analysis
- 7.3 Europe Sales Tech Market Size by Type
- 7.4 Europe Sales Tech Market Size by Application
- 7.5 Europe Sales Tech Market Size by Country
- 7.5.1 Germany
- 7.5.2 France
- 7.5.3 United Kingdom
- 7.5.4 Italy
- 7.5.5 Spain
- 7.5.6 Benelux
- 8 China
- 8.1 China Sales Tech Market Size and Growth Rate Analysis (2020-2032)
- 8.2 China Key Manufacturers Analysis
- 8.3 China Sales Tech Market Size by Type
- 8.4 China Sales Tech Market Size by Application
- 9 APAC (excl. China)
- 9.1 APAC (excl. China) Sales Tech Market Size and Growth Rate Analysis (2020-2032)
- 9.2 APAC (excl. China) Key Manufacturers Analysis
- 9.3 APAC (excl. China) Sales Tech Market Size by Type
- 9.4 APAC (excl. China) Sales Tech Market Size by Application
- 9.5 APAC (excl. China) Sales Tech Market Size by Country
- 9.5.1 Japan
- 9.5.2 South Korea
- 9.5.3 India
- 9.5.4 Australia
- 9.5.5 Southeast Asia
- 10 Latin America
- 10.1 Latin America Sales Tech Market Size and Growth Rate Analysis (2020-2032)
- 10.2 Latin America Key Manufacturers Analysis
- 10.3 Latin America Sales Tech Market Size by Type
- 10.4 Latin America Sales Tech Market Size by Application
- 10.5 Latin America Sales Tech Market Size by Country
- 10.5.1 Mexico
- 10.5.2 Brazil
- 11 Middle East & Africa
- 11.1 Middle East & Africa Sales Tech Market Size and Growth Rate Analysis (2020-2032)
- 11.2 Middle East & Africa Key Manufacturers Analysis
- 11.3 Middle East & Africa Sales Tech Market Size by Type
- 11.4 Middle East & Africa Sales Tech Market Size by Application
- 11.5 Middle East & Africa Sales Tech Market Size by Country
- 11.5.1 Saudi Arabia
- 11.5.2 South Africa
- 12 Competition by Manufacturers
- 12.1 Global Sales Tech Market Revenue by Key Manufacturers (2021-2025)
- 12.2 Sales Tech Competitive Landscape Analysis and Market Dynamic
- 12.2.1 Sales Tech Competitive Landscape Analysis
- 12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales
- 12.2.3 Market Dynamic
- 13 Key Companies Analysis
- 13.1 Salesforce
- 13.1.1 Salesforce Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.1.2 Salesforce Sales Tech Product Portfolio
- 13.1.3 Salesforce Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.2 LinkedIn
- 13.2.1 LinkedIn Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.2.2 LinkedIn Sales Tech Product Portfolio
- 13.2.3 LinkedIn Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.3 HubSpot
- 13.3.1 HubSpot Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.3.2 HubSpot Sales Tech Product Portfolio
- 13.3.3 HubSpot Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.4 Zoho
- 13.4.1 Zoho Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.4.2 Zoho Sales Tech Product Portfolio
- 13.4.3 Zoho Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.5 Zoominfo
- 13.5.1 Zoominfo Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.5.2 Zoominfo Sales Tech Product Portfolio
- 13.5.3 Zoominfo Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.6 Outreach
- 13.6.1 Outreach Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.6.2 Outreach Sales Tech Product Portfolio
- 13.6.3 Outreach Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.7 Freshwork
- 13.7.1 Freshwork Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.7.2 Freshwork Sales Tech Product Portfolio
- 13.7.3 Freshwork Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.8 ClickFunnels
- 13.8.1 ClickFunnels Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.8.2 ClickFunnels Sales Tech Product Portfolio
- 13.8.3 ClickFunnels Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.9 Sugar CRM
- 13.9.1 Sugar CRM Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.9.2 Sugar CRM Sales Tech Product Portfolio
- 13.9.3 Sugar CRM Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.10 Pipedrive
- 13.10.1 Pipedrive Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.10.2 Pipedrive Sales Tech Product Portfolio
- 13.10.3 Pipedrive Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.11 Clari
- 13.11.1 Clari Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.11.2 Clari Sales Tech Product Portfolio
- 13.11.3 Clari Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.12 Mindtickle
- 13.12.1 Mindtickle Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.12.2 Mindtickle Sales Tech Product Portfolio
- 13.12.3 Mindtickle Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.13 Leadpages(Redbrick)
- 13.13.1 Leadpages(Redbrick) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.13.2 Leadpages(Redbrick) Sales Tech Product Portfolio
- 13.13.3 Leadpages(Redbrick) Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 13.14 Leadfeeder
- 13.14.1 Leadfeeder Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 13.14.2 Leadfeeder Sales Tech Product Portfolio
- 13.14.3 Leadfeeder Sales Tech Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
- 14 Industry Chain Analysis
- 14.1 Sales Tech Industry Chain Analysis
- 14.2 Sales Tech Industry Raw Material and Suppliers Analysis
- 14.2.1 Sales Tech Key Raw Material Supply Analysis
- 14.2.2 Raw Material Suppliers and Contact Information
- 14.3 Sales Tech Typical Downstream Customers
- 14.4 Sales Tech Sales Channel Analysis
- 15 Research Findings and Conclusion
- 16 Methodology and Data Source
- 16.1 Methodology/Research Approach
- 16.2 Research Scope
- 16.3 Benchmarks and Assumptions
- 16.4 Date Source
- 16.4.1 Primary Sources
- 16.4.2 Secondary Sources
- 16.5 Data Cross Validation
- 16.6 Disclaimer
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