Global Microwave Oven Competitive Landscape Professional Research Report 2025

Research Summary

A microwave oven is a kitchen appliance that uses microwave radiation to cook or heat food quickly and efficiently. It consists of a cooking chamber, a magnetron (a device that generates microwaves), a control panel, and various other components. When the oven is turned on and set to a desired cooking time and power level, the magnetron emits microwaves, which are electromagnetic waves with a frequency of around 2.45 gigahertz. These microwaves penetrate the food and excite water molecules, causing them to vibrate rapidly and generate heat through friction. This heat is then transferred to the rest of the food, cooking it evenly and rapidly. Microwaves are particularly effective in heating food items with high water content. Microwave ovens offer convenience and speed, allowing for quick reheating, defrosting, and cooking of various foods. They also provide features like timers, power control, and preset cooking settings for different types of food. However, it is important to use microwave-safe cookware and follow proper safety guidelines to avoid any potential hazards.

According to DIResearch's in-depth investigation and research, the global Microwave Oven market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.

The major global  manufacturers of Microwave Oven include Galanz, Midea, Electrolux, Whirlpool, Panasonic, Samsung, Daewoo, BSH Home Appliances, LG, SHARP, Brandt, GE (Haier), Candy, Moulinex, Breville etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Microwave Oven. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Microwave Oven market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Microwave Oven market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Microwave Oven industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.  

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Microwave Oven Include:

Galanz

Midea

Electrolux

Whirlpool

Panasonic

Samsung

Daewoo

BSH Home Appliances

LG

SHARP

Brandt

GE (Haier)

Candy

Moulinex

Breville

Microwave Oven Product Segment Include:

Solo Microwave Oven

Built-In Microwave Oven

Countertop Microwave Oven

Drawer Microwave Oven

Microwave Oven Product Application Include:

Household

Commercial

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global Microwave Oven Industry PESTEL Analysis

Chapter 3: Global Microwave Oven Industry Porter’s Five Forces Analysis

Chapter 4: Global Microwave Oven Major Regional Market Size (Revenue, Sales, Price) and Forecast Analysis

Chapter 5: Global Microwave Oven Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Microwave Oven Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe Microwave Oven Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China Microwave Oven Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) Microwave Oven Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America Microwave Oven Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa Microwave Oven Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global Microwave Oven Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources


1 Microwave Oven Market Overview
1.1 Product Definition and Statistical Scope
1.2 Microwave Oven Product by Type
1.2.1 Solo Microwave Oven
1.2.2 Built-In Microwave Oven
1.2.3 Countertop Microwave Oven
1.2.4 Drawer Microwave Oven
1.3 Microwave Oven Product by Application
1.3.1 Household
1.3.2 Commercial
1.4 Global Microwave Oven Market Revenue and Sales Analysis
1.4.1 Global Microwave Oven Market Size Analysis (2020-2032)
1.4.2 Global Microwave Oven Market Sales Analysis (2020-2032)
1.4.3 Global Microwave Oven Market Sales Price Trend Analysis (2020-2032)
1.5 Microwave Oven Industry Trends and Innovation
1.5.1 Microwave Oven Industry Trends and Innovation
1.5.2 Microwave Oven Market Drivers and Challenges
2 Microwave Oven Market PESTEL Analysis
2.1 Political Factors Analysis
2.2 Economic Factors Analysis
2.3 Social Factors Analysis
2.4 Technological Factors Analysis
2.5 Environmental Factors Analysis
2.6 Legal Factors Analysis
3 Microwave Oven Market Porter's Five Forces Analysis
3.1 Competitive Rivalry
3.2 Threat of New Entrants
3.3 Bargaining Power of Suppliers
3.4 Bargaining Power of Buyers
3.5 Threat of Substitutes
4 Global Microwave Oven Market Analysis by Regions
4.1 Global Microwave Oven Overall Market: 2024 VS 2025 VS 2032
4.2 Global Microwave Oven Revenue and Forecast Analysis (2020-2032)
4.2.1 Global Microwave Oven Revenue and Market Share by Region (2020-2025)
4.2.2 Global Microwave Oven Revenue Forecast by Region (2026-2032)
4.3 Global Microwave Oven Sales and Forecast Analysis (2020-2032)
4.3.1 Global Microwave Oven Sales and Market Share by Region (2020-2025)
4.3.2 Global Microwave Oven Sales Forecast by Region (2026-2032)
4.4 Global Microwave Oven Sales Price Trend Analysis (2020-2032)
5 Global Microwave Oven Market Size by Type and Application
5.1 Global Microwave Oven Market Size by Type
5.1.1 Global Microwave Oven Revenue and Forecast Analysis by Type (2020-2032)
5.1.2 Global Microwave Oven Sales and Forecast Analysis by Type (2020-2032)
5.2 Global Microwave Oven Market Size by Application
5.2.1 Global Microwave Oven Revenue and Forecast Analysis by Application (2020-2032)
5.2.2 Global Microwave Oven Sales and Forecast Analysis by Application (2020-2032)
6 North America
6.1 North America Microwave Oven Market Size and Growth Rate Analysis (2020-2032)
6.2 North America Key Manufacturers Analysis
6.3 North America Microwave Oven Market Size by Type
6.3.1 North America Microwave Oven Sales by Type (2020-2032)
6.3.2 North America Microwave Oven Revenue by Type (2020-2032)
6.4 North America Microwave Oven Market Size by Application
6.4.1 North America Microwave Oven Sales by Application (2020-2032)
6.4.2 North America Microwave Oven Revenue by Application (2020-2032)
6.5 North America Microwave Oven Market Size by Country
6.5.1 US
6.5.2 Canada
7 Europe
7.1 Europe Microwave Oven Market Size and Growth Rate Analysis (2020-2032)
7.2 Europe Key Manufacturers Analysis
7.3 Europe Microwave Oven Market Size by Type
7.3.1 Europe Microwave Oven Sales by Type (2020-2032)
7.3.2 Europe Microwave Oven Revenue by Type (2020-2032)
7.4 Europe Microwave Oven Market Size by Application
7.4.1 Europe Microwave Oven Sales by Application (2020-2032)
7.4.2 Europe Microwave Oven Revenue by Application (2020-2032)
7.5 Europe Microwave Oven Market Size by Country
7.5.1 Germany
7.5.2 France
7.5.3 United Kingdom
7.5.4 Italy
7.5.5 Spain
7.5.6 Benelux
8 China
8.1 China Microwave Oven Market Size and Growth Rate Analysis (2020-2032)
8.2 China Key Manufacturers Analysis
8.3 China Microwave Oven Market Size by Type
8.3.1 China Microwave Oven Sales by Type (2020-2032)
8.3.2 China Microwave Oven Revenue by Type (2020-2032)
8.4 China Microwave Oven Market Size by Application
8.4.1 China Microwave Oven Sales by Application (2020-2032)
8.4.2 China Microwave Oven Revenue by Application (2020-2032)
9 APAC (excl. China)
9.1 APAC (excl. China) Microwave Oven Market Size and Growth Rate Analysis (2020-2032)
9.2 APAC (excl. China) Key Manufacturers Analysis
9.3 APAC (excl. China) Microwave Oven Market Size by Type
9.3.1 APAC (excl. China) Microwave Oven Sales by Type (2020-2032)
9.3.2 APAC (excl. China) Microwave Oven Revenue by Type (2020-2032)
9.4 APAC (excl. China) Microwave Oven Market Size by Application
9.4.1 APAC (excl. China) Microwave Oven Sales by Application (2020-2032)
9.4.2 APAC (excl. China) Microwave Oven Revenue by Application (2020-2032)
9.5 APAC (excl. China) Microwave Oven Market Size by Country
9.5.1 Japan
9.5.2 South Korea
9.5.3 India
9.5.4 Australia
9.5.5 Southeast Asia
10 Latin America
10.1 Latin America Microwave Oven Market Size and Growth Rate Analysis (2020-2032)
10.2 Latin America Key Manufacturers Analysis
10.3 Latin America Microwave Oven Market Size by Type
10.3.1 Latin America Microwave Oven Sales by Type (2020-2032)
10.3.2 Latin America Microwave Oven Revenue by Type (2020-2032)
10.4 Latin America Microwave Oven Market Size by Application
10.4.1 Latin America Microwave Oven Sales by Application (2020-2032)
10.4.2 Latin America Microwave Oven Revenue by Application (2020-2032)
10.5 Latin America Microwave Oven Market Size by Country
10.6 Latin America Microwave Oven Market Size by Country
10.6.1 Mexico
10.6.2 Brazil
11 Middle East & Africa
11.1 Middle East & Africa Microwave Oven Market Size and Growth Rate Analysis (2020-2032)
11.2 Middle East & Africa Key Manufacturers Analysis
11.3 Middle East & Africa Microwave Oven Market Size by Type
11.3.1 Middle East & Africa Microwave Oven Sales by Type (2020-2032)
11.3.2 Middle East & Africa Microwave Oven Revenue by Type (2020-2032)
11.4 Middle East & Africa Microwave Oven Market Size by Application
11.4.1 Middle East & Africa Microwave Oven Sales by Application (2020-2032)
11.4.2 Middle East & Africa Microwave Oven Revenue by Application (2020-2032)
11.5 Middle East Microwave Oven Market Size by Country
11.5.1 Saudi Arabia
11.5.2 South Africa
12 Competition by Manufacturers
12.1 Global Microwave Oven Market Sales, Revenue and Price by Key Manufacturers (2021-2025)
12.1.1 Global Microwave Oven Market Sales by Key Manufacturers (2021-2025)
12.1.2 Global Microwave Oven Market Revenue by Key Manufacturers (2021-2025)
12.1.3 Global Microwave Oven Average Sales Price by Manufacturers (2021-2025)
12.2 Microwave Oven Competitive Landscape Analysis and Market Dynamic
12.2.1 Microwave Oven Competitive Landscape Analysis
12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales
12.2.3 Market Dynamic
13 Key Companies Analysis
13.1 Galanz
13.1.1 Galanz Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.1.2 Galanz Microwave Oven Product Portfolio
13.1.3 Galanz Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.2 Midea
13.2.1 Midea Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.2.2 Midea Microwave Oven Product Portfolio
13.2.3 Midea Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.3 Electrolux
13.3.1 Electrolux Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.3.2 Electrolux Microwave Oven Product Portfolio
13.3.3 Electrolux Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.4 Whirlpool
13.4.1 Whirlpool Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.4.2 Whirlpool Microwave Oven Product Portfolio
13.4.3 Whirlpool Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.5 Panasonic
13.5.1 Panasonic Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.5.2 Panasonic Microwave Oven Product Portfolio
13.5.3 Panasonic Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.6 Samsung
13.6.1 Samsung Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.6.2 Samsung Microwave Oven Product Portfolio
13.6.3 Samsung Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.7 Daewoo
13.7.1 Daewoo Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.7.2 Daewoo Microwave Oven Product Portfolio
13.7.3 Daewoo Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.8 BSH Home Appliances
13.8.1 BSH Home Appliances Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.8.2 BSH Home Appliances Microwave Oven Product Portfolio
13.8.3 BSH Home Appliances Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.9 LG
13.9.1 LG Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.9.2 LG Microwave Oven Product Portfolio
13.9.3 LG Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.10 SHARP
13.10.1 SHARP Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.10.2 SHARP Microwave Oven Product Portfolio
13.10.3 SHARP Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.11 Brandt
13.11.1 Brandt Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.11.2 Brandt Microwave Oven Product Portfolio
13.11.3 Brandt Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.12 GE (Haier)
13.12.1 GE (Haier) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.12.2 GE (Haier) Microwave Oven Product Portfolio
13.12.3 GE (Haier) Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.13 Candy
13.13.1 Candy Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.13.2 Candy Microwave Oven Product Portfolio
13.13.3 Candy Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.14 Moulinex
13.14.1 Moulinex Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.14.2 Moulinex Microwave Oven Product Portfolio
13.14.3 Moulinex Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
13.15 Breville
13.15.1 Breville Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.15.2 Breville Microwave Oven Product Portfolio
13.15.3 Breville Microwave Oven Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
14 Industry Chain Analysis
14.1 Microwave Oven Industry Chain Analysis
14.2 Microwave Oven Industry Raw Material and Suppliers Analysis
14.2.1 Microwave Oven Key Raw Material Supply Analysis
14.2.2 Raw Material Suppliers and Contact Information
14.3 Microwave Oven Typical Downstream Customers
14.4 Microwave Oven Sales Channel Analysis
15 Research Findings and Conclusion
16 Methodology and Data Source
16.1 Methodology/Research Approach
16.2 Research Scope
16.3 Benchmarks and Assumptions
16.4 Date Source
16.4.1 Primary Sources
16.4.2 Secondary Sources
16.5 Data Cross Validation
16.6 Disclaimer

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