Global K-12 Instruction Material Competitive Landscape Professional Research Report 2025

Research Summary

K-12 instruction materials refer to the educational resources and content used for teaching students in kindergarten through twelfth grade. These materials encompass a wide range of resources, including textbooks, workbooks, lesson plans, multimedia presentations, educational software, and other learning aids. The goal of K-12 instruction materials is to provide educators with the necessary tools to deliver effective lessons and engage students in the learning process. These materials are often aligned with curriculum standards and educational objectives, catering to the diverse needs and learning styles of students across different grade levels. In modern education, there is a growing emphasis on incorporating digital and interactive instructional materials to enhance the teaching and learning experience, fostering a more dynamic and personalized educational environment.

According to DIResearch's in-depth investigation and research, the global K-12 Instruction Material market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.

The major global  manufacturers of K-12 Instruction Material include Hachette Book Group, Houghton Mifflin Harcourt, Macmillan, McGraw-Hill, Pearson, Scholastic, Cengage Learning, Mastery Education, Santillana, Follett, Franz Cornelsen, Gakken, Kyowon etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of K-12 Instruction Material. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global K-12 Instruction Material market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the K-12 Instruction Material market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of K-12 Instruction Material industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.  

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of K-12 Instruction Material Include:

Hachette Book Group

Houghton Mifflin Harcourt

Macmillan

McGraw-Hill

Pearson

Scholastic

Cengage Learning

Mastery Education

Santillana

Follett

Franz Cornelsen

Gakken

Kyowon

K-12 Instruction Material Product Segment Include:

Traditional Instruction Material

Digital Instruction Material

K-12 Instruction Material Product Application Include:

Secondary Education

Elementary Education

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global K-12 Instruction Material Industry PESTEL Analysis

Chapter 3: Global K-12 Instruction Material Industry Porter’s Five Forces Analysis

Chapter 4: Global K-12 Instruction Material Major Regional Market Size and Forecast Analysis

Chapter 5: Global K-12 Instruction Material Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Passenger K-12 Instruction Material Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe K-12 Instruction Material Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China K-12 Instruction Material Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) K-12 Instruction Material Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America K-12 Instruction Material Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa K-12 Instruction Material Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global K-12 Instruction Material Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources


1 K-12 Instruction Material Market Overview
1.1 Product Definition and Statistical Scope
1.2 K-12 Instruction Material Product by Type
1.2.1 Traditional Instruction Material
1.2.2 Digital Instruction Material
1.3 K-12 Instruction Material Product by Application
1.3.1 Secondary Education
1.3.2 Elementary Education
1.4 Global K-12 Instruction Material Market Size Analysis (2020-2032)
1.5 K-12 Instruction Material Market Development Status and Trends
1.5.1 K-12 Instruction Material Industry Development Status Analysis
1.5.2 K-12 Instruction Material Industry Development Trends Analysis
2 K-12 Instruction Material Market PESTEL Analysis
2.1 Political Factors Analysis
2.2 Economic Factors Analysis
2.3 Social Factors Analysis
2.4 Technological Factors Analysis
2.5 Environmental Factors Analysis
2.6 Legal Factors Analysis
3 K-12 Instruction Material Market Porter's Five Forces Analysis
3.1 Competitive Rivalry
3.2 Threat of New Entrants
3.3 Bargaining Power of Suppliers
3.4 Bargaining Power of Buyers
3.5 Threat of Substitutes
4 Global K-12 Instruction Material Market Analysis by Regions
4.1 Global K-12 Instruction Material Overall Market: 2024 VS 2025 VS 2032
4.2 Global K-12 Instruction Material Revenue and Forecast Analysis (2020-2032)
4.2.1 Global K-12 Instruction Material Revenue and Market Share by Region (2020-2025)
4.2.2 Global K-12 Instruction Material Revenue Forecast by Region (2026-2032)
5 Global K-12 Instruction Material Market Size by Type and Application
5.1 Global K-12 Instruction Material Market Size by Type (2020-2032)
5.2 Global K-12 Instruction Material Market Size by Application (2020-2032)
6 North America
6.1 North America K-12 Instruction Material Market Size and Growth Rate Analysis (2020-2032)
6.2 North America Key Manufacturers Analysis
6.3 North America K-12 Instruction Material Market Size by Type
6.4 North America K-12 Instruction Material Market Size by Application
6.5 North America K-12 Instruction Material Market Size by Country
6.5.1 US
6.5.2 Canada
7 Europe
7.1 Europe K-12 Instruction Material Market Size and Growth Rate Analysis (2020-2032)
7.2 Europe Key Manufacturers Analysis
7.3 Europe K-12 Instruction Material Market Size by Type
7.4 Europe K-12 Instruction Material Market Size by Application
7.5 Europe K-12 Instruction Material Market Size by Country
7.5.1 Germany
7.5.2 France
7.5.3 United Kingdom
7.5.4 Italy
7.5.5 Spain
7.5.6 Benelux
8 China
8.1 China K-12 Instruction Material Market Size and Growth Rate Analysis (2020-2032)
8.2 China Key Manufacturers Analysis
8.3 China K-12 Instruction Material Market Size by Type
8.4 China K-12 Instruction Material Market Size by Application
9 APAC (excl. China)
9.1 APAC (excl. China) K-12 Instruction Material Market Size and Growth Rate Analysis (2020-2032)
9.2 APAC (excl. China) Key Manufacturers Analysis
9.3 APAC (excl. China) K-12 Instruction Material Market Size by Type
9.4 APAC (excl. China) K-12 Instruction Material Market Size by Application
9.5 APAC (excl. China) K-12 Instruction Material Market Size by Country
9.5.1 Japan
9.5.2 South Korea
9.5.3 India
9.5.4 Australia
9.5.5 Southeast Asia
10 Latin America
10.1 Latin America K-12 Instruction Material Market Size and Growth Rate Analysis (2020-2032)
10.2 Latin America Key Manufacturers Analysis
10.3 Latin America K-12 Instruction Material Market Size by Type
10.4 Latin America K-12 Instruction Material Market Size by Application
10.5 Latin America K-12 Instruction Material Market Size by Country
10.5.1 Mexico
10.5.2 Brazil
11 Middle East & Africa
11.1 Middle East & Africa K-12 Instruction Material Market Size and Growth Rate Analysis (2020-2032)
11.2 Middle East & Africa Key Manufacturers Analysis
11.3 Middle East & Africa K-12 Instruction Material Market Size by Type
11.4 Middle East & Africa K-12 Instruction Material Market Size by Application
11.5 Middle East & Africa K-12 Instruction Material Market Size by Country
11.5.1 Saudi Arabia
11.5.2 South Africa
12 Competition by Manufacturers
12.1 Global K-12 Instruction Material Market Revenue by Key Manufacturers (2021-2025)
12.2 K-12 Instruction Material Competitive Landscape Analysis and Market Dynamic
12.2.1 K-12 Instruction Material Competitive Landscape Analysis
12.2.2 Global Key Manufacturers Headquarter Location and Key Area Sales
12.2.3 Market Dynamic
13 Key Companies Analysis
13.1 Hachette Book Group
13.1.1 Hachette Book Group Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.1.2 Hachette Book Group K-12 Instruction Material Product Portfolio
13.1.3 Hachette Book Group K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.2 Houghton Mifflin Harcourt
13.2.1 Houghton Mifflin Harcourt Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.2.2 Houghton Mifflin Harcourt K-12 Instruction Material Product Portfolio
13.2.3 Houghton Mifflin Harcourt K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.3 Macmillan
13.3.1 Macmillan Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.3.2 Macmillan K-12 Instruction Material Product Portfolio
13.3.3 Macmillan K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.4 McGraw-Hill
13.4.1 McGraw-Hill Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.4.2 McGraw-Hill K-12 Instruction Material Product Portfolio
13.4.3 McGraw-Hill K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.5 Pearson
13.5.1 Pearson Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.5.2 Pearson K-12 Instruction Material Product Portfolio
13.5.3 Pearson K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.6 Scholastic
13.6.1 Scholastic Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.6.2 Scholastic K-12 Instruction Material Product Portfolio
13.6.3 Scholastic K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.7 Cengage Learning
13.7.1 Cengage Learning Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.7.2 Cengage Learning K-12 Instruction Material Product Portfolio
13.7.3 Cengage Learning K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.8 Mastery Education
13.8.1 Mastery Education Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.8.2 Mastery Education K-12 Instruction Material Product Portfolio
13.8.3 Mastery Education K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.9 Santillana
13.9.1 Santillana Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.9.2 Santillana K-12 Instruction Material Product Portfolio
13.9.3 Santillana K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.10 Follett
13.10.1 Follett Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.10.2 Follett K-12 Instruction Material Product Portfolio
13.10.3 Follett K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.11 Franz Cornelsen
13.11.1 Franz Cornelsen Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.11.2 Franz Cornelsen K-12 Instruction Material Product Portfolio
13.11.3 Franz Cornelsen K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.12 Gakken
13.12.1 Gakken Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.12.2 Gakken K-12 Instruction Material Product Portfolio
13.12.3 Gakken K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
13.13 Kyowon
13.13.1 Kyowon Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.13.2 Kyowon K-12 Instruction Material Product Portfolio
13.13.3 Kyowon K-12 Instruction Material Market Data Analysis (Revenue, Gross Margin and Market Share) (2021-2025)
14 Industry Chain Analysis
14.1 K-12 Instruction Material Industry Chain Analysis
14.2 K-12 Instruction Material Industry Raw Material and Suppliers Analysis
14.2.1 K-12 Instruction Material Key Raw Material Supply Analysis
14.2.2 Raw Material Suppliers and Contact Information
14.3 K-12 Instruction Material Typical Downstream Customers
14.4 K-12 Instruction Material Sales Channel Analysis
15 Research Findings and Conclusion
16 Methodology and Data Source
16.1 Methodology/Research Approach
16.2 Research Scope
16.3 Benchmarks and Assumptions
16.4 Date Source
16.4.1 Primary Sources
16.4.2 Secondary Sources
16.5 Data Cross Validation
16.6 Disclaimer

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