Global Automotive Exterior Coating Competitive Landscape Professional Research Report 2025

Research Summary

Automotive exterior coating is a protective layer applied to the outer surfaces of vehicles to enhance their appearance and durability while providing defense against environmental elements. Typically applied to body panels, trim, bumpers, and wheels, these coatings include paint, clear coat, ceramic coatings, and vinyl wraps. Paint is the most common type, offering a wide range of colors and finishes. Clear coat provides an additional protective layer over the base paint, while ceramic coatings offer superior resistance to scratches, chemicals, and UV rays. Vinyl wraps, on the other hand, provide a customizable alternative to paint. Automotive exterior coatings are essential for preserving the aesthetic appeal and value of vehicles, protecting them from wear, fading, and damage caused by exposure to sunlight, moisture, road debris, and pollutants.

According to DIResearch's in-depth investigation and research, the global Automotive Exterior Coating market size was valued at XX Million USD in 2024 and is projected to reach XX Million USD by 2032, with a CAGR of XX% (2025-2032). Notably, the China market has changed rapidly in the past few years. By 2024, China's market size is expected to be XX Million USD, representing approximately XX% of the global market share. By 2032, it is anticipated to grow further to XX Million USD, contributing XX% to the worldwide market share.

The major global  manufacturers of Automotive Exterior Coating include AkzoNobel, BASF, PPG Industries, Axalta Coating Systems, Nippon Paint, Kansai Paint, Worwag, Xiangjiang Kansai Paint, KCC Corporation, Donglai Coating Technology, Peter Lacke, KNT etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Automotive Exterior Coating. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Automotive Exterior Coating market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Automotive Exterior Coating market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Automotive Exterior Coating industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.  

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Automotive Exterior Coating Include:

AkzoNobel

BASF

PPG Industries

Axalta Coating Systems

Nippon Paint

Kansai Paint

Worwag

Xiangjiang Kansai Paint

KCC Corporation

Donglai Coating Technology

Peter Lacke

KNT

Automotive Exterior Coating Product Segment Include:

Primer

Basecoat

Clearcoat

Automotive Exterior Coating Product Application Include:

Passenger Vehicle

Commercial Vehicle

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global Automotive Exterior Coating Industry PESTEL Analysis

Chapter 3: Global Automotive Exterior Coating Industry Porter’s Five Forces Analysis

Chapter 4: Global Automotive Exterior Coating Major Regional Market Size (Revenue, Sales, Price) and Forecast Analysis

Chapter 5: Global Automotive Exterior Coating Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Automotive Exterior Coating Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe Automotive Exterior Coating Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China Automotive Exterior Coating Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) Automotive Exterior Coating Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America Automotive Exterior Coating Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa Automotive Exterior Coating Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global Automotive Exterior Coating Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources