Global Wheat Bran Market - 2022-2029

Global Wheat Bran Market - 2022-2029

Market Overview

The global wheat bran market was valued at USD XX million in 2021. It is forecasted to reach USD XX million by 2029, growing at a CAGR of XX% during the forecast period (2022-2029).

Wheat bran is the wheat kernel's outer hull, typically removed during processing. Wheat bran is rich in fiber and other non-calorie nutrients. Wheat bran is one of the most dominant dietary fiber sources in the baking industry, increasing the wheat bran market. Wheat bran used in bread-making systems changes dough properties, processing techniques and bread quality properties. Wheat bran is an abundant source of dietary fiber, which helps improve bowel health and help to prevent colon cancer, high cholesterol and blood pressure, and other such conditions. Wheat bran contains minerals and vitamins and bioactive compounds like phenolic acids, arabinoxylans, alkylresorcinol and phytosterols. These compounds help in the prevention of cardiovascular disease. The nutritional benefits of fiber in wheat bran have led to an increase in the production of high-fiber bread, which is expected to increase the wheat bran market.

Market Dynamics:

Rising demand for high fiber foods among consumers to bolster the wheat bran market growth

The factors such as a rising trend of fiber-rich diet among consumers coupled with increasing demand for high-fiber food will boost the market's growth. Also, the integration of wheat millers for the food processing industry and rising R&D activities of high-quality wheat miller brans will fuel the market's growth during the forecast period. In addition, the components of wheat bran, such as phytic acid, polyphenols, vitamins, and minerals, possess health benefits for humans, including preventative effects against cancer and type two diabetes. It has zero saturated fat and zeroes cholesterol, thus being suitable food for people with certain medical conditions and diet restrictions. Thus, this drive for healthy food is likely to aid the growth of the wheat bran market in the forecast period.

However, the rising popularity of gluten-free food products is expected to decrease the market share during the forecast period. Also, the rising prevalence of celiac disease, constantly evolving dietary patterns, and increasing availability of wheat-bran substitutes will hamper the market growth.

Market Segmentation:

Animal feed for the highest share in global wheat bran market

In 2021, the animal feed segment had the highest revenue share of more than XX percent. Animal farmers have started investing in high-quality animal feed that improves their health and output. The rising interest in fiber-rich animal feeds necessitated feed manufacturers to invest in novel ingredients that satisfy the nutritional needs of animals. Dietary fiber is as important in animal nutrition as it does in human nutrition. The growing knowledge regarding the relation between high fiber diets and a healthy gastrointestinal tract has increased the demand for high fiber feed among animal farmers. This factor has considerably amplified the utilization of wheat bran across the livestock feed industry.

Wheat bran is palatable and popular for its ability to prevent constipation because of its absorption and water-holding capacities. In many developing countries, bran and similar feedstuffs are the main energy supplements for livestock. Along with high fiber content, bran also has high protein content. These factors are anticipated to demand in the segment growth.

Geographical Penetration:

Asia Pacific is the dominating region during the forecast period

In 2021, Asia Pacific had the highest revenue share of almost XX percent. The region is a major production hub of wheat and wheat milled products. Also, a huge chunk of the livestock population is anticipated to increase the demand for bran as animal feed. These factors are expected to boost the demand for the market. Additionally, changing lifestyle of the consumer in terms of consumption patterns coupled with a higher rate of adoption of fiber-rich products such as bran will increase the footprint of the wheat bran market share.

North America will contribute a higher market share during the forecast period due to increasing awareness among the population regarding added health benefits. Also, the integration of wheat bran into animal feed and the rising number of dominant players in the region will boost the market's growth.

Competitive Landscape:

The global wheat bran market is a concentrated market with the major share held by key players. The major players include GoodMills Group GmbH, Ardent Mills, Star of West Milling Co., Nisshin Seifun Group Inc., Harinera Vilafranquina S.A, Wilmar International Ltd, Hindustan Animal Feeds, Arti Roller Flour Industries Ltd., Vaighai Agro Products Limited, and Siemer Milling Co., among others. The key players focused on acquiring small manufacturing to expand the business in local and foreign markets. Some players have been expanding their geographical presence by acquiring or merging with the manufacturers in the foreign market. For example, GoodMills Group GmbH launched ultra-finely ground and stabilized wheat bran in September 2019. The product allows it to be metabolized optimally by intestinal bacteria. Additionally, the product enables natural sugar reduction, tapping into this trend and the craze for gut health.

COVID-19 Impact:

Negative impact on the global wheat bran market

The spread of COVID-19 has affected the whole wheat bran sector by disrupting raw material transport, decreased mining facilities, and distribution logistics. The pandemic spread has put various restrictions on the aviation industry, such as a ban on international flights, which will lead to a drop in transporting dry bulk cargo consignments. Labor shortages and disruptions in the supply chain will also severely affect the production and delivery schedules. However, the production of wheat bran will be increased due to the opportunity of wheat bran R&D invocation products associated with the manufacturing companies in the upcoming years.

The global wheat bran market report would provide an access to approximately 53 market data tables, 44 figures and 170 pages