Global Water Hardness Test Strip Market - 2022-2029
Market Overview
Water hardness test strip market was valued at USD XX million in 2021. It is forecasted to reach USD XX million by 2029, growing at a CAGR of 4.4% during the forecast period (2022-2029).
Water testing kits are the type of tools which are used for testing of untreated water sources such as ground water, rain water, tap water and water from municipal and industrial processes among others. These kits are extensively used for testing different features of a water sample such as salinity, turbidity, diffused oxygen ingredients, hardness and various other characteristics. The range of water test kits includes hardness, alkalinity, chlorides, phosphates, sulphites, fluorides, residual chlorine, iron testing among others. The rise in number of industrial establishments, surge in rate of urbanization have been key factors that drive the overall value sales growth of water hardness test strip market.
Market Dynamics:
Growing demand for laboratory testing of water in civil bodies
With the growing stringency of regulations about the hardness of water, the water hardness test strips market is growing significantly. Municipal bodies and civic societies are generally slow acceptors of new technologies. Still, test strips being economical and cost-effective products for water hardness testing, are highly accepted by the civic bodies in different regions. In addition, stringent government regulations have played a major role in adopting water hardness test strips by civil bodies for quality water testing. In the last 20 years, government expenditures on water testing development have increased in many developing countries like India and China. Organization for Economic Co-operation and Development (OECD) listed that countries spend over USD 200 billion to rehabilitate existing infrastructure, with environmental and health regulations to maintain the required water quality and supply. However, consumers' growing demand for good quality water with rich amounts of vitamins and minerals enables civil and municipal bodies to adopt the growing technology for laboratory testing of water. Civil bodies invested significantly in upgrading their testing technology to meet water quality norms. It is projected to drive the growth of the global water hardness test strips market.
Market Segmentation:
Calcium concentration measurement segment accounted for the highest share in global water hardness test strip market
In 2021, calcium concentration measurement segment had the highest revenue share of over XX percent. Calcium is in the form of Ca2+ ions and is one of the major inorganic cations, or positive ions, in saltwater and freshwater. It can originate from the dissociation of salts, such as calcium chloride or calcium sulfate, in water. Most calcium comes from the stream flowing over limestone, CaCO3, gypsum, and other calcium-containing rocks and minerals. Calcium carbonate is relatively insoluble in water but dissolves more readily in water containing significant levels of dissolved carbon dioxide. The calcium ions (Ca2+) concentration in freshwater is found in a range of 0 to 100 mg/L and usually has the highest concentration of any freshwater cation. A level of 50 mg/L is recommended as the upper limit for drinking water. The value of calcium hardness as CaCO3 was obtained by multiplying the Ca2+ concentration by a factor of 100/40, or 2.5. Another common measurement of water hardness is known as total hardness as CaCO3. This measurement takes into account both Ca2+ and Mg2+ ions.
Geographical Penetration:
Asia pacific is the dominating region during the forecast period
In 2021, Major developing countries in the region like India and China strongly demand water hardness testing strips that drive market growth. Key players in the market are eying the promising growth scenario of emerging economies in the Asia Pacific, and this trend is expected to provide a strong growth impetus. Increasing Industrialization in the region increased people's awareness regarding water pollution, degradation, and water quality. It has resulted in implementing numerous water quality protection acts, which are the key opportunities for the water hardness test strips market. Technological innovations and advancements in the water hardness testing kit for water treatment analysis drive market growth. India, Australia & New Zealand, and Southeast Asia are some of the regional hotspots exhibiting the highest growth rate in that order for the sales performance of water hardness test strips and increasing health hazards associated with hard water fuel the demand for water hardness test strips market. Increasing research and development and technological advancements by manufacturers help drive market growth. Increasing water-borne disease count in India attracts consumers to improve water quality; hence the demand for the water hardness test strips is increased. Intake of safe drinking water improves living standards by reducing the disease burden. Globally, approximately 2 billion people consume contaminated water. The intake of such unsafe water can result in water-borne diseases. For instance, according to a 2020 report of WaterAid India, 1 in every 10 people drink water from an unsafe drinking water source. In India, these water-borne diseases are estimated to pose an economic burden of approximately 600 million USD per year, as per a UNICEF update. Safe drinking Water and proper sanitation measures are necessary to prevent the outbreak of water-borne diseases. Hence, increasing awareness about water quality drives market growth.
Competitive Landscape:
There are several established participants in the industry and local manufacturers; hence, the market is fragmented. Some major market players are Aqua Cure Ltd., Avantor Inc., Danaher Corporation, Isolab Laborgerate GmbH, Johnson Test Paper Ltd., LaMotte Company, Merck KGaA, Serim Research Corporation and Spectris among others. Some major companies are launching new products in the market to expand their product portfolio. For instance, in April 2019, Culligan International launched In-Home Water Test Kits. These kits are named Culligan essential water test kit and Culligan Comprehensive water test kit. This kit is helpful for homeowners to ensure their water is safe and clean. This kit is specially designed to detect 10-25 common contaminants in water; the Culligan water test kits are available on the online platform. The Culligan essential water test kit provides convenience and safety, enabling individuals to test for 10 common water contaminants. These include bacteria, copper, free chlorine, iron, nitrate, nitrite, lead, pesticide, pH level, total dissolved solids (TDS) meter and hardness level. This kit provides quick results. Culligan's comprehensive water test kit helps check for 25 additional contaminants through Culligan's National Environmental Laboratory Accreditation Program (NELAP) certified lab. It includes arsenic, chloride, fluoride and sulfate.
COVID-19 Impact:
Negative impact on the global water hardness test strip market
All country's economies have experienced slow growth due to the COVID-19 pandemic due to the shutdown of testing laboratories and negatively affecting the water hardness test strip market. Due to the government's strict regulation of lockdown to avoid contamination, testing laboratories are closed for a certain period, which slows down the market growth. Various industries were closed during the pandemic, so the water testing strip demand decreased in the pandemic. These factors adversely affected the market during the pandemic. Lockdowns resulting from the COVID-19 pandemic caused people to delay undergoing water testing, thus affecting the number of tests being performed. The water hardness test strip market witnessed a shortfall at the beginning of the COVID-19 crisis due to decreased demand from the industrial sector.
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