Global Sparkling Water Market - 2023-2030

Global Sparkling Water Market - 2023-2030

The Global Sparkling Water Market reached US$ 32.6 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 72.4 billion by 2030. The market is growing at a CAGR of 10.5% during the forecast period 2023-2030.

The trend in sparkling water is a small representation of a much larger non-alcoholic beverage industry trend. A significant shift towards healthy and nutritious beverages is driven by a growing number of customers concerned about their health, driving the sparkling water market size.

Sparkling mineral water, unsweetened sparkling water, carbonated water, fruit-infused sparkling water, and natural flavors are all different types of sparkling water that create lucative sales in the global sparkling water market revenue. Sparkling water fizzes from carbonation, which is done by dissolving carbon dioxide in plain water using carbonation technology.

Sparkling water machines allow users to control the level of carbonation and bubbles in their drink and experiment with flavors. Packaging options include single-use plastic bottles, reusable glass bottles, and aluminum cans. As consumers look for healthier alternatives to sugary drinks, the popularity of flavored carbonated water continues to grow.

Market Dynamics

The Growing Consumer Interest in Living Healthy Lifestyles

Consumer preference for sparkling water over soda and other sweetened fizzy drinks, because it keeps them hydrated is a key factor driving market revenue growth. While sparkling water is sugar- and calorie-free, the sugar in drinks erodes tooth enamel. Carbonated water aids in bowel movements, especially for those who are constipated.

For instance, sparkling water has been shown by researchers to improve heart health and lessen the severity of other dyspepsia symptoms, such as stomach pain. For example, on February 18, 2021, PepsiCo, Inc. launched five new flavors of sparkling water with caffeine. Among the flavors available under the bubbly brand are triple berries, blood orange grapefruit, blueberry pomegranate, citrus cherry flavors, mango passion fruit, and blood orange grapefruit.

High Cost of Sparkling Water is Hampering the Market Growth

The high cost of sparkling water significantly hinders the market’s growth. Consumers may find it challenging to justify the added expense of purchasing sparkling water, especially when compared to tap water or other alternatives.

As a result, some may opt to forego purchasing sparkling water altogether, which could impact sales and market growth. However, efforts to reduce production costs and increase efficiency may help make sparkling water more accessible to a broader range of consumers.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Artificial Intelligence Analysis

Artificial intelligence (AI) analysis is an emerging technology that has the potential to benefit the sparkling water industry in several ways. One area where AI analysis can be applied is monitoring and optimizing the production process of sparkling water. AI algorithms can analyze data in real-time, identifying areas of inefficiency or waste and suggesting solutions to improve production efficiency and reduce costs.

Another potential application of AI analysis is predicting consumer preferences and trends in the sparkling water market. By analyzing large datasets of consumer behavior and social media trends, AI can help companies identify emerging trends and create new flavors or packaging options that align with evolving consumer preferences.

Segment Analysis

The Global Sparkling Water Market is segmented based on product, category, packaging type, distribution channel and region.

Bottle Segment Accounts Sizable Share in the Global Sparkling Water Market

Bottles play a significant role in the sparkling water industry as they are the primary packaging option for this type of beverage. The bottles used for sparkling water are typically made of plastic, glass, or aluminum and are designed to withstand carbonation pressure. The choice of bottle material can impact the taste and freshness of the sparkling water, with glass being preferred by some consumers for its ability to maintain its natural taste and carbonation.

For instance, on January 11, 2022, Evian launched its first-ever sparkling water bottle. The packaging options for Evian Sparkling a one-liter PET plastic bottle made entirely of recycled materials, are available at Tesco stores.

Geographical Analysis

North America Holds the Largest Share in the Global Sparkling Water Market

The Global Sparkling Water Market is segmented by region into North America, South America, Europe, Asia-Pacific, Middle-East and Africa.

In 2022, North America accounted for more than 42.6% of the Global Sparkling Water Market, primarily due to increasing consumer demand for healthier beverage options. The trend towards more nutritious alternatives to soft drinks has been a major driver of this segment, with consumers seeking out sparkling water for its perceived health benefits, such as improved digestion and bone and heart health.

For instance, on May 8, 2021, PepsiCo launched its latest innovation, Soulboost, a sparkling water beverage with a splash of real juice and functional ingredients. Additionally, the easy availability of sparkling water across various distribution channels has contributed to the growth of this segment. With more and more retailers stocking sparkling water and consumers becoming increasingly aware of its health benefits, the North American sparkling water market is expected to grow in the forecast period.

Competitive Landscape

The major global players include Reignwood Investments UK Ltd., PepsiCo., Nestlé, A.G., The Coca-Cola Company, CG Roxane, LLC, Tempo Beverage Ltd, Keurig Dr Pepper Inc., Seven Up, Inc., Ferrarelle and Sanpellegrino S.p.A.

Why Purchase the Report?
• To visualize the Global Sparkling Water Market segmentation based on product, category, packaging type, distribution channel and region, and understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous Sparkling water market-level data points with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The Global Sparkling Water Market Report Would Provide Approximately 53 Tables, 46 Figures And 195 Pages.

Target Audience 2023
• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies