Global Pasta Market - 2023-2030

Global Pasta Market - 2023-2030


The Global Pasta Market will be US$ 45.5 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 79.3 billion by 2030. The market is growing at a CAGR of 7.2% during the forecast period 2023-2030.

Pasta is a staple food originating in Italy and gaining worldwide popularity. It is made from wheat flour or semolina dough mixed with water or eggs. The dough is typically kneaded and then shaped into various forms, such as tubes, sheets, or strands. Pasta is commonly boiled in water until it becomes soft and cooked, after which it is often served with various sauces, vegetables, meats, or cheeses.

The rise of plant-based diets and the increasing number of people adopting vegan lifestyles have led to a surge in demand for pasta made from alternative ingredients such as legumes (e.g., lentils, chickpeas) and vegetables (e.g., spinach, beetroot). These options provide a rich source of protein and nutrients.

Market Dynamics

The Convenience and Time-Saving Characteristics of Pasta are Anticipated to Grow the Pasta Market Growth

Pasta is known for its quick and easy preparation, making it a convenient choice for busy individuals and families. The demand for time-saving meal options has led to increased pasta consumption as a versatile and effortless dish. According to a survey by the National Pasta Association in the United States, 92% of respondents considered pasta a convenient meal solution. In comparison, 70% reported making pasta meals at least once a week.

Pasta is a versatile base paired with a wide range of sauces, vegetables, meats, and cheeses. Its adaptability to different flavors and ingredients allows endless recipe variations, making it appealing to a broad consumer base. A study published in Food Quality and Preference found that pasta dishes were perceived as highly versatile by consumers, allowing for customization and adaptation to personal preferences.

Rising Preference for Ethnic and International Cuisines is Expected to fuel the Pasta Market.

Ethnic and international cuisines often incorporate a wide range of flavors and ingredients. As a versatile food, pasta can easily adapt to these flavor profiles. By combining ethnic spices, herbs, and sauces, pasta manufacturers can create unique and flavorful pasta varieties that cater to the growing demand for diverse taste experiences.

The fusion of different culinary traditions has become increasingly popular. Pasta provides a versatile base that can be combined with ingredients and flavors from various cuisines. For example, Asian-inspired pasta dishes incorporating soy sauce, ginger, and sesame oil, or Mexican-inspired pasta dishes featuring chili peppers, lime, and cilantro. This cross-cultural fusion appeals to consumers seeking new and exciting taste combinations.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The Global Pasta Market is segmented based on product type, raw material, sauce type, distribution channel, and region.

Instant Pasta Segment Accounted for the Highest Share of the Global Pasta Market

The instant pasta segment has gained popularity due to its convenience and quick preparation time, aligning with the busy lifestyles of modern consumers. Instant pasta products cater to the growing demand for portable, ready-to-eat meal solutions.

These products are often designed for easy consumption at home, in the office, or while traveling. Manufacturers have expanded their offerings in the instant pasta segment, introducing various options such as instant noodles, pasta cups, and microwaveable pasta dishes. This diverse product range contributes to the segment's market share.

Geographical Analysis

Asia Pacific is the Fastest-Growing Market in the Pasta Industry

The increasing adoption of Western and international cuisines in Asia has contributed to the growing demand for pasta. As consumers become more exposed to different culinary traditions, pasta has gained popularity as a versatile and adaptable dish. The Asia Pacific region has experienced rapid population growth and urbanization, leading to changes in dietary habits and consumption patterns.

As more people move to urban areas and adopt busier lifestyles, there is an increased demand for convenient and time-saving food options like pasta. The region's expanding middle class and rising disposable incomes have resulted in a shift towards more diverse and globally influenced diets. Pasta, a popular and affordable food option, has seen increased consumption in line with the rising purchasing power of consumers.

Competitive Landscape

The major global players include the Pasta market are Barilla G.eR.F.lli S.p.A., Ebro Foods S.A., CAMPBELL SOUP COMPANY, TreeHouse Foods Inc., Unilever, The Kraft Heinz Company, BORGES INTERNATIONAL GROUP, Nestle, F.lli De Cecco di Filippo S.p.A., and Armanino Foods.

Why Purchase the Report?
• To understand key commercial assets and players to visualize the Global Pasta Market segmentation based on product type, raw material, sauce type, and distribution channel.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of pasta market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The Global Pasta Market Report Would Provide Approximately 69 Tables, 70 Figures And 200 Pages.

Target Audience 2023
• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies


1. Methodology and Scope
1.1. Research Methodology
1.2. Research Objective and Scope of the Report
2. Definition and Overview
3. Executive Summary
3.1. Snippet by Product Type
3.2. Snippet by Raw Material
3.3. Snippet by Sauce Type
3.4. Snippet by Distribution Channel
3.5. Snippet by Region
4. Dynamics
4.1. Impacting Factors
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunity
4.1.4. Impact Analysis
5. Industry Analysis
5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
6. COVID-19 Analysis
6.1. Analysis of COVID-19
6.1.1. Scenario Before COVID-19
6.1.2. Scenario During COVID-19
6.1.3. Scenario Post-COVID-19
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During the Pandemic
6.5. Manufacturers’ Strategic Initiatives
6.6. Conclusion
7. By Product Type
7.1. Introduction
7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
7.1.2. Market Attractiveness Index, By Product Type
7.2. Dried Pasta*
7.2.1. Introduction
7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Instant Pasta
7.4. Fresh Pasta
8. By Raw Material
8.1. Introduction
8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Raw Material
8.1.2. Market Attractiveness Index, By Raw Material
8.2. Durum Wheat Semolina*
8.2.1. Introduction
8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Refine Flour
8.4. Rice
8.5. Multigrain
8.6. Others
9. By Sauce Type
9.1. Introduction
9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Sauce Type
9.1.2. Market Attractiveness Index, By Sauce Type
9.2. White Sauce Pasta*
9.2.1. Introduction
9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Red Sauce
9.4. Mix Sauce Pasta
10. By Distribution Channel
10.1. Introduction
10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
10.1.2. Market Attractiveness Index, By Distribution Channel
10.2. Hypermarkets & Supermarkets*
10.2.1. Introduction
10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Convenience Stores
10.4. Specialty Stores
10.5. Online Sales
10.6. Others
11. By Region
11.1. Introduction
11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
11.1.2. Market Attractiveness Index, By Region
11.2. North America
11.2.1. Introduction
11.2.2. Key Region-Specific Dynamics
11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Raw Material
11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Sauce Type
11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
11.2.7.1. The U.S.
11.2.7.2. Canada
11.2.7.3. Mexico
11.3. Europe
11.3.1. Introduction
11.3.2. Key Region-Specific Dynamics
11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Raw Material
11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Sauce Type
11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
11.3.7.1. Germany
11.3.7.2. The UK
11.3.7.3. France
11.3.7.4. Italy
11.3.7.5. Spain
11.3.7.6. Rest of Europe
11.4. South America
11.4.1. Introduction
11.4.2. Key Region-Specific Dynamics
11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Raw Material
11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Sauce Type
11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
11.4.7.1. Brazil
11.4.7.2. Argentina
11.4.7.3. Rest of South America
11.5. Asia-Pacific
11.5.1. Introduction
11.5.2. Key Region-Specific Dynamics
11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Raw Material
11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Sauce Type
11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
11.5.7.1. China
11.5.7.2. India
11.5.7.3. Japan
11.5.7.4. Australia
11.5.7.5. Rest of Asia-Pacific
11.6. Middle East and Africa
11.6.1. Introduction
11.6.2. Key Region-Specific Dynamics
11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Raw Material
11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Sauce Type
11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
12. Competitive Landscape
12.1. Competitive Scenario
12.2. Market Positioning/Share Analysis
12.3. Mergers and Acquisitions Analysis
13. Company Profiles
13.1. Barilla G.eR.F.lli S.p.A.*
13.1.1. Company Overview
13.1.2. Product Portfolio and Description
13.1.3. Financial Overview
13.1.4. Key Developments
13.2. Ebro Foods S.A.
13.3. CAMPBELL SOUP COMPANY
13.4. TreeHouse Foods Inc.
13.5. Unilever
13.6. Kraft Heinz Company
13.7. BORGES INTERNATIONAL GROUP
13.8. Nestle
13.9. F.lli De Cecco di Filippo S.p.A.
13.10. Armanino Foods of Distinction
LIST NOT EXHAUSTIVE
14. Appendix
14.1. About Us and Services
14.2. Contact Us

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