Global Onion Powder Market - 2023-2030
Global Onion Powder Market reached US$ 9.48 billion in 2022 and is expected to reach US$ 14.80 billion by 2030, growing with a CAGR of 5.73% during the forecast period 2023-2030.
The market is witnessing a trend where consumers increasingly seek convenient ingredients like onion powder to simplify cooking and meal preparation, aligning with modern busy lifestyles. Onion powder finds versatile usage in a wide range of culinary applications. It is utilized in traditional dishes and also in various international cuisines, reflecting the trend of global flavor fusion driving market growth.
Asia-Pacific market is experiencing an increased demand for convenience products, including onion powder, as consumers seek easy-to-use ingredients to simplify cooking and meal preparation. The region is witnessing a trend of embracing diverse culinary traditions, with consumers using onion powder to enhance the flavors of both traditional and international dishes. Manufacturers are also developing new products with new technologies to meet demand, contributing to regional market growth.
For instance, on March 22, 2023, Pangasinan State University (PSU) and the Department of Science and Technology Food Innovation Center (DOST-FIC) introduced innovative manufacturing technologies for bagoong (shrimp paste) and onion powder. These technologies are open for adoption by interested parties.
Dynamics
Growing Demand for Convenience Products
The increased demand for convenience products, including onion powder, is expanding the market. Consumers seeking easier cooking solutions contribute to the overall growth of the onion powder market. Onion powder is a convenient alternative to fresh onions. It eliminates the need for peeling, chopping, and storing fresh onions, offering a hassle-free solution for adding onion flavor to dishes.
Onion powder has a longer shelf life compared to fresh onions. This characteristic caters to consumer preferences for products that can be stored for an extended period, ensuring the sustained demand for onion powder. Convenience is a key factor in modern consumer preferences. As lifestyles become busier, the demand for convenient ingredients like onion powder continues to rise in the global market.
Growing Globalization of Cuisine
The increasing globalization of cuisine is expanding the market for onion powder. As diverse culinary traditions become more accessible worldwide, the demand for this versatile ingredient is on the rise. Onion powder is an ingredient in many international dishes. The globalization of cuisine encourages flavor fusion and the incorporation of diverse culinary elements, leading to a higher demand for onion powder to achieve authentic flavors.
The globalization of cuisine has a significant impact on the restaurant and food service industry. These establishments often use onion powder to maintain consistent flavors across diverse menus, contributing to market growth. Food manufacturers are incorporating global flavors into their products. Onion powder is a convenient and consistent way to infuse international tastes into various food items, driving market demand.
For instance, on August 8, 2023, Country Archer Provisions, a meat snack brand, introduced two fresh products to their lineup, featuring Rosemary Turkey Mini Sticks and Original Beef Jerky Snack Packs. These conveniently portioned protein snacks are crafted with clean-label ingredients, catering to health-conscious consumers. The Original Beef Jerky Snack Packs are a fusion of grass-fed beef and flavorful seasonings, such as garlic and onion powder.
Increasing Price Fluctuations
Price fluctuations create market uncertainty, making it challenging for both producers and consumers to anticipate and plan for cost changes. This uncertainty can lead to hesitancy in the market. When prices fluctuate significantly, consumers experience budget constraints and reduce their consumption of onion powder, impacting market demand.
Price fluctuations disrupt the supply chain, affecting the sourcing of onion powder and production. This can lead to supply shortages and fluctuations in product availability. Manufacturers and suppliers of onion powder face variable production costs due to price fluctuations in raw materials. This can impact profit margins and influence market stability.
Segment AnalysisThe global onion powder market is segmented based on type, nature, distribution channel, end-user, and region.
Growing Versatility in Soup Recipes, Wide Range of Sauces and Global Culinary Influence of Soups and Sauces
The soups and sauces segment held the largest share of the global onion powder market. The global popularity of various sauces required the use of onion powder to create depth of flavor, making it an essential ingredient in this market segment. Soups and sauces are integral components of a wide array of cuisines around the world. Onion powder's versatility aligns with the global culinary influence of these dishes, further expanding its segment market growth.
Onion powder is widely used in a diverse range of soups, including chicken soup, vegetable soup, and cream-based soups, due to its ability to add depth and complexity to the flavor, making it indispensable for soup manufacturers. Manufacturers are also innovating new soups and sauces products with wide flavors and ingredients, contributing to the segment’s dominance in the market.
For instance, on April 26, 2022, HEINZ introduced a groundbreaking innovation aimed at transforming the burger-eating experience: HEINZ DIP & CRUNCH. This unique product features a rich burger sauce made from a blend of ingredients including tomato puree, molasses, sun-dried tomatoes, garlic powder, tamarind concentrate, onion powder, and an array of spices.
Geographical Penetration
Increasing Cost-Effective Production, Consumer Demand and Investments in Asia-Pacific
Asia-Pacific dominates the global onion powder market. Onion powder is a versatile ingredient used in various food products, including snacks, seasonings, and processed foods. Asia-Pacific's ability to meet the diverse demands of the food industry is bolstering its market dominance. Asia-Pacific countries are forming strategic trade partnerships with various regions, facilitating the export of onion powder. These partnerships open up new market opportunities in the region.
The cost of production in Asia-Pacific is often lower than in other regions, making it an attractive location for manufacturing onion powder. Lower production costs enable competitive pricing in the global market. Many companies in Asia-Pacific are investing in advanced processing technologies, developing new products, and contributing to the region’s dominance in the market.
For instance, on December 22, 2022, Bikano introduced a fresh 100g pack of Crunchy Munchy, anticipating an increase in winter snack demand. The new snack range offers a unique blend of ingredients, including potato, rice flour, chickpea flour, moth flour, and an assortment of flavorful spices like garlic powder, cumin powder, onion powder, and yellow chili powder.
COVID-19 Impact AnalysisThe pandemic disrupted supply chains, leading to difficulties in sourcing raw materials and producing onion powder, which caused supply shortages in the market. Fluctuations in transportation costs and supply chain interruptions led to price volatility, which has made it challenging for businesses and consumers to anticipate costs in the onion powder market.
However, the increased focus on home cooking and meal preparation during lockdowns and stay-at-home orders led to a rise in the use of onion powder as a convenient ingredient, which has boosted market demand. Onion powder's longer shelf life compared to fresh onions made it an attractive choice for consumers stocking up on non-perishable ingredients during the pandemic in the market.
Russia-Ukraine War Impact Analysis
The conflict disrupted the global supply chain, affecting the sourcing and transportation of onion powder and its raw materials. This disruption led to supply shortages in the market. The geopolitical tensions contributed to price volatility in the onion powder market. Fluctuations in currency exchange rates and trade restrictions influenced price instability, affecting market growth.
Trade disruptions resulting from the war affected the import and export of onion powder. Exporting countries faced challenges in reaching international markets, impacting global trade. The geopolitical situation affected the global onion powder market by influencing trade policies, export bans, and international relations that impacted the onion powder market's stability.
By Type
• White Onion Powder
• Red Onion Powder
• Yellow Onion Powder
By Nature
• Organic
• Conventional
By Distribution Channel
• Supermarkets and Hypermarkets
• Convenience Stores
• Online Sales
• Others
By End-User
• Frozen and Canned Food
• Pizzas and Burgers
• Salad Dressings
• Soups and Sauces
• Others
By Region
• North America
U.S.
Canada
Mexico
• Europe
Germany
UK
France
Italy
Russia
Rest of Europe
• South America
Brazil
Argentina
Rest of South America
• Asia-Pacific
China
India
Japan
Australia
Rest of Asia-Pacific
• Middle East and Africa
Key Developments• On June 13, 2023, Beyond Meat, Inc. introduced the latest evolution of Beyond Sausage. Featuring an even more succulent and meat-like taste and texture, this updated version of the bestselling plant-based dinner sausage is perfect for the 68% of Americans hosting a Fourth of July BBQ. The delightful new version of Beyond Sausage boasts an improved flavor profile, with a fresh blend of aromatic spices such as garlic powder, onion powder, and paprika.
• On March 25, 2023, VAHDAM Spices entered the realm of spices, broadening its collaboration with Indian farmers and cooperatives to guarantee the sourcing of each spice from the finest farms and regions across India. It offers a range from Turmeric Powder to Whole Cloves, Onion Powder, and Cumin Powder to Ginger Powder, VAHDAM Spices is committed to delivering the utmost in genuine and pure Indian flavors.
• On October 11, 2021, Olam Food Ingredients (OFI), a prominent global provider of natural and sustainable ingredients, revealed a strategic collaboration within its spices business. This partnership is set to introduce the industry's pioneering organically pasteurized dried onions. It leverages ofi's extensive expertise in dried onions and Agri-Neo's Neo-Pure pasteurization technology.
Competitive Landscape
The major global players in the onion powder market include BCFoods Europe B.V., Henan Sunny Foodstuff Co. Ltd., Kings Dehydrated Foods Pvt. Ltd., Linyui Wonderful Food Co. Ltd., McCormick and Co. Inc., Natural Dehydrated Vegetables Pvt. Ltd., Oceanic Foods Ltd., Pardes Dehydration Co., Qingdao UnisonEco Food Technology Co. Ltd., and Rockerbox LLC.
Why Purchase the Report?• To visualize the global onion powder market segmentation based on type, nature, distribution channel, end-user, and region, as well as understand critical commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous onion powder market-level data points with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of critical products of all the major players.
The global onion powder market report would provide approximately 69 tables, 69 figures, and 186 Pages.
Target Audience 2023• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies