Global Non-Alcoholic Beer Market - 2023-2030
The Global Non-Alcoholic Beer Market reached US$ 20.2 billion in 2022 and is expected to reach US$ 28.7 billion by 2030 and grow with a CAGR of 4.5% during the forecast period 2023-2030. The growing health consciousness among people leads to the immense expansion of the non-alcoholic beer market over alcoholic beverages.
Expansion of sales channels generates lucrative opportunities for market expansion. Key companies are diversifying their businesses through mergers & acquisitions, collaborations, and joint ventures. The introduction of craft beers, which have no alcohol content, has further boosted the market growth. For instance, in 2023, Kit NA Brewing, a Portland, Oregon,n non-alcoholic craft beer company, launched its first-ever variety pack.
The growing awareness of the benefits of alcohol-free beverages supported the growth of the non-alcoholic beer market. According to an article by Upstream Brewing Company, alcohol-free beer improves cardiovascular health, increases bone mineral density, reduces the risk of osteoporosis, and stimulates breast milk production. These factors are driving the non-alcoholic beer market growth.
Market DynamicsHealth Advantages Associated With Plant-Based Products is Driving the Market Growth.
Alcoholic drinks have adverse effects on health. They hurt the brain, liver, pancreas, and digestive system. According to the National Cancer Institute, there is a solid scientific consensus that alcohol drinking can cause several types of cancer. These ill effects are causing people to look for an alternative that gives the same feel but with health benefits.
Non-alcoholic beer is gaining immense expansion cause of its health advantages. Non-alcoholic beer helps stimulate the milk production of breasts. It reduces anxiety and stress by providing sound sleep. In addition, it helps in lowering the risk of cardiovascular diseases. It is also included in sports nutrition to provide extra energy to the players.
The New Launches and Innovations Estimated to Drive the Non-Alcoholic Beer Market Growth.
The key market players are adopting powerful strategies to extend their global coverage. Considering the changing patterns of consumers, they are introducing new variants in the product portfolio to cater to the needs of consumers. Many companies have launched fruit-infused non-alcoholic beer with the added advantage of taste & quality. For instance, Coolberg Strawberry is a non-alcoholic beer with a fantastic crafted taste of strawberries and malt packed in a golden brew.
The innovation has led to the processing of various raw materials, such as grapes and apples. In addition, the inclusion of 0.5 % by volume of non-alcoholic beer in the product portfolio is shifting the preference of alcohol consumers to nonalcoholic beer, as it has the same taste as that of alcoholic beverages. Thus, it increases to attract consumers, causing to drive the non-alcohol beer market growth.
Health Advantages Associated with Non-Alcoholic Beer is Driving the Market Growth.
Alcoholic drinks have adverse effects on health. They hurt the brain, liver, pancreas, and digestive system. According to the National Cancer Institute, there is a solid scientific console that alcohol drinking can cause several types of cancer. These ill effects are causing people to look for an alternative that gives the same feel but with health benefits.
Non-alcoholic beer is a key load of essential vitamins, minerals, fiber, and antioxidants. Non-alcoholic beer helps stimulate the milk production of breasts. It reduces anxiety and stress by providing sound sleep. In addition, it helps in lowering the risk of cardiovascular diseases. It is also included in sports nutrition to provide extra energy to the players.
High Production and Retail Costs are Restraining the Non-Alcoholic Beer Market Growth.
Non-alcoholic beer is expensive when compared to alcoholic ones. This factor has become a restraint to the market growth. Non-alcoholic beer is an emerging market. There is always a lot of research and development to produce a new and unique product. According to the e-commerce site Drizly, the cost of non-alcoholic spirits is slightly higher on average than spirits with alcohol. This is because non-alcoholic spirits often entail traditional distillers to research and develop new processes.
The ingredients used to make non-alcoholic beer are often more expensive than those used to make regular beer. Removing alcohol from beer requires additional steps and equipment, which can drive up the cost of production. The high marketing and distribution costs, specialized packaging, smaller production quantities, and ongoing research and development contribute to the high price of non-alcoholic beer.
COVID-19 Impact AnalysisThe COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
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Segment AnalysisThe global non-alcoholic beer market is segmented based on type, technology, ingredient, distribution channel, and region.
In the Global Non-Alcoholic Beer Market, the Alcohol-Free Segment Holds the Largest Market Share.
The global non-alcoholic beer market has been segmented by type into alcohol-free beer, de-alcoholized beer, and low-alcohol beer. In the non-alcoholic beer market analysis report, the alcohol-free beer segment held the largest non-alcoholic beer market share of 38.8% in 2022. The growth of the target segment is attributed to the increasing demand for healthy beverages.
There is an increased prevalence of digestive disorders due to alcoholic beverages. The alcohol-free beer will improve the gut microbiome variety linked to beneficial health effects boosting alcohol-free beer. There is a rise in the prevalence of alcohol allergy influences the manufacturing of quality alcohol-free products. According to WHO, alcohol consumption causes death and disability relatively early in life. In people aged 20–39 years, approximately 13.5% of total deaths are attributable to alcohol.
Geographical AnalysisThe North American Region Held the Largest Share of the Non-Alcoholic Beer Market.
The global non-alcoholic beer market is segmented into five parts based on geography: North America, South America, Europe, Asia-Pacific, the Middle East, and Africa. The North American non-alcoholic beer market held the largest market share of 38.6% in 2022 in the non-alcoholic beer market analysis. Most people’s health awareness increase is attributed to this region's non-alcoholic beer market growth.
Non-alcoholic beer has become a growing trend in the U.S. and a popular one worldwide, with many craft breweries brewing non-alcoholic beer. Many craft breweries have added innovative, flavorful non-alcoholic beers to their portfolios, and entirely non-alcoholic beer brands are emerging. For instance, major established brands like Brooklyn Brewery, Boston Beer Co., and Dogfish Head have crafted non-alcoholic beers in this region.
Competitive LandscapeThe major global players in the market include Anheuser-Busch InBev, Bernard Brewery, Behnoush Iran, Suntory Beer, Weihenstephan, Coors Brewing Company, Erdinger Weibbrau, Big Drop Brewing Co, Heineken N.V, and Athletic Brewing Company.
Global Recession/Ukraine-Russia War/COVID-19, and Artificial Intelligence Impact Analysis:
Covid-19 Impact:
The unprecedented COVID-19 pandemic in 2020 profoundly affected the beverage industry. Covid-19 has considerably impacted the global beverage supply chain phases involving non-alcoholic beer production, processing, distribution, and consumption due to lockdowns and restrictions imposed by various governments.
Everything has changed due to the COVID-19 epidemic. It has influenced practically every industry, whether positively or negatively. The COVID-19 pandemic's effects on world economic conditions have had an influence. They could impact interest rates, foreign exchange rates, commodities and energy prices, and the efficient operation of financial and capital markets.
The COVID-19 pandemic issue has had an impact on the beverage industry as well. The COVID-19 pandemic is upending life, and the beverage sector is seeing an increase in trends like non-alcoholic beer. The beverage businesses are launching innovative programs, including non-alcoholic beer, which are readily available and straightforward to consume.
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• To visualize the global non-alcoholic beer market segmentation based on type, technology, ingredient, distribution channel, and region and understand key commercial assets and players.
• Identify commercial opportunities in the market by analyzing trends and co-development.
• Excel data sheet with numerous data points of non-alcoholic beer market-level with all segments.
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• Product mapping is available as Excel consists of key products of all the major market players.
The Global Non-Alcoholic Beer Market report would provide approximately 69 tables, 69 figures and 190 pages.
Target Audience 2023• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies