Global Micellar Casein Market - 2023-2030
Market OverviewThe Global Micellar Casein Market US$ 895.2 million in 2022 and is projected to witness lucrative growth by reaching up to US$ 1,448.4 million by 2030. The market is growing at a CAGR of 6.2% during the forecast period (2023-2030).
Micellar casein is often used as a protein supplement by athletes and bodybuilders to support muscle recovery and growth. Micellar casein may also be used as part of a weight management program, as it can help promote feelings of fullness and satiety, leading to reduced food intake and potentially aiding in weight loss.
Micellar casein has been shown to reduce muscle breakdown and increase muscle protein synthesis, which can help support muscle growth and maintenance. Additionally, the rising awareness about the benefits of micellar casein, such as its sustained release of amino acids and muscle-building properties, is expected to further drive market growth.
Market DynamicsGrowing Preference for Multiple Protein Sources in the Sports Nutrition Industry is Anticipated to Grow the Micellar Casein Market’s Growth
The preference for multiple protein sources in the sports nutrition industry is driving the market growth of the micellar casein market due to the complementary benefits of different protein sources. For example, whey protein is fast-acting and easily absorbed, while micellar casein is slower-digesting and provides a sustained release of amino acids. Combining these two protein sources in a product can provide a more complete and balanced protein profile for athletes and fitness enthusiasts.
According to a study published in the Journal of the International Society of Sports Nutrition, combining whey protein and micellar casein resulted in greater muscle protein synthesis than consuming either protein source alone.
Growing Demand for Infant Nutrition Products is Expected to Fuel the Micellar Casein Market
Micellar casein, a type of protein derived from milk, is known for its slow digestion and sustained release of amino acids. This makes it an attractive option for infant nutrition, as it can provide a steady supply of nutrients to support growth and development. Micellar casein is a natural component of cow's milk, which is a common ingredient in infant formula. According to a report by the United Nations Food and Agriculture Organization (FAO), the global market for infant formula is expected to reach $90 billion by 2027.
COVID-19 Impact AnalysisThe COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
AI Impact
Although the effects of AI on the micellar casein market are still developing, they have the potential to have a considerable impact on the manufacture and sale of micellar casein products. The supply chain, product development and marketing sectors of the micellar casein market can all benefit from the application of AI technology.
Predictive analytics is one application of AI in the micellar casein business. AI algorithms can assist businesses in making more educated decisions about product development and marketing strategies by analyzing data on consumer behavior, market trends and product performance.
Russia-Ukraine War Impact
The current conflict between Russia and Ukraine might have a variety of effects on the micellar casein industry, including disruptions to the supply chain, trade restrictions, and shifts in consumer demand. Supply chain interruptions are one of the main ways the war may affect the micellar casein business.
Among the top manufacturers of milk and dairy goods, including micellar casein, is Ukraine. Dairy product shortages and price rises on the international market could result from the war disrupting the production and shipping of dairy products.
Segment AnalysisThe global micellar casein market is segmented based on type, flavor, application, distribution channel and region.
The Chocolate Micellar Casein Segment Holds the Largest Market Share of the Micellar Casein Market
Chocolate-flavored micellar casein is one of the most popular types of protein supplements, and it has emerged as a dominant segment in the micellar casein market. Chocolate is one of the most popular flavors of protein supplements and it has been shown to increase the palatability and acceptability of protein supplements.
According to a survey conducted by the International Food Information Council Foundation, chocolate is the most popular flavor of protein supplements, with 53% of respondents citing it as their favorite flavor.
Geographical AnalysisAsia Pacific is the Fastest-growing Market in the Micellar Casein Industry
Asia Pacific region is expected to hold the highest market share, and increasing consumption of micellar casein protein among consumers is expected to aid in the market's growth. For instance, according to India's National Dairy Development Board, milk production in India increased from 178.3 million tons in 2018 to 187.7 million tons in 2019. R&D in micellar casein is expected to offer lucrative growth opportunities for players in the Asia Pacific micellar casein market.
For instance, in July 2018, researchers from China Agricultural University reported investigating the effect of trisodium citrate on the textural properties and microstructure of acid-induced, transglutaminase-treated micellar casein gels. The impact of micellar casein on weight management and clinical requirements is raising the demand in the Asia Pacific micellar casein market.
Competitive LandscapeThe major global players include the Micellar Casein market are Glanbia Nutritionals, Inc., ProteinCo, Idaho Milk Products, The Milky Whey Inc, Havero Hoogwegt, AMCO Proteins, Friesland Campina Domo, Fonterra Cooperative Group, Milk Specialist Global and Arla Foods.
Why Purchase the Report?• To visualize the global micellar casein market segmentation based on type, flavor, application and distribution channel to understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of micellar casein market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.
The Global Micellar Casein Market Report Would Provide Approximately 72 Tables, 70 Figures and 200 Pages.
Target Audience 2023• Manufacturers / Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies