Global Incontinence Care Products Market - 2022-2029
Market Overview
Incontinence Care Products Market size was valued US$ 16.79 billion in 2021 and is estimated to reach US$ 28.45 billion by 2029, growing at a CAGR of 7.3% during the forecast period (2022-2029).
Incontinence is the inability to control the evacuative urination or defecation functions of the body. A large population suffers from chronic urinary and fecal incontinence problems globally, which leads to rising demand for incontinence care and management products. A large population suffers from chronic urinary and fecal incontinence problems globally, which leads to rising demand for incontinence care and management products. Incontinence is also caused by spinal cord injury (SCI), traumatic brain injury (TBI), and Post Traumatic Stress Disorders (PTSD) injuries that predominantly affect young men, many of them military veterans.
Market Dynamics
The global incontinence care products market growth is driven by several, including clouding, the rising geriatric population, increasing prevalence of urinary incontinence, new product and tons, rising adoption of incontinence and others.
Growing geriatric population and novel technological advancements are expected to drive the global incontinence care products market during the forecast period.
The rising geriatric population is one of the major factors responsible for the rise in urinary incontinence, which is expected to drive the incontinence care products and devices market. Chronic kidney disease (CKD) is more common in people aged 65 years or older (38%) than in people aged 45–64 years (13%) or 18–44 years (7%), according to Centers for Disease Control and Prevention (CDC). Several countries are facing challenges due to the ongoing and increasing demographic shift in age among their people. According to the Department of Economic and Social Affairs Population Division of United Nations, 2019, the world's population who are 60 years old will double, and those of 80 years old will triple during the next 30 years.
Increasing technological advancement in product and design, features of urinary catheters is one of the major factors that boosts the growth of the catheter catheters markets globally. UroShield (NanoVibronix) is introduced, which is a disposable ultrasound device designed to reduce the risk of catheter-associated urinary tract infection (CAUTI). UroShield is used to prevent CAUTIs in people with indwelling urinary catheters. The technology is likely to be used in hospitals, nursing homes, and in a community setting. The technology would typically be administered by healthcare professionals who insert catheters. This may include registrars, general practitioners, urology nurse specialists, district and community nurses, and continence care nurses.
Discomfort and hesitation in wearing incontinence care products are likely to hinder the market growth
Discomfort, stress, and embarrassment in wearing incontinence products in social gatherings is a major concern for incontinence patients. Hence, the acceptance level of incontinence care products is quite low, especially among men. According to the SCA group, only 20% of all men with incontinence use care products available in the market. Creating awareness through various initiatives by NGOs, WHO, and other healthcare organizations will increase incontinence care products.
Industry Analysis
The global incontinence care products market provides in-depth analysis of the market based on various industry factors such as porter’s five forces, regulatory analysis, supply chain analysis, pricing analysis, product development, unmet needs.
Segment Analysis/B>
The absorbent segment is expected to hold the largest market share in global incontinence care products market
By product type, the incontinence care products market is segmented into non-absorbent and absorbents. The non-absorbents are further classified into slings, catheters, drainage bags, stimulation devices, and others. The absorbents (Adult diapers) are segmented into underwear & briefs, drip collectors & bed protectors, pads & guards. The absorbents segment is estimated to hold the largest market share in incontinence products owing to the high adoption and availability of adult diapers. Adult diapers are available in different types based on materials and absorbency required. Some patients require light incontinence protection for which thin pads and liners may be sufficient; hence, incontinence can bin many instances in many instances e heavy and require thick absorbent layers and think briefs and underwear. Materials used for making pads include polyester, hydrogel absorbent with viscose rayon, polypropylene or polyethylene coverstock, fluff wood pulp, and others. Adult diapers are used for both urinary incontinence and fecal incontinence. Some adult diaper products include all-in-one cloth diapers, contoured cloth diapers, prefold adult cloth diapers, disposable underwear, adult underwear, beltless underwear, briefs with fastening, briefs with non-fastenable tabs, pad and pant systems, and male drip collectors for light incontinence. Absorbency booster pads that are commonly worn inside adult diapers for extra absorbency usually lack elastic and waterproof outer barriers. When the main adult diaper is unable to absorb the urine, these booster pads absorb a few ounces of urine.
The catheters are further classified into indwelling (Foley) catheters, intermittent catheters, and external catheters. Among these, the intermittent catheter held a prominent share. These are made from PVC or vinyl, latex rubber, and silicone materials and are intended for one-time use. The major users of intermittent catheters are individuals with spinal cord injury or people suffering from urinary incontinence.
By Slings, female incontinence producing is a first-line surgical procedure for treating stress incontinence in women affected with intrinsic sphincter deficiency or urethral hypermobility. This procedure also proves to be useful in managing urge incontinence to some extent. The procedure involves an incision above the pubic bone where a layer of abdominal fascia is removed that is used as a sling later in the procedure. Some of the major factors identified to drive the demand for female incontinence sling procedures include the high prevalence of incontinence among women, coupled with advances in technology, leading to minimally invasive and successful treatment. Various sources, including the Surgery website, indicate that a range of 10% to 30% of women experiences incontinence at some stage of their lifetimes. Continued advances in technology have led to the advent of innovative and safe sling products such as Tension-Free Vaginal Tape (TVT) by Johnson &, which is being used would rewind de expected to account for the largest market share over the forecast period.
Geographical Analysis
North America region holds the largest market share in the global incontinence care products market
North America is dominating the global incontinence care products market, accounting for the largest market share, owing to the rising adoption of disposable incontinence devices, increasing prevalence of urinary incontinence, growing geriatric population, better healthcare infrastructure, effective government policies, and high awareness among people regarding urinary dysfunction. As per the National Association for Incontinence (NAFC), in North America, nearly 200 million people are affected by urinary incontinence in 2021. According to WomensHealth.gov, urinary incontinence is twice as common in men, whereas stress urinary incontinence is most common in pregnant women, giving birth, going through menopause. These are the major reasons for the rise in the urinary catheters market in the region.
On the other hand, the Asia-Pacific incontinence care products market is growing at the fastest growth rate due to the rising geriatric population in developing countries where the demand for adult diapers and other continence products increases storing to the WHO, by 2050, approximately 120 million people living in China will be 80 years or above. Besides, the growing financial assistance provided through the Continence Aids Payments Scheme in Australia is expected to boost the market's growth in the Asia Pacific region over the forecast period.
Competitive Landscape
The global Incontinence Care Products market is fragmented, with several companies offering catheter products to various end-users. Some of the major players are Becton, Dickinson & Company, Wellspect, Inc., Hollister Incorporated, Domtar Corpoand and ration, Coloplg others. Companies are focusing on research and development activities to expand their portfolio by manufacturing innovative products.
The key players are adopting various growth strategies such as product launches, acquisitions, and collaborations, contributing to the growth of the Incontinence Care Products market globally. For instance, in Jun 2022, Hollister announced a latest contract for its ostomy care products as well as continence care products contract renewal.
• In May 2021, Kimberly-Clark’s Poise brand introduced One by Poise, a 2-in-1 unique designed pad and liner that provides protection for period weeks as well as bladder leaks. The One by Poise has dual absorbent core that locks away the period flow with bladder leaks, so women can enjoy life fearlessly. Poise is partnering with designer, Whitney Port. They recently announced the launch of the Poise UltraThin Active Collection, a range of pads and liners with wings for more women's stability.
• In Oct 2020, Essity health and hygiene company launched TENA SmartCare. It is a novel, reusable digital sensor for better incontinence care. It will be available for working professionals and home care givers.
• In July 2019, Suominen Corporation launched FIBRELLA Combo, offering excellent fluid management and top sheet softness.
Global Incontinence Care Products Market – Key Companies to Watch
B. Braun Melsungen AG:
Overview: B. Braun is German company that manufactures medical and pharmaceuticals device. Headquartered in Melsungen, Germany and founded in 1839. They provide services in around 60 countries that employees around 63,000 people. They have aroubd 5,000 variety of healthcare products.
Product Portfolio:
Actreen Mini Cath: Actreen Mini Cath is a urinary catheter that is short and is specially designed for self-catheterization of female. It is a modern and feminine designed and ready to use catheter.
Key Developments: In Jul 2022, B. Braun announced launch of its latest catheter Introcan Safety 2 IV catheter.
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