Global Ice Pops Market - 2023-2030
Global Ice Pops Market reached US$ XX million in 2022 and is expected to reach US$ XX million by 2030 growing with a CAGR of 5.5% during the forecast period 2023-2030.
Increase in the availability of different types of the ice pops such as fruit ice pops, dairy ice pops, and sugar-free ice pops helps to boost market growth. Also, increase in the availability of different types of the ice pops such as fruit ice pops, dairy ice pops, and sugar-free ice pops helps to boost market growth.
Popsicles, ice lollies, and ice pops are types of frozen treats. Increase in the availability of flavored ice pops and dairy-free ice pops with the natural ingredients helps to boost market growth over the forecast period. Artificially flavores ice pops are frozen treats that offer a wide variety of flavors that give consumers a variety of flavor options. Natural sugars, alternative sweeteners or artificial sweeteners are types of sweetners use in the ice pops which helps to enhance flavor of the ice pops.
Market DynamicsIncreasing in the Demand of Ice Pops From Children Helps to Boost Market Growth
Kids are an important segment of consumers, and the popularity of ice pops can give manufacturers and retailers more customers. The demand of the ice pops from kids increases which helps to driving sales and market growth. Childrens helps to develop brand loyalty for specific flavors and brand of the ice pops.
Some of the key players launched some campaigns to promote ice pops for the kids. For instance, on November 25, 2022, Dole launched Momsters campaign in Singapore. Insights for the campaign is My Mom's Gone Crazy to promote fruit pops. Also, increase in the product launches by the major key players helps to boost market growth over the forecast period. For instance, on April 23 2020, Chloe's Pops launched Thomas & Friends' and 'Sunny Day' Fruit Ice Pops for the kids.
Increase in the Variety of Flavors and Options Availability Helps to Boost Growth of the Ice Pops Market
Some consumers like sweet fruits flavors ice pops like strawberry, mango and watermelon, while others prefer chocolate, vanilla, or different combinations. By offering a variety of options, ice pop manufacturers can attract more customers and ensure there is something for everyone. Introduction of unique and new flavors creates an excitement among consumers, including children. Also, seasonal flavors can generate buzz and anticipation, encouraging customers to try them out. This can lead to increased demand and repeat purchases as consumers seek out new flavor experiences.
Increase in the innovative product launches by major key players helps to boost segment growth over the forecast period. For instance, on April, 28, 2022, Yasso's launched its Functional Popsicle Brand Juve Pops in seven flavors. It consists of electrolytes and vitamins such as C, B3, B5, B6 & E. It is available in different flavors in frozen and freezable format such as Coconut, Strawberry, Lemon Lime, Tangerine, Grape, Triple Berry, Orange and Triple Berry flavors.
High Sugar Content in the Ice Pops Hampers Market Growth of Ice Pops Market
Concern about excessive sugar intake in children and adults is growing. Excess consumption of sugar causes various health issues such as diabetes,obesity, dental problems. Consumers in the market are looking for healthy food options for them and their kids. They are looking for sugar-free, healthy and sugarfree alternatives. This shift in consumer preferences has led to the demand for sugar-free treats. Consumer perceptions regarding the health effects associated with high sugar intake may restrain the market growth.
COVID-19 Impact The COVID-19 pandemic brought both adversity and opportunity to the ice pop industry. Initially, ice pop shops and retail outlets faced significant challenges due to lockdown measures and reduced customer visits. However, as people sought solace and indulgence while staying at home, there was a notable increase in the retail sales of ice pop products.
To meet the changing consumer demand, ice pop brands quickly adapted by introducing online ordering systems, contactless delivery options and promoting individual-sized portions for safety and convenience. Furthermore, some manufacturers used covid time as an opportunity to innovate, introducing new and unique flavors to captivate customers' taste buds and exploring healthier alternatives to cater to health-conscious consumers.
Segment AnalysisThe global ice pops market is segmented based on type, flavor, application, distribution channel and region.
Fruit Ice Pop Segment Accounted Largest Market Share Due to the Increase in Consumers Demand for Different Flavors
The global ice pops market by type has been segmented by fruit ice pops, dairy ice pops, and sugar-free ice pops.
With an increasing emphasis on healthy eating, consumers are looking for healthy snacks options. Fruit ice pops are considered a healthier alternative to traditional ice pops because they are usually made with real fruit and have natural sugars instead of added sugars Natural fruit ingredients provide vitamins, minerals and fiber which is important, and makes fruit ice pops an attractive option for health conscious individuals.
Increase in the product launches by major key players helps to boost segment growth over the forecast period. For instance, On March 28, 2023, Doi Kham launched fruit ice pops in the market. It is available in three different flavors. It is available in a Tetra Pak packaging (85ml). Consumers need to refrigerate it when they want to consume it. The company sells these products in Gen Z and Gen Y markets.
Geographical Analysis Increased Demand For Ice Pops in North America Region Due to Increasing Consumers Demand for Different Flavors of the Ice Pops
The North American ice market is highly competitive, with many different products competing for consumer attention. Major players often have to engage in new product developments, marketing campaigns and strategic partnerships to maintain their market share and stay ahead of the competition. North America ice pops market is characterized by variety of tastes, consumer preference for more healthy options, competitive environment, impact of changing eating habits and health concerns.
The market continues to grow as manufacturers respond to changing consumer needs and introduce new products to capture market share. On June 29, 2023, BOMB POP, americas favorite ice pop brand Teaming up with TV superstar Gavin Casalegno for advertise on the occasion of National Bomb Pop Day. This activity helps to boost sells of ice pops in the North America.
Competitive LandscapeThe major global players include Unilever, Jel Sert, GoodPop, Fla-Vor-Ice, Ruby Rockets, J&J Snack Foods, Outshine, Nestle, Mengniu, and Jel Sert.
Why Purchase the Report?• To visualize the global ice pops market segmentation based on type, flavor, application, distribution channel, and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of ice pops market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.
The global ice pops market report would provide approximately 69 tables, 69 figures and 122 Pages.
Target Audience 2023• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies