Global Gluten-Free Biscuits Market - 2023-2030
Global Gluten-Free Biscuits Market reached US$ 721.80 million in 2022 and is expected to reach US$ 1278.71 million by 2030, growing with a CAGR of 7.41% during the forecast period 2023-2030.
Growing consumer demand for convenience food to boost the market growth of the gluten-free biscuits market. Gluten-free biscuits are convenient and on-the-go snack options for consumers with busy lifestyles. Consumers with food allergies are choosing gluten-free products to avoid potential allergens present in wheat-based foods, driving demand for gluten free biscuits market.
Growing Government initiative for the expansion of gluten-free biscuit products helps to boost market growth over the forecast period. For instance, on April 30, 2022, APEDA launched a variety of millet products for all age groups. All the products launched by APEDA are Gluten-free and 100% natural. The newly launched products include cream biscuits, salt biscuits, milk biscuits, ragi peanut butter, jowar peanut butter, jowar upma and others.
Some of the major key players in the market launched new products in the market which helps to boost market growth over the forecast period. For instance, on May 16, 2022, Arnott's launched new range of gluten free products in the market. There are 3 type of Gluten free biscuits are available in the market as Mint Slice, Shortbread Cream and TeeVee Snacks Original.
Dynamics
Increasing Demand for Healthy Snacks
The increasing consumer demand for healthy snacks has prompted many manufacturers to release gluten-free biscuits that are beneficial to health with their fortified active ingredients, which are primarily fiber, protein, and vitamins. Growing consumer awareness about health helps to boost market growth due to consumers are looking for healthy food options. Gluten-free biscuits that are manufactured with natural sweeteners, and fewer artificial additives. Gluten-free biscuits are consumed as one of the healthier snack options, as it is beneficial for consumers who are looking to reduce gluten consumption.
Some of the major key players launched new products in the market to fulfill consumer's demands. For instance, on March 02, 2022, Mary’s Gone Crackers, a subsidiary of Kameda, USA, Inc. expanded its business by the launch of Mary’s Gone Kookies in the market. It is available in three flavors such as honey, chocolate, and cinnamon. The products are sold in the 5oz box and launched at Sprouts stores and other retail stores.
Growing Population with Coeliac Disease Globally
Coeliac patients often need to buy gluten-free products like biscuits regularly to maintain their gluten-free diets. This results in consistent and repeat purchases of gluten-free biscuits, supporting market growth. Growing consumer awareness about coeliac disease has prompted individuals to seek gluten-free options even before a formal diagnosis. Globally major key players in gluten-free biscuits are improving the taste, and texture of gluten-free biscuits which further helps to increase the sales of gluten-free biscuits.
According to the data given by the National Library of Medicine in 2023, Celiac disease is the most common genetic disorder globally. There are around 1% of people suffer from this disease across the world. The prevalence values for celiac disease were 0.5% in North America and Africa, 0.4% in South America, 0.6% in Asia, and 0.8% in Europe. The growing prevalence of coeliac disease helps to boost market growth of the gluten free biscuits market.
High Cost
Gluten-free biscuits are more expensive to manufacture because of the use of alternative flour, starches, and production practices. The high cost of gluten-free biscuits limits their accessibility to a broader consumer base. As the market for gluten-free biscuits grows competition among key players increases. Some brands offer lower-priced gluten-free options, which puts pressure on others to reduce their prices to remain competitive.
Major key players choose to position their gluten-free biscuits as premium products due to the higher production costs, but this limits the potential customer base to those willing to pay a premium for perceived quality. Pure Foods is selling Classic Ajwain gluten free cookies in the market. The cost of the cookies is RS 125 for the 140 grams which is higher than the regular biscuit. These biscuits are available in five different flavors as Double Chocolate, Strawberry Muesli, Crunchy Coconut, Classic Ajwain, and Banana Muesli.
Segment AnalysisThe global gluten-free biscuits market is segmented based on type, distribution channel, end user and region.
Increasing Consumer's Demand For Chocolate Flavor
On the basis of type, the gluten-free biscuit market is segmented into plain, milk, chocolate, and others. The chocolate type segment held 38.15 % of the market share in the global gluten-free biscuits market. Chocolate flavor cookies are a popular and indulgent treat. The chocolate flavor is popular among the all age population from small children to adults. The availability of chocolate-flavored gluten-free cookies has expanded in supermarkets, health food stores, and online retailers, making them more accessible to a broader consumer base.
Some of the major key players in the market launched new products in the market to fulfill consumers’ demands. For instance, on December 19, 2022, Mondelēz International launched gluten-free mint chocolate sandwich cookies under its cookies and double stuff cookies market. These cookies are made from real cocoa and a blend of gluten-free flour. The gluten-free cookies are available for sale in retail stores.
Geographical Penetration
Growing Consumption of Gluten-Free Biscuits in North America
North America accounted largest market share accounting for 40.12% of the global gluten-free biscuits market. United States and Canada accounted largest market share due to the increase in the consumer demand for gluten-free biscuits due to their health benefits. Some of the major key players expand their business to fulfill consumer’s demand for gluten-free products. For instance, on November 01, 2023, Dr. Schar USA Inc., was expanding its manufacturing facility in the North American market to increase its sales.
The company invested $18 million to double its manufacturing capacity. The company’s specialized food products include crackers and biscuits. According to the data given by Beyond Celiac company, 1 in 133 Americans, or about 1% of the population, has celiac disease. Also, recent screening studies showed that the United States has more than 1% of the population, has celiac disease.
Some of the major key players launched new products in the region to expand their business. For instance, on April 14, 2023, Mars Incorporated, a United States-based company launched gluten-free Galaxy and Twix cookies in the market. These two varieties were initially launched under its brands Galaxy and Twix. These biscuits are available in packs of four. These gluten-free cookies represent 69% of conventional cookie value sales in the market.
Competitive Landscape
The major global players in the market include Northumbrian Fine Foods, United Biscuits, Not A Trace, Granarolo S.p.A., Orgran, Company Café, Varyas Gluten Free Products, General Mills, Kellogg's Company, and Paljeeskookies.
COVID-19 Impact AnalysisThe pandemic prompted significant changes in consumer behavior. With lockdowns and restrictions in place, more people turned to snack and comfort foods, including gluten-free biscuits. The increased demand for at-home snacks drove sales in the segment. Growing consumer demand for healthier food products like gluten-free biscuits helps to boost consumer demand for gluten-free biscuits.
With growing concerns about in-person shopping, e-commerce sales of gluten-free biscuits surged. Many consumers turned to online grocery shopping for convenience and safety, which contributed to the growth of the online retail channel. The pandemic disrupted supply chains globally, affecting the availability of ingredients and production processes. While demand for gluten-free biscuits increased, manufacturers faced challenges in ingredient sourcing and production due to supply chain interruptions.
Russia-Ukraine War Impact Analysis
The conflict between Russia and Ukraine disrupts the global supply chain for ingredients and raw materials used in the production of gluten-free biscuits. Russia and Ukraine are significant suppliers of gluten-free biscuits interruptions in supply lead to production delays and increased costs. Gluten-free biscuit manufacturing depends on a range of raw materials such as corn, rice, and oats. The agricultural production and export volatility hampers market growth of the gluten-free biscuits market.
Geopolitical conflicts lead to economic instability in affected regions and beyond. Such instability influences consumer behavior and impacts purchasing decisions, potentially affecting the demand for gluten-free biscuits. Geopolitical tensions lead to fluctuations in currency exchange rates, which impact the cost of imported and exported gluten-free biscuits. Changes in exchange rates affect pricing and international trade dynamics.
By Type
• Plain
• Milk
• Chocolate
• Other
By Distribution Channel
• Supermarkets and Hypermarkets
• Convenience Stores
• Specialty Stores
• E-Commerce
• Others
By End User
• Baby
• Kids
• Pregnant Woman
• Patients
• Others
By Region
• North America
U.S.
Canada
Mexico
• Europe
Germany
UK
France
Italy
Russia
Rest of Europe
• South America
Brazil
Argentina
Rest of South America
• Asia-Pacific
China
India
Japan
Australia
Rest of Asia-Pacific
• Middle East and Africa
Key Developments• On September 04, 2023, Last Crumb, a luxury cookie brand launched its first cookie collection in the market. The newly launched product is available for sale on the company website. The newly launched 12 oversized cookie boxes include I Lava You (chocolate lava), Thicc Boy (peanut butter), Birthday Boohoo (birthday cake), and Grandma’s Last Stand (chocolate chip).
• On December 19, 2022, Oreo, an owned brand of Mondelēz International launched gluten-free mint chocolate sandwich cookies in the market. The Oreo Gluten-Free Mint Chocolate Sandwich Cookies are available in the gluten-free portfolio of cookies and Double Stuf Cookies. The newly launched products are made with real cocoa and a blend of gluten-free flour.
• On July 27, 2023, Dr Schär invested $13.2 million in gluten-free biscuit production in Germany. The company is focusing on increasing efficiency. The company added robotics to improve product composition and packaging.
Why Purchase the Report?• To visualize the global gluten-free biscuits market segmentation based on type, distribution channel, end user, and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of gluten-free biscuits market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.
The global gluten-free biscuits market report would provide approximately 62 tables, 62 figures and 190 pages.
Target Audience 2023• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies