Global Fiber Supplement Market - 2023-2030
Global Fiber Supplement Market reached US$ 2.84 billion in 2022 and is expected to reach US$ 4.81 billion by 2030, growing with a CAGR of 6.81% during the forecast period 2023-2030.
An increase in the prevalence of gastrointestinal diseases helps boost the market growth of fiber supplements. Fiber supplements help to promote promoting healthy digestion. Consumers with gastrointestinal diseases, such as irritable bowel syndrome often require additional dietary fiber to manage their condition and alleviate symptoms. Fiber supplements provide a convenient source of fiber to support digestive health.
Many consumers are facing difficulties in obtaining an adequate amount of fiber required to the body. According to the American Heart Association, in the United States, the dietary fiber intake for adults and children is less than ½ of the recommended daily intake. As a result demand for the fiber supplement is increased.
Some of the major key players expand their business to fulfill consumers' demands. For instance, on March 26, 2022, Nexira, a leader in acacia powder manufacturing invested $10 million in an industrial site in France. The plant is now able to produce more than 35,000 tons of acacia fiber in one year. The company investment includes a new spray dryer to enhance productivity and energy performance.
Dynamics
Increasing Health Awareness of consumers
Growing health awareness of the consumers to recognize the importance of digestive health. Fiber supplements help to promote the prevention of constipation and regular bowel movements and improve the digestive system. As people become more health-conscious the supplements increased. Fiber supplements are seen as a proactive approach to maintaining good health by addressing digestive issues before they become chronic problems.
An increase in the availability of fiber supplements in the market helps to boost market growth. For instance, on January 20, 2023, Konsyl Pharmaceuticals, Inc. launched Four New Gut Health Fiber Gummies in the market that helps to improve gut health. The newly launched products include prebiotic-probiotic fiber gummies, elderberry fiber gummies, fermented fruit vinegar fiber gummies and turmeric ginger fiber gummies. All the products include 3g of fiber per serving. All the products are non-GMO and Certified NSF Gluten-Free.
Rising Aged Population Globally Helps to Boost Market Growth of the Fiber Supplements Market
The fiber supplements market trend is driven by the escalating health consciousness among aged consumers, who are becoming increasingly proactive about their well-being. The demand for fiber supplements is rising as individuals become more conscious of the value of healthy nutrition and how it affects overall health. To enhance their energy levels, immunity, and vitality, old age consumers are actively looking for items that complement their meals and assist in overcoming nutritional gaps.
Moreover, the growing aged population is a significant driver of the fiber supplements market. As the older population rises globally the consumer demand for the fiber supplement. According to the World Health Organization, in 2020, the number of people aged 60 years and over is increasing. According to the WHO estimation, the world's population over 60 years has doubled from 12% to 22%. The desire of the aging population to maintain their quality of life increases the need for supplements that support healthy aging, which is a major factor that helps to boost the market growth of the fiber supplement market.
Price Fluctuations Hindering the Market Growth.
Price fluctuations make fiber supplements less affordable for some consumers, especially when prices increase. Higher prices deter potential consumers, limiting the market's reach and growth. Many consumers are price-sensitive and look for cost-effective alternatives for purchasing fiber supplements altogether if they perceive them as too expensive.
Factors like natural disasters, transportation disruptions, or political instability affect the supply chain and cause sudden price fluctuations. These external factors disrupt business operations and impact market stability. Price fluctuations make consumers reluctant to commit to long-term use of fiber supplements. For manufacturers and retailers, price fluctuations affect profit margins. Sudden price increases in raw materials or production costs lead to lower profitability or, if prices are kept stable, lower quality products to maintain margins.
Segment AnalysisThe global Fiber Supplement market is segmented based on source, form, nature, distribution channel, application and region.
Increasing Consumer's Demand for Fiber Capsule due to its Easy Handeling
The capsules form segment is experiencing significant growth in the global fiber supplements market accounting for 35.5% market share. Fiber capsules are widely recognized and utilized by individuals seeking to enhance their fiber intake to reduce weight, and overall health. The convenience, versatility, and effectiveness of protein capsules have contributed to their popularity among consumers.
Some consumers find the taste and texture of powdered or liquid fiber supplements unappealing. Capsules offer an alternative that bypasses these sensory challenges, making them more palatable for a wider range of consumers.Increase in the innovations in the products by major key players helpsto boost market growth of the capsule form. For instance, on February 16, 2023, Future Method, a wellness brand launched innovative daily fiber supplement in the market.
Geographical Penetration
Growing Old Age Population in North America
The aging population in North America is more inclined to use dietary supplements to address health concerns associated with aging. Fiber supplements help to improve digestive health and also help to prevent age-related issues. According to the Population Reference Bureau, the number of Americans ages 65 and above is projected to double from 52 million in 2018 to 95 million by 2060. The aged population percentage increased from 16% to 23%.
Weight management remains a significant concern in North America due to increasing rates of obesity. Fiber supplements promote satiety, reduce calorie intake, and support weight loss or maintenance efforts. According to the data given by the World Health Organization, the obesity rate in the U.S. increased after Covid 19 by 3% between 2020 and 2021. This increasing obesity also increases the risk of 30% to 53% of diabetes cases in the United States. As the obese population increased demand for fiber supplements increased in the region to control weight.
Competitive Landscape
The major global players in the market include Robinson Pharma, Inc., Renew Life, Benefiber, Procter & Gamble, GSK Group, Viva Natural, Optimum Nutrition, ADM, Amway and Dr. Axe.
COVID-19 Impact AnalysisThe COVID-19 pandemic has increased awareness of health and wellness, leading to a greater focus on maintaining a strong immune system and overall health. Fiber supplements are considered a part of a healthy diet. This has boosted the demand for fiber supplements. With lockdowns and restrictions in place, many people turned to home cooking and healthier eating habits. Fiber-rich foods and supplements became a part of home-cooked meals to support better nutrition and overall well-being.
The pandemic accelerated the shift toward online shopping. Many consumers turned to e-commerce platforms to purchase dietary supplements, including fiber supplements, due to convenience and safety concerns. This shift led to increased online sales and marketing of these products. Companies in the fiber supplement market adapted their marketing strategies to focus on health and wellness. They highlighted the benefits of fiber supplements in terms of boosting immunity, aiding digestion, and supporting general health.
Russia-Ukraine War Impact Analysis
Geopolitical instability leads to currency devaluation, which impacts the cost of importing or exporting fiber supplements. If the currencies in Russia and Ukraine are affected, it could influence the pricing of fiber supplement products in international markets. International trade sanctions imposed on Russia and Ukraine affect the movement of goods, including fiber supplements. Sanctions lead to trade restrictions, making it challenging for companies to import or export products to and from these countries.
In response to geopolitical instability, companies look to diversify their supply chain or expand into new markets to mitigate risks. This could lead to the exploration of new sources for fiber supplement ingredients and new consumer markets. Geopolitical events influence regulatory decisions and trade agreements. Changes in regulations related to the import and export of dietary supplements have an impact on the fiber supplement market.
By Source
• Fruits
• Vegetables
• Whole grains
• Legumes
• Others
By Form
• Capsules
• Powder
• Chewable Tablets
• Gummies
• Others
By Nature
• Organic
• Conventional
By Distribution Channel
• Supermarket and Hypermarket
• Drug stores
• E-Commerce
• Specialty stores
• Others
By Application
• Blood Cholesterol Reduction
• Gastrointestinal Health
• Weight Management
• Others
By Region
• North America
U.S.
Canada
Mexico
• Europe
Germany
UK
France
Italy
Russia
Rest of Europe
• South America
Brazil
Argentina
Rest of South America
• Asia-Pacific
China
India
Japan
Australia
Rest of Asia-Pacific
• Middle East and Africa
Key Developments• On November 24, 2022, Omya, a Swiss industrial mineral specialist launched a new series of micronized powder fiber supplements in the market. These supplement helps to fulfill the fiber requirement of the body. It comes in different flavors and particle densities.
• On August 06, 2022, FrieslandCampina Ingredients, a global functional ingredient supplier launched Biotis GOS-OP High Purity prebiotic fiber gut health supplements. Prebiotics are a dietary fiber designed to feed beneficial bacteria in the gut.
• On July 20, 2020, Herbalife Nutrition, a premier global nutrition company launched an active fiber complex that helps to support a healthy digestive system. Each serving of the product offers 6 grams of the recommended 28 grams daily intake of fiber which is mixed in water or added to a shake, juice, or tea.
Why Purchase the Report?• To visualize the global fiber supplement market segmentation based on source, form, nature, distribution channel, application and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of fiber supplement market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.
The global fiber supplement market report would provide approximately 77 tables, 83 figures and 190 Pages.
Target Audience 2023• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies