Global Cat Food Market - 2022-2029
Market Overview
The second-largest consumers of pet food are cats. They are obligate carnivores and need high-quality proteins and amino acids that are predominantly found in meat. Even though they are not required in their diet, correctly prepared carbohydrates can be used. The majority of dietary carbohydrates are derived from grains and, to a lesser extent, tubers. Methionine and taurine, an amino sulfone, are two amino acids that cats need in greater amounts than other animals. As a result, the unique needs of cats have allowed businesses to specialize through higher investment. Consumer awareness regarding organic cat food products is growing rapidly, especially since they are exploring healthier food options for their pets.
The global cat food market was valued at USD XX million in 2021. It is forecasted to reach USD XX million by 2029, growing at a CAGR of XX% during the forecast period (2022-2029).
Market Dynamics: The growing number of cat owners is the main factor driving the cat food market
Over the last few years, the movement of household pets has significantly increased among consumers across the globe. The number of cat pets is substantially increasing across the globe, thus expanding the requirement for nutrition for pets. This factor is anticipated drive the market growth. As households adopt more cats and dogs, demand for industrial goods, such as milk replacement products, medicine, foods, and accessories, increased. According to the American Pet Product Association, an average U.S. household spent US$230.3 on pet food in 2020, including food replacements, for young animals annually. Moreover, the nutritious play an important role in improving and maintaining the health of various animals, especially puppies and kittens in their early stages. This nutritional food item offers a wide range of micronutrients, including minerals and vitamins, essential for the growth, development, and well-being of commercial pets, such as kittens and puppies. These nutritional factor products propelled the growth of the cat food market.
Market Segmentation: Wet cat food accounts for the highest share in global cat food market
Consumer preference for wet cat food is evident by a CAGR of more than XX percent throughout the course of the assessment period. These goods provide a balanced flavor profile with vitamins and minerals to keep the pet hydrated and healthy. Wet foods help generate more pee that is more diluted, which is helpful for preventing urinary tract issues. It is thought that wet foods will encourage more urine that is more diluted, which may lead to a lower concentration of inflammatory components in the bladder. Wet pet food is said to be beneficial for young animals that can't chew due to missing teeth, misaligned jaws, or small mouths.
Based on distribution channels, supermarkets and hypermarkets held the highest market revenue share of XX% in 2021. Hypermarkets allow customers to satisfy all their shopping needs. Supermarkets and hypermarkets focus on maximizing product sales to increase their profit margins. In North America and Europe, supermarkets and hypermarkets are the most preferred retail outlets to purchase consumer goods. One of the key elements driving this domination is consumers' desire to visit huge retail outlets with wider product ranges and prices. Furthermore, supermarkets/hypermarkets profit from vibrant and shiny packaging displayed on store shelves.
Geographical Penetration: Asia-Pacific is the dominating region during the forecast period
The Asia Pacific cat food market is expanding as a result of factors such rising pet humanization and cat ownership, the emergence of private label store brands, and rising urbanization. As more individuals choose to adopt pets and think of them as companions and security, the cat population is growing quickly. It is also seen as a status symbol in urban areas. Cat adoption has surged as a result of pet owners' busy lifestyles and the limited space in nations like China and Japan.
Due to cats' lower care needs compared to dogs, the region's growing millennial population with considerable disposable income has also encouraged their adoption. Additionally, a number of low-income pet owners have been drawn by cats' low disease incidence. Because cat adoption is more common in the area, businesses are making significant investments in new product development and other strategic alliances to grow there. To lower the danger of infections among pets, pet owners are also focusing on offering specific cat food to consumers. Asia Pacific is the region with the fastest-growing market as a result of the increase in cat adoptions.
Competitive Landscape:
The cat food market is heavily concentrated, with major international brands vying for large market shares against regional brands and private labels. The market is dominated by well-known companies including Blue Buffalo, Hills Pet Nutrition, Nestle Purina Petcare, and Mars Inc. Along with having a strong consumer base, the big market players also have strong marketing and innovation capabilities. Product innovation is a key strategy used by businesses, and it helps them introduce new, unique pet food items that meet the needs of the market's diverse population of pet owners. Mars Petcare purchased Tennessee-based Nom Nom Now, a direct-to-consumer fresh pet food brand, in January 2022. Mars Petcare will incorporate the brand within its Royal Canin subsidiary. Fresh food, snacks, and supplements for cats and dogs are sold by Nom Nom Now under the brand name Nom Nom.
COVID-19 Impact: Positive impact on the global cat food market
The production facilities of various players throughout the world were impacted by the lockdown restriction that was imposed as a result of COVID-19. Cat food has a wide range of shelf lives, from four months to more than a year. This aided producers in continuing to sell their goods from stock when manufacturing was held down as a result of limitations. The American Pet Products Association (APPA) released the second instalment of its ongoing report, ""COVID-19 Pulse Study of Pet Ownership During the Pandemic,"" in 2021. It made very few mentions of changes in pet owners' spending patterns and financial attitudes in the US. The lockdown brought on by the coronavirus contributed to a rise in pet adoption, which undoubtedly increased demand for pet food. This has given the cat food market a boost, and the producers are now hoping to maintain the momentum. Due to the expansion of e-commerce, premiumization, and science-based offers, the cat food market and the pet food industry as a whole both experienced outstanding growth during the lockdown.
The global cat food market report would provide an access to approximately 53 market data tables, 41 figures and 170 pages
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