Global Breast Pump Market - 2022-2029

Global Breast Pump Market - 2022-2029

Market Overview

The Global Breast Pump Market is expected to exhibit a CAGR of 7.7% during the forecast period (2022-2029).

A breast pump is a medical device used to extract breast milk from lactating women. Breastfeeding done exclusively or in combination with a breast pump is recommended by all doctors around the world for the first six months of an infant's life. Breast pumps help to boost the supply of milk and help working mothers store the milk for infants. Doctors also recommend women use breast pumps to stimulate milk supply, especially in instances when infants face difficulty to suck milk.

Market Dynamics

The global breast pump market growth is driven by the inadequate maternity leave period, rapid increase in the working women population and the increasing awareness about the benefits and importance of breastfeeding.

The increased demand in neonatal intensive care units will drive the market growth

The demand for breast pumps is also increasing with increased demand in neonatal intensive care units. Premature babies admitted to Neonatal Intensive Care Units are mostly fed with pumped breast milk for better care and recovery. New mothers who are suffering from certain diseases or who do not have a sufficient supply of milk prefer breast pumps to increase the milk supply. Demand from milk banks that provide breast milk donated by nursing healthy mothers with no relation to the baby is also increasing in recent years. As per International Milk Genomics Consortium, in 2017, Brazil had around 219 human milk banks, and around 196,865 women breast milk donors. One of the highest in the world.

In addition, according to World Employment, women’s labor force participation rate at the global level was around 48.5% in 2018, which was 26.5% less compared to the employment rate of men. The global unemployment rate for women is 0.8% higher than for men. According to the International Labor Organization (ILO), there has been visual progress in terms of employment opportunities and gender equality in the past 20 years. ILO initiated the 2030 UN agenda, which announces that the genders of youth and disabled population are likely to have equal pay without discrimination to achieve gender equality and empower all women and girls, for achieving productive employment, gender equality, and economic development. Hence, owing to these factors, the market is expected to witness growth over the forecast period.

The high cost associated with breast pumps will hamper the growth of the market

High cost associated with breast pump hinders market growth as many mothers need an affordable pump with high efficiency of pumping and precise filtration. Another factor responsible for hampering market growth is the risk of milk contamination, especially with open-type systems.

COVID-19 Impact Analysis

The COVID-19 virus can persist on surfaces like metal, glass, or plastic for up to three days, but the transmission of the virus can be prevented with cleaning and the use of disinfectants. Moreover, closed breast pumps are more hygienic than open breast pumps. This indicates that closed breast pumps are expected to register a rise in demand during the current COVID-19 pandemic.​ Moreover, studies confirmed that breast milk is safe and still the best way to give babies the nutrients and immune boost they need to thrive. This indicates there was no negative impact on the market as mothers continued to provide milk to babies even during the pandemic. Adding to that, the Centers for Disease Control and Prevention (CDC) provided information on how to properly clean and sanitize breast pumps during the COVID-19 pandemic.

Segment Analysis

The closed system segment is expected to grow at the fastest CAGR during the forecast period (2022-2029)

Closed system breast pumps provide a barrier between a collection kit and motor, which prevents contamination of the collected milk. The barrier also ensures that milk particles do not enter the pump tubing or motor, thereby preventing contamination and maintaining sterility.

According to a research article by Mi Kyung Lee et al., published in the International Journal of Environmental Research and Public Health in January 2020, approximately 800,000 lives could be saved by improving breastfeeding rates and duration. In Asia, an estimated 300,000–350,000 child deaths could be prevented with optimal breastfeeding, and the majority would be under 12 months of age.

According to the Food and Drugs Administration (FDA), the closed breast pump provides a more hygienic milk collection mechanism as it is not exposed to air at all, while the open system does not have a barrier between the milk collection kit and the pumping unit, presenting a possible risk of milk contamination from impurities such as bacteria, smoke, and dust in the air and sometimes mold. According to the Centre for Economic and Political Research, in Europe, the battery-powered breast pumps segment is dominating the market because of their portability.

Closed system breast pumps provide better safety for the child’s health, ensure maximum removal of impurities, and are easy to clean. The introduction of portable instruments such as Ameda HygieniKit by Ameda is expected to drive market growth over the forecast period.

Geographical Analysis

North America region holds the largest market share of the global breast pump market

The North American region is expected to dominate the breast pump market. According to the Centers for Disease Control and Prevention (CDC) and medical experts, breast milk has important immune-boosting benefits for both fighting short-term infections and improving long-lasting health. In addition, research studies suggested that breastfeeding mothers who have had COVID-19 have antibodies in their breast milk that may help pass immunity to their babies. This indicates that even during COVID-19, there was no interruption in breastfeeding by mothers, which shows a positive impact on the market. Furthermore, under the Affordable Care Act, a working mother is entitled to take breaks during work hours to express breast milk for her baby. In addition, the presence of laws such as allowing public breastfeeding for protecting women and promoting infant health is anticipated to increase awareness about the benefits of breastfeeding and subsequently drive market growth.

Many working mothers prefer to express their milk with the breast pump and store it for the baby while they are at work. Electric and automated breast pumps have made the process of pumping really simple and less time-consuming. They are available at affordable prices for most working women in the United States. These factors are driving the growth of the market in the region.

Competitive Landscape

The breast pump market is a moderately competitive presence of local as well as global companies. Some of the key players which are contributing to the growth of the market include Ameda AG, Ardo Medical Inc., Babybelle, Bailey Medical, Beldico, Linco Baby Merchandise Work Co. Ltd, Freemie, Medela AG, Koninklijke Philips NV, Willow, among others. The major players are adopting several growth strategies such as product launches, acquisitions, and collaborations, which are contributing to the growth of the breast pump market globally. For instance, in November 2020, Medela and Aeroflow Breastpumps launched a dream at-home breastfeeding and pump room makeover opportunity for mothers across the United States.

Koninklijke Philips NV

Overview:

Koninklijke Philips NV is a technology company, which engages in the healthcare, lighting, and consumer well-being markets. It operates through the following segments: Diagnosis and Treatment businesses; Connected Care businesses; Personal Health businesses; and others.

Product Portfolio:

Convenient and natural milk express: Comfort Manual Breast Pump is uniquely designed for a more relaxing and comfortable expressing position to promote milk flow.

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Visualize the composition of the global breast pump market segmentation by product, technology, application, and region highlighting the key commercial assets and players.

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